There is something refreshingly honest about this video. It is not a Huberman protocol. It is not a biohacker's optimized stack. It is a person, awake at 5:30 AM on a Sunday, quietly building a life they can be proud of. Making a bed. Pulling oil. Doing push-ups. Fifteen days in, talking to a camera about how it feels like both nothing and everything at once.
The core claim is simple: small, consistent morning rituals create a sense of agency that compounds. And the science behind this is more robust than most people realize.
In our knowledge base, we have Huberman's deep dives into morning neuroplasticity, the 30-day routine experiments, the longevity-focused morning protocols. They all circle the same finding: the window immediately after waking is one of the highest periods of neuroplasticity your brain experiences all day. Cortisol peaks, acetylcholine is elevated, the brain is primed for encoding new patterns. What you do in that window gets written deeper than what you do at 3 PM.
What is fascinating about this video is that she stumbled onto the same principles without the science vocabulary. Making the bed is what psychologists call a keystone habit — one anchor behavior that triggers a cascade of others. It is not about the bed. It is about the identity signal: "I am someone who does what I said I would do." Fifteen days of that signal, repeated daily, and the brain starts to reorganize around it.
Huberman, Rhonda Patrick, the longevity researchers — they all agree on the value of morning anchoring and physical movement. Where they diverge is on specifics. Huberman would say: get sunlight in your eyes within the first 30 minutes, delay caffeine 90 minutes, cold exposure before 10 AM for the best cortisol and norepinephrine response. This creator is not doing any of that. She is drinking coffee immediately, doing chest day without mentioning timing, going outside into cold drizzly air because she said she would. And she is still getting results. Because consistency at 60 percent of optimal beats perfect protocols done once and abandoned.
If you are trying to build a morning practice, do not start with Huberman's full protocol. Start with one non-negotiable, something so small it almost feels embarrassing to call it a habit. Make the bed. Drink water before coffee. Step outside for two minutes. Pick one. Do it for fifteen days. Then add the next thing. The research supports this stacking approach. The nervous system needs repetition before it needs optimization.
Here is what struck me most. She uses the phrase "betrayed my future self" to describe what skipping would feel like. That language is not casual. In the identity-based behavior research, the shift from "I am trying to do X" to "I am the kind of person who does X" is the entire game. She is not building a morning routine. She is building a self-concept. And that, more than any cold plunge or light protocol, is what makes habits stick. The body follows the identity. Always has.