Online cold exposure misinformation kills young mother of three
00:00initial shock and loss of breathing initial shock and loss of breathing control with control with control with is where the wim swimmer is at greatest is where the wim swimmer is at greatest is where the wim swimmer is at greatest risk of drowning risk of drowning risk of drowning is it requires very little aspirated is it requires very little aspirated is it requires very little aspirated water to initiate the drowning process water to initiate the drowning process water to initiate the drowning process and so you undergo this uh and so you undergo this uh and so you undergo this uh this positive feedback loop where you this positive feedback loop where you this positive feedback loop where you get underwater you get a little bit of get underwater you get a little bit of get underwater you get a little bit of water in your lungs then you gasp for water in your lungs then you gasp for water in your lungs then you gasp for breath more water's already in your breath more water's already in your breath more water's already in your lungs you pull more water into your lungs you pull more water into your lungs you pull more water into your lungs and then you you drown have you lungs and then you you drown have you lungs and then you you drown have you ever done whole body cryotherapy ever done whole body cryotherapy ever done whole body cryotherapy no do no do no do this is the [ __ ] this is the [ __ ] this is the [ __ ] you've got to try this this is the the you've got to try this this is the the you've got to try this this is the the latest and greatest thing like i heard latest and greatest thing like i heard latest and greatest thing like i heard about kobe bryant using it but about kobe bryant using it but about kobe bryant using it but my friend eddie bravo when he was my friend eddie bravo when he was my friend eddie bravo when he was preparing for his match against hoyler preparing for his match against hoyler preparing for his match against hoyler gracie at metamoris uh he started using gracie at metamoris uh he started using gracie at metamoris uh he started using in a daily basis and alan gilban one of in a daily basis and alan gilban one of in a daily basis and alan gilban one of our fighters from 10th planet who just our fighters from 10th planet who just our fighters from 10th planet who just fought in the ufc he he was his knee was fought in the ufc he he was his knee was fought in the ufc he he was his knee was hurt and he did it twice a day every day hurt and he did it twice a day every day hurt and he did it twice a day every day before his last ufc fight and it totally before his last ufc fight and it totally before his last ufc fight and it totally fixed all the inflammation in his knee fixed all the inflammation in his knee fixed all the inflammation in his knee humans have used cold exposure often humans have used cold exposure often humans have used cold exposure often with the expectation that it promotes with the expectation that it promotes with the expectation that it promotes health for centuries
01:00health for centuries health for centuries but habitual cold exposure can have but habitual cold exposure can have but habitual cold exposure can have far-reaching beneficial effects on our far-reaching beneficial effects on our far-reaching beneficial effects on our bodies metabolic health and possibly bodies metabolic health and possibly bodies metabolic health and possibly brain function you get so much more brain function you get so much more brain function you get so much more energy and so much more peace because energy and so much more peace because energy and so much more peace because the stress will go out of your body the stress will go out of your body the stress will go out of your body [Music] [Music] [Music] you say that everyone you say that everyone you say that everyone would benefit from taking a cold shower would benefit from taking a cold shower would benefit from taking a cold shower every day every day every day why is the cold so powerful why is the cold so powerful why is the cold so powerful the cold the cold the cold without a doubt without a doubt without a doubt very directly very effectively very very directly very effectively very very directly very effectively very strongly strongly strongly is able to tackle our the biggest is able to tackle our the biggest is able to tackle our the biggest health problem in the world which is the health problem in the world which is the health problem in the world which is the cardiovascular related diseases cardiovascular related diseases cardiovascular related diseases you can go into the cold water and adapt you can go into the cold water and adapt you can go into the cold water and adapt and with that you become the alchemist and with that you become the alchemist and with that you become the alchemist of life itself how many times a week do of life itself how many times a week do of life itself how many times a week do you need to expose yourself to cold will you need to expose yourself to cold will you need to expose yourself to cold will depend depend depend on how much fat you're trying to lose
02:00on how much fat you're trying to lose on how much fat you're trying to lose and how much you're trying to increase and how much you're trying to increase and how much you're trying to increase your metabolism your metabolism your metabolism there are studies that describe positive there are studies that describe positive there are studies that describe positive effects on fat loss of exposing yourself effects on fat loss of exposing yourself effects on fat loss of exposing yourself to cold either through cold shower to cold either through cold shower to cold either through cold shower or through ice bath or other cold water or through ice bath or other cold water or through ice bath or other cold water it doesn't have to actually have ice in it doesn't have to actually have ice in it doesn't have to actually have ice in it provided it's cold enough and it is it provided it's cold enough and it is it provided it's cold enough and it is it's ridiculously good for inflammation it's ridiculously good for inflammation it's ridiculously good for inflammation ridiculously good for any aches or pains ridiculously good for any aches or pains ridiculously good for any aches or pains you might have like muscle soreness you might have like muscle soreness you might have like muscle soreness because your body freaks the [ __ ] out it because your body freaks the [ __ ] out it because your body freaks the [ __ ] out it feels this 250 degrees below zero and it feels this 250 degrees below zero and it feels this 250 degrees below zero and it just goes holy [ __ ] and look if you get just goes holy [ __ ] and look if you get just goes holy [ __ ] and look if you get into water that's very very cold it can into water that's very very cold it can into water that's very very cold it can actually shock your heart it can actually shock your heart it can actually shock your heart it can actually give you a heart attack if it's actually give you a heart attack if it's actually give you a heart attack if it's truly truly truly truly truly truly ice cold and you're not adapted to that ice cold and you're not adapted to that ice cold and you're not adapted to that you cannot just jump in you cannot just jump in you cannot just jump in this is dangerous this is dangerous this is dangerous right away right away right away i started to feel like a panic attack i started to feel like a panic attack i started to feel like a panic attack coming on a human wouldn't last too long coming on a human wouldn't last too long coming on a human wouldn't last too long and he would go into involuntary gasping hey everybody this is kevin bass from
03:00hey everybody this is kevin bass from thedietwars.com thedietwars.com thedietwars.com i want to talk to you guys today about a i want to talk to you guys today about a i want to talk to you guys today about a woman who woman who woman who after learning all of the after learning all of the after learning all of the great hype about cold exposure therapy great hype about cold exposure therapy great hype about cold exposure therapy how it would help restore her to optimal how it would help restore her to optimal how it would help restore her to optimal mental health mental health mental health [Music] [Music] produce dramatic benefits for her produce dramatic benefits for her produce dramatic benefits for her vascular system and immune systems vascular system and immune systems vascular system and immune systems uh how after she bought into all this uh how after she bought into all this uh how after she bought into all this hype that was advertised on a website in hype that was advertised on a website in hype that was advertised on a website in the united kingdom the united kingdom the united kingdom with no mention whatsoever of any risks with no mention whatsoever of any risks with no mention whatsoever of any risks how how how when she was in the river practicing when she was in the river practicing when she was in the river practicing cold cold cold exposure therapy exposure therapy exposure therapy she died she died she died and and and i want for this podcast to be a i want for this podcast to be a i want for this podcast to be a telling of that tale but also a telling of that tale but also a telling of that tale but also a discussion about the dangers of discussion about the dangers of discussion about the dangers of misinformation misinformation misinformation on the internet because misinformation
04:00on the internet because misinformation on the internet because misinformation about cold exposure therapy about cold exposure therapy about cold exposure therapy misinformation killed this woman before i before i do all that though i want to do all that though i want to do all that though i want to introduce myself introduce myself introduce myself because because because people people people tuning in for the first time tuning in for the first time tuning in for the first time may not know who i am may not know who i am may not know who i am and some people who and some people who and some people who know who i am know who i am know who i am might want to have a deeper background might want to have a deeper background might want to have a deeper background i am an md phd student which is to say i am an md phd student which is to say i am an md phd student which is to say i'm a medical student i'm a medical student i'm a medical student pursuing two degrees pursuing two degrees pursuing two degrees the medical degree the medical degree the medical degree as well as a phd which is a research as well as a phd which is a research as well as a phd which is a research degree degree degree the medical degree is a professional the medical degree is a professional the medical degree is a professional degree it makes me degree it makes me degree it makes me hopefully hopefully hopefully if i do it the right way if i'm if i if i do it the right way if i'm if i if i do it the right way if i'm if i pursue the training in the correct pursue the training in the correct pursue the training in the correct manner manner manner and with the and with the and with the due diligence due diligence due diligence it will make me into a competent
05:00it will make me into a competent it will make me into a competent at minimum a competent doctor at minimum a competent doctor at minimum a competent doctor and and the phd is a research degree it's a the phd is a research degree it's a the phd is a research degree it's a scientific degree which uh it's a little scientific degree which uh it's a little scientific degree which uh it's a little bit more variable what that training bit more variable what that training bit more variable what that training entails but entails but entails but assuming i have the assuming i have the assuming i have the stuff inside so to speak and stuff inside so to speak and stuff inside so to speak and a lot of it has to do with really a lot of it has to do with really a lot of it has to do with really what you put into it but assuming i have what you put into it but assuming i have what you put into it but assuming i have the right stuff that i put into it uh it the right stuff that i put into it uh it the right stuff that i put into it uh it should make me or allow me enable me to should make me or allow me enable me to should make me or allow me enable me to become a competent scientist become a competent scientist become a competent scientist so so so i've done two years of the medical i've done two years of the medical i've done two years of the medical degree it's a four-year program and i've degree it's a four-year program and i've degree it's a four-year program and i've done several years too many years to done several years too many years to done several years too many years to count count count of the phd of the phd of the phd degree and i'm going to be graduating degree and i'm going to be graduating degree and i'm going to be graduating next year with a phd next year with a phd next year with a phd and then in two years after that i will and then in two years after that i will and then in two years after that i will finish my medical degree so um so um during the time that i've been working during the time that i've been working during the time that i've been working on the md and then the phd on the md and then the phd on the md and then the phd um
06:00um um i've been increasingly interested in i've been increasingly interested in i've been increasingly interested in misinformation so much so that over the misinformation so much so that over the misinformation so much so that over the last three four maybe five years that's last three four maybe five years that's last three four maybe five years that's been one of my major focuses been one of my major focuses been one of my major focuses before that before that before that um um i was mainly interested in the obesity i was mainly interested in the obesity i was mainly interested in the obesity epidemic and these connected in the epidemic and these connected in the epidemic and these connected in the following manner when you start to look up online what when you start to look up online what different opinions are about how we different opinions are about how we different opinions are about how we resolve the obesity epidemic how we resolve the obesity epidemic how we resolve the obesity epidemic how we solve the problem you'll get a wide solve the problem you'll get a wide solve the problem you'll get a wide range of different beliefs range of different beliefs range of different beliefs and claims about how and claims about how and claims about how that should be that should be that should be resolved and these differences in these resolved and these differences in these resolved and these differences in these claims originate in differences and claims originate in differences and claims originate in differences and beliefs about what the original cause is beliefs about what the original cause is beliefs about what the original cause is often there's so much variety in contradiction there's so much variety in contradiction in diet and nutrition sciences
07:00in diet and nutrition sciences in diet and nutrition sciences articulated online articulated online articulated online on the internet and even in the popular on the internet and even in the popular on the internet and even in the popular media as well as in books media as well as in books media as well as in books that it follows that most of it has to be it follows that most of it has to be false and indeed most of it is false false and indeed most of it is false false and indeed most of it is false because because the more i started to learn especially the more i started to learn especially the more i started to learn especially during my phd during my phd during my phd portion of my dual degree program and i portion of my dual degree program and i portion of my dual degree program and i had time to sit and think and had time to sit and think and had time to sit and think and fail in my experiments and have a bunch fail in my experiments and have a bunch fail in my experiments and have a bunch of free time to think scientifically as of free time to think scientifically as of free time to think scientifically as opposed to always pushing the pedal to opposed to always pushing the pedal to opposed to always pushing the pedal to go 100 miles an hour during my medical go 100 miles an hour during my medical go 100 miles an hour during my medical training training training and not think a single bit and not think a single bit and not think a single bit um um i had time to understand that most of i had time to understand that most of i had time to understand that most of the quote unquote science on which most the quote unquote science on which most the quote unquote science on which most of the claims of the claims of the claims that that that people make about nutrition on online people make about nutrition on online people make about nutrition on online and in the popular press most of that and in the popular press most of that and in the popular press most of that science is grossly misinterpreted and science is grossly misinterpreted and science is grossly misinterpreted and misrepresented in some case some cases misrepresented in some case some cases misrepresented in some case some cases essentially fabricated in the popular essentially fabricated in the popular essentially fabricated in the popular press
08:00and as a result i came to realize that and as a result i came to realize that if we want to actually address the if we want to actually address the if we want to actually address the problem of obesity and of problem of obesity and of problem of obesity and of these these these chronic health problems that proliferate chronic health problems that proliferate chronic health problems that proliferate they're related to aging but they also they're related to aging but they also they're related to aging but they also are getting worse especially with are getting worse especially with are getting worse especially with respect to obesity respect to obesity respect to obesity we have to come to some sort of we have to come to some sort of we have to come to some sort of consensus about what reality is consensus about what reality is consensus about what reality is if we're constantly arguing about what if we're constantly arguing about what if we're constantly arguing about what reality is and never coming to consensus reality is and never coming to consensus reality is and never coming to consensus then we can't actually make policy we then we can't actually make policy we then we can't actually make policy we can't make a decision because we're can't make a decision because we're can't make a decision because we're never going to agree never going to agree never going to agree and ideally in addition to coming to and ideally in addition to coming to and ideally in addition to coming to consensus we should come to consensus on consensus we should come to consensus on consensus we should come to consensus on the truth the truth the truth on what actually is the actual truth on what actually is the actual truth on what actually is the actual truth not on not on not on something that's false but what on what something that's false but what on what something that's false but what on what is true because if we come to consensus is true because if we come to consensus is true because if we come to consensus on something that's false on something that's false on something that's false a great example of that might be a great example of that might be a great example of that might be something like lysenko-ism something like lysenko-ism something like lysenko-ism then we can reach catastrophic then we can reach catastrophic then we can reach catastrophic consequences as happened with
09:00consequences as happened with consequences as happened with lysinecoism uh glasinculism was this lysinecoism uh glasinculism was this lysinecoism uh glasinculism was this idea that i can't even remember exactly idea that i can't even remember exactly idea that i can't even remember exactly but the uh i believe it had something to but the uh i believe it had something to but the uh i believe it had something to do with uh do with uh do with uh the the the the strength or the robustness or the the strength or the robustness or the the strength or the robustness or the productiveness of productiveness of productiveness of agricultural plants was not genetically agricultural plants was not genetically agricultural plants was not genetically inherited it was inherited it was inherited it was cultivated in a sort of lamarckian cultivated in a sort of lamarckian cultivated in a sort of lamarckian fashion fashion fashion similar to uh how class consciousness similar to uh how class consciousness similar to uh how class consciousness and soviet russia could be cultivated and soviet russia could be cultivated and soviet russia could be cultivated because this is a soviet idea because this is a soviet idea because this is a soviet idea and this is consistent with soviet and this is consistent with soviet and this is consistent with soviet ideology it was thought and so this idea ideology it was thought and so this idea ideology it was thought and so this idea was pushed by the soviet party was pushed by the soviet party was pushed by the soviet party uh in russia uh in russia uh in russia and it resulted in catastrophic crop and it resulted in catastrophic crop and it resulted in catastrophic crop failure and uh failure and uh failure and uh great famine across the country great famine across the country great famine across the country so whenever you have consensus about a so whenever you have consensus about a so whenever you have consensus about a wrong idea it's also terrible so what we wrong idea it's also terrible so what we wrong idea it's also terrible so what we need is we need a battle against need is we need a battle against need is we need a battle against misinformation both misinformation both misinformation both on the ground and on the legislative on the ground and on the legislative on the ground and on the legislative level we need some way some set of level we need some way some set of level we need some way some set of mechanisms
10:00mechanisms mechanisms to reduce the noise and amplify the to reduce the noise and amplify the to reduce the noise and amplify the signal signal signal and what we have right now especially in and what we have right now especially in and what we have right now especially in the age of modern social media where the age of modern social media where the age of modern social media where clicks are prioritized because clicks clicks are prioritized because clicks clicks are prioritized because clicks are incentivized are incentivized are incentivized because clicks are the way to get because clicks are the way to get because clicks are the way to get advertising revenue advertising revenue advertising revenue and in order to get clicks and in order to get clicks and in order to get clicks one must say sensational things so one must say sensational things so one must say sensational things so therefore misinformation is incentivized therefore misinformation is incentivized therefore misinformation is incentivized because sensationalism is incentivized because sensationalism is incentivized because sensationalism is incentivized and controversy and conflict and all and controversy and conflict and all and controversy and conflict and all those other things are incentivized those other things are incentivized those other things are incentivized financially in the age of modern social media we in the age of modern social media we need this more than ever some way to take take all that noise and reduce it and amplify all that noise and reduce it and amplify all that noise and reduce it and amplify the signal we need in other words a the signal we need in other words a the signal we need in other words a system system system that organically works to that organically works to that organically works to increase the productiveness of our increase the productiveness of our increase the productiveness of our public discussions public discussions public discussions and i realized this over the course of and i realized this over the course of and i realized this over the course of quite a few years during my phd as i was
11:00quite a few years during my phd as i was quite a few years during my phd as i was battling with misinformation uh battling with misinformation uh battling with misinformation uh we need something like that and that is we need something like that and that is we need something like that and that is the first thing that has to happen in the first thing that has to happen in the first thing that has to happen in order to solve the obesity epidemic order to solve the obesity epidemic order to solve the obesity epidemic unless it can come from the private unless it can come from the private unless it can come from the private sector which it actually might end up sector which it actually might end up sector which it actually might end up coming from the private sector with coming from the private sector with coming from the private sector with the new glp1 receptor agonists like the new glp1 receptor agonists like the new glp1 receptor agonists like semiglutid semiglutid semiglutid and others that are also coming out i've and others that are also coming out i've and others that are also coming out i've talked about that the other video talked about that the other video talked about that the other video about this about this about this about a month ago about a month ago about a month ago but nonetheless uh this is going to be a but nonetheless uh this is going to be a but nonetheless uh this is going to be a continuing continuing continuing problem that's going to afflict us problem that's going to afflict us problem that's going to afflict us whenever we have to make a public policy whenever we have to make a public policy whenever we have to make a public policy decision or a public decision that decision or a public decision that decision or a public decision that requires consensus among people about requires consensus among people about requires consensus among people about what reality is what reality is what reality is if we don't deal with the misinformation if we don't deal with the misinformation if we don't deal with the misinformation problem we're going to come up against problem we're going to come up against problem we're going to come up against some serious freaking trouble and so some serious freaking trouble and so some serious freaking trouble and so my passion now is to dispel my passion now is to dispel my passion now is to dispel and to illuminate and to illuminate and to illuminate health misinformation so if i find
12:00health misinformation so if i find health misinformation so if i find health misinformation on the interwebs i health misinformation on the interwebs i health misinformation on the interwebs i want to point out it is health want to point out it is health want to point out it is health misinformation misinformation and by pointing that out um i can hopefully help other people to i can hopefully help other people to realize how ubiquitous the problem is as realize how ubiquitous the problem is as realize how ubiquitous the problem is as much as me much as me much as me and of course and of course and of course uh propose solutions to it to people as uh propose solutions to it to people as uh propose solutions to it to people as people understand what the problem is people understand what the problem is people understand what the problem is and hopefully and hopefully and hopefully these ideas these solutions that i'm these ideas these solutions that i'm these ideas these solutions that i'm proposing will become proposing will become proposing will become more common more common more common as far as people understanding that as far as people understanding that as far as people understanding that these are potential solutions and then these are potential solutions and then these are potential solutions and then we can we can we can as a result start to as a result start to as a result start to come to a consensus about come to a consensus about come to a consensus about which sorts of solutions we want to which sorts of solutions we want to which sorts of solutions we want to employ employ employ and then eventually and then eventually and then eventually we can solve the problem through some sort of solve the problem through some sort of public policy effort regulation of public policy effort regulation of public policy effort regulation of social media algorithms regulation of social media algorithms regulation of social media algorithms regulation of of how of how of how misinformation claims are regulated uh
13:00misinformation claims are regulated uh misinformation claims are regulated uh changes in the law changes in the changes in the law changes in the changes in the law changes in the scope of what the ftc can scope of what the ftc can scope of what the ftc can declare declare declare you know health fraud etc there's you know health fraud etc there's you know health fraud etc there's actually a lot of different actually a lot of different actually a lot of different possibilities possibilities possibilities maybe even maybe even maybe even regulations on how social regulations on how social regulations on how social uh social media is structured how the uh social media is structured how the uh social media is structured how the experience is structured so as to uh experience is structured so as to uh experience is structured so as to uh reduce the echo chambers and reduce the echo chambers and reduce the echo chambers and the ability to the ability to the ability to have such great incentives for saying have such great incentives for saying have such great incentives for saying false things but not but not meaning false things but not but not meaning false things but not but not meaning disincentives for doing disincentives for doing disincentives for doing those things of course the problem is there that um of course the problem is there that um you know we're eventually going to get you know we're eventually going to get you know we're eventually going to get misinformation about misinformation misinformation about misinformation misinformation about misinformation which we're already getting to a great which we're already getting to a great which we're already getting to a great degree which is also clouding our degree which is also clouding our degree which is also clouding our ability even to deal with the ability even to deal with the ability even to deal with the misinformation problem so misinformation problem so misinformation problem so that is its own level of complexity and that is its own level of complexity and that is its own level of complexity and something i'm not going to get into for something i'm not going to get into for something i'm not going to get into for the purpose of this the purpose of this the purpose of this podcast video podcast video podcast video what i will do though is i will now
14:00what i will do though is i will now what i will do though is i will now switch back to the subject this was switch back to the subject this was switch back to the subject this was really important to introduce this bit really important to introduce this bit really important to introduce this bit of background and i'm probably going to of background and i'm probably going to of background and i'm probably going to keep doing it for the next few podcasts keep doing it for the next few podcasts keep doing it for the next few podcasts maybe even indefinitely uh introducing maybe even indefinitely uh introducing maybe even indefinitely uh introducing the same background because i think the same background because i think the same background because i think people really need to understand why people really need to understand why people really need to understand why i'm doing what i'm doing i'm pointing i'm doing what i'm doing i'm pointing i'm doing what i'm doing i'm pointing out out out the harms of misinformation i'm pointing the harms of misinformation i'm pointing the harms of misinformation i'm pointing out how ubiquitous out how ubiquitous out how ubiquitous misinformation is on the internet and misinformation is on the internet and misinformation is on the internet and i'm pointing out that we really need to i'm pointing out that we really need to i'm pointing out that we really need to do something to address it do something to address it do something to address it and that all said and that all said and that all said let's now segue to the issue of the let's now segue to the issue of the let's now segue to the issue of the woman woman woman dying as a result of cold exposure dying as a result of cold exposure dying as a result of cold exposure therapy therapy therapy of misinformation about cold exposure of misinformation about cold exposure of misinformation about cold exposure therapy because otherwise she wouldn't therapy because otherwise she wouldn't therapy because otherwise she wouldn't have been there have been there have been there this woman dying as a result of this woman dying as a result of this woman dying as a result of misinformation about cold exposure misinformation about cold exposure misinformation about cold exposure therapy therapy in the united kingdom and what it means in the united kingdom and what it means in the united kingdom and what it means for the discussion about misinformation for the discussion about misinformation for the discussion about misinformation have you ever done whole body
15:00have you ever done whole body have you ever done whole body cryotherapy cryotherapy cryotherapy no dude no dude no dude this is the [ __ ] this is the [ __ ] you gotta try this this is the the you gotta try this this is the the you gotta try this this is the the latest and greatest thing like i heard my friend eddie bravo when he was preparing for his match against hoyla preparing for his match against hoyla preparing for his match against hoyla gracie at metamoris uh he started using gracie at metamoris uh he started using in a daily basis and uh alan gilban one in a daily basis and uh alan gilban one in a daily basis and uh alan gilban one of our fighters from 10th planet who of our fighters from 10th planet who of our fighters from 10th planet who just fought in the ufc he he was his just fought in the ufc he he was his just fought in the ufc he he was his knee was hurt and he did it twice a day knee was hurt and he did it twice a day knee was hurt and he did it twice a day every day before his uh last ufc fight every day before his uh last ufc fight every day before his uh last ufc fight and it totally fixed all the and it totally fixed all the and it totally fixed all the inflammation in his knee humans have inflammation in his knee humans have inflammation in his knee humans have used cold exposure often with the used cold exposure often with the used cold exposure often with the expectation that it promotes health for expectation that it promotes health for expectation that it promotes health for centuries centuries centuries but habitual cold exposure can have [Music] you say that everyone sh would benefit
16:00you say that everyone sh would benefit you say that everyone sh would benefit from taking a cold shower every day from taking a cold shower every day from taking a cold shower every day why is the cold so powerful strongly is able to tackle our the biggest health is able to tackle our the biggest health problem in the world which is the problem in the world which is the cardiovascular related diseases you need to expose yourself to cold will depend on how much fat you're trying to depend on how much fat you're trying to depend on how much fat you're trying to lose and how much you're trying to lose and how much you're trying to lose and how much you're trying to increase your metabolism increase your metabolism increase your metabolism there are studies that describe positive
17:00coming on a human wouldn't last too long and he would go into involuntary and he would go into involuntary and he would go into involuntary gasping so as you see in this article this woman so as you see in this article this woman died in the derby shower river uh she died in the derby shower river uh she died in the derby shower river uh she she she reportedly immersed herself in she she reportedly immersed herself in she she reportedly immersed herself in the river as part of a cold water the river as part of a cold water the river as part of a cold water therapy session she died therapy session she died therapy session she died according to this article it says that according to this article it says that according to this article it says that she died on the scene she died on the scene she died on the scene and apparently she's also the mom of and apparently she's also the mom of and apparently she's also the mom of three three three she's the mother of three who died on she's the mother of three who died on she's the mother of three who died on the scene so we sent a paramedic and fast response
18:00so we sent a paramedic and fast response car and a double crude ambulance the air car and a double crude ambulance the air car and a double crude ambulance the air ambulance is also lieutenant so they ambulance is also lieutenant so they ambulance is also lieutenant so they sent an air ambulance i think i guess it sent an air ambulance i think i guess it sent an air ambulance i think i guess it was a helicopter was a helicopter was a helicopter uh says she died at the scene says she died at the scene a file was being prepared for a coroner a file was being prepared for a coroner a file was being prepared for a coroner she was 39. um this this dude who did this uh he's he'd this this dude who did this uh he's he'd this this dude who did this uh he's he'd helped a bunch of of uh of celebrities helped a bunch of of uh of celebrities helped a bunch of of uh of celebrities with with cold water therapy about a with with cold water therapy about a with with cold water therapy about a thousand people and this is the only one thousand people and this is the only one thousand people and this is the only one person who died well again if you do a person who died well again if you do a person who died well again if you do a treatment enough treatment enough treatment enough if you do an intervention enough that if you do an intervention enough that if you do an intervention enough that has a significant amount of stress on has a significant amount of stress on has a significant amount of stress on the body like this one eventually the body like this one eventually the body like this one eventually somebody's gonna have harm and if it somebody's gonna have harm and if it somebody's gonna have harm and if it doesn't have a lot of benefit you should doesn't have a lot of benefit you should doesn't have a lot of benefit you should think about that think about that think about that so again this is the so again this is the so again this is the this is the result of this is the result of this is the result of promoting a treatment promoting a treatment promoting a treatment promoting a treatment promoting a treatment in mass in mass in mass and as a result of protein this and as a result of protein this and as a result of protein this treatment in mass treatment in mass treatment in mass that doesn't have much benefit and has a
19:00that doesn't have much benefit and has a that doesn't have much benefit and has a substantial risk of harm substantial risk of harm substantial risk of harm you're going to get more people who have you're going to get more people who have you're going to get more people who have a a a a bad outcome a bad outcome a bad outcome because simply more people are being because simply more people are being because simply more people are being exposed to the treatment okay okay let's look at like what sorts of let's look at like what sorts of let's look at like what sorts of benefits are overhyped on the website benefits are overhyped on the website benefits are overhyped on the website this is the website of the guy who this is the website of the guy who this is the website of the guy who promoted this treatment who then took promoted this treatment who then took promoted this treatment who then took this woman out and she died in the river this woman out and she died in the river this woman out and she died in the river what are the what is the list of what are the what is the list of what are the what is the list of benefits that that he's saying benefits that that he's saying benefits that that he's saying that exist that exist that exist so he says the benefits are just too so he says the benefits are just too so he says the benefits are just too many to list but here are a few of them many to list but here are a few of them many to list but here are a few of them bennett boosting immune system and bennett boosting immune system and bennett boosting immune system and immune response immune response immune response improving concentration improving mental improving concentration improving mental improving concentration improving mental well-being improving will power well-being improving will power well-being improving will power increasing energy levels activity increasing energy levels activity increasing energy levels activity relieving stress improving sleep relieving stress improving sleep relieving stress improving sleep improving the vascular system relieving improving the vascular system relieving improving the vascular system relieving symptoms of depression anxiety basically symptoms of depression anxiety basically symptoms of depression anxiety basically everything everything everything and it says the list goes on and it says the list goes on and it says the list goes on and he says these are only just a few and he says these are only just a few and he says these are only just a few of the benefits so basically the of the benefits so basically the of the benefits so basically the benefits are endless
20:00benefits are endless benefits are endless uh uh uh and then i don't see like our risks and then i don't see like our risks and then i don't see like our risks where's the risks there's no risks where's the risks there's no risks where's the risks there's no risks there's just the benefits right there's just the benefits right there's just the benefits right there's no risk there's just benefits there's no risk there's just benefits there's no risk there's just benefits and the benefits are to everything and the benefits are to everything and the benefits are to everything it helps everything it helps your mind it helps everything it helps your mind it helps everything it helps your mind helps your body it helps everything and helps your body it helps everything and helps your body it helps everything and they're huge and they're incredible yeah the the benefits are incredible yeah the the benefits are incredible so it's literally it says the benefits so it's literally it says the benefits so it's literally it says the benefits are incredible are incredible are incredible like what's the evidence the benefits like what's the evidence the benefits like what's the evidence the benefits are credible are credible are credible what's the evidence so as a result of this website promoting so as a result of this website promoting these claims that these benefits these claims that these benefits these claims that these benefits incredible benefits to this cold water incredible benefits to this cold water incredible benefits to this cold water immersion without any evidence immersion without any evidence immersion without any evidence whatsoever whatsoever whatsoever this woman goes out she goes does cold this woman goes out she goes does cold this woman goes out she goes does cold water immersion she dies water immersion she dies water immersion she dies why why did she die so why why did she die so why why did she die so there's this review about cold arm cold there's this review about cold arm cold there's this review about cold arm cold water immersion water immersion water immersion this doesn't cover everything actually this doesn't cover everything actually this doesn't cover everything actually this covers only a few things we're this covers only a few things we're this covers only a few things we're going to go on to another website to
21:00going to go on to another website to going to go on to another website to cover everything but cover everything but cover everything but basically it says when co when basically it says when co when basically it says when co when you know when cold water swimming is you know when cold water swimming is you know when cold water swimming is practically experienced people there's practically experienced people there's practically experienced people there's health benefits health benefits health benefits however there's a risk of death in however there's a risk of death in however there's a risk of death in unfamiliar people either due to initial unfamiliar people either due to initial unfamiliar people either due to initial neurogenic shock response or due to a neurogenic shock response or due to a neurogenic shock response or due to a progressive decrease in swimming progressive decrease in swimming progressive decrease in swimming efficiency or hyperthermia or efficiency or hyperthermia or efficiency or hyperthermia or hypothermia rather hypothermia rather hypothermia rather and this article is called cold water and this article is called cold water and this article is called cold water swimming benefits and risks a narrative swimming benefits and risks a narrative swimming benefits and risks a narrative review review review all right so let's actually go to the risks part health risks of cold water and ice health risks of cold water and ice swimming swimming swimming even if cold water swimming can provide even if cold water swimming can provide even if cold water swimming can provide a benefit in certain cases the risks a benefit in certain cases the risks a benefit in certain cases the risks especially with ice swimming should not especially with ice swimming should not especially with ice swimming should not be disregarded and of course you know as be disregarded and of course you know as be disregarded and of course you know as you should mention this is about you should mention this is about you should mention this is about swimming this isn't necessarily just swimming this isn't necessarily just swimming this isn't necessarily just about sitting in the immersion but about sitting in the immersion but about sitting in the immersion but similar sorts of effects at least in
22:00similar sorts of effects at least in similar sorts of effects at least in some respects can be uh attributed to some respects can be uh attributed to some respects can be uh attributed to immersion as well immersion as well immersion as well there's some overlap between the two so there's some overlap between the two so there's some overlap between the two so it says it says it says when swimming it is important to be when swimming it is important to be when swimming it is important to be aware of potential cardiac and pulmonary aware of potential cardiac and pulmonary aware of potential cardiac and pulmonary risks that arise due to cold exposure risks that arise due to cold exposure risks that arise due to cold exposure it is important to note that the thermo it is important to note that the thermo it is important to note that the thermo neutral temperature of humans is neutral temperature of humans is neutral temperature of humans is approximately 37 degrees celsius about approximately 37 degrees celsius about approximately 37 degrees celsius about you know 98 degrees fahrenheit or 97 you know 98 degrees fahrenheit or 97 you know 98 degrees fahrenheit or 97 degrees fahrenheit and that prolonged degrees fahrenheit and that prolonged degrees fahrenheit and that prolonged immersion water colder than 35 degrees immersion water colder than 35 degrees immersion water colder than 35 degrees celsius may produce hypothermia as the celsius may produce hypothermia as the celsius may produce hypothermia as the body as the body heat has lost the body as the body heat has lost the body as the body heat has lost the environment environment environment and then here's the next paragraph cold and then here's the next paragraph cold and then here's the next paragraph cold water and ice there ice swimming require water and ice there ice swimming require water and ice there ice swimming require preparation acclimatization and more preparation acclimatization and more preparation acclimatization and more importantly cold water immersion importantly cold water immersion importantly cold water immersion experience and should be experience and should be experience and should be undertaken only with appropriate undertaken only with appropriate undertaken only with appropriate supervision in order to avoid injury or supervision in order to avoid injury or supervision in order to avoid injury or death so there's like an injury or death death so there's like an injury or death death so there's like an injury or death problem here problem here problem here even in the most cold experienced ice even in the most cold experienced ice even in the most cold experienced ice swimmers cold runner immersion carries swimmers cold runner immersion carries swimmers cold runner immersion carries risk of death initial shock and loss of risk of death initial shock and loss of risk of death initial shock and loss of breathing control with breathing control with breathing control with is where the wim swimmer is at greatest
23:00lungs you pull more water into your lungs and then you you drown lungs and then you you drown lungs and then you you drown so far two deaths have been reported in so far two deaths have been reported in so far two deaths have been reported in an official ice swimming competition in an official ice swimming competition in an official ice swimming competition in december 2018 a native and very december 2018 a native and very december 2018 a native and very experienced ice swimmer died in russia experienced ice swimmer died in russia experienced ice swimmer died in russia after his race after his race after his race over 50 meters dolphin over 50 meters dolphin over 50 meters dolphin i don't know what dolphin is is that a i don't know what dolphin is is that a i don't know what dolphin is is that a fly uh is it like the butterfly stroke fly uh is it like the butterfly stroke fly uh is it like the butterfly stroke what is that exactly what is that exactly what is that exactly uh uh i'm not sure what that is but it says on i'm not sure what that is but it says on i'm not sure what that is but it says on the way to the warm-up area he collapsed the way to the warm-up area he collapsed the way to the warm-up area he collapsed unexpectedly and died on the spot the unexpectedly and died on the spot the unexpectedly and died on the spot the water was zero degrees cold and negative water was zero degrees cold and negative water was zero degrees cold and negative 20 degree the air was negative 20 20 degree the air was negative 20 20 degree the air was negative 20 degrees degrees degrees celsius at the end of december 2019 a 51 celsius at the end of december 2019 a 51 celsius at the end of december 2019 a 51 year old swimmer died after an official year old swimmer died after an official year old swimmer died after an official competition in china the the swimmer passed medical china the the swimmer passed medical examination prior to the start examination prior to the start examination prior to the start without problems but felt uncomfortable
24:00without problems but felt uncomfortable without problems but felt uncomfortable during the 50 meter long ice swimming during the 50 meter long ice swimming during the 50 meter long ice swimming was taken out was taken out was taken out of the water and transferred to the of the water and transferred to the of the water and transferred to the hospital where he died afterwards okay so apparently you can get pulmonary edema apparently you can get pulmonary edema like you can get actually uh like you can get actually uh like you can get actually uh wow you can get cough shortness of breath you can get cough shortness of breath foam and hypnotism foam and hypnotism foam and hypnotism swimming induce swimming induce swimming induce pulmonary edema well in any case so pulmonary edema well in any case so pulmonary edema well in any case so there's a bunch of things that are bad there's a bunch of things that are bad there's a bunch of things that are bad that can happen that can happen that can happen uh if you're in cold water you have uh if you're in cold water you have uh if you're in cold water you have these cold water immersions often during these cold water immersions often during these cold water immersions often during the swimming process itself but uh the swimming process itself but uh the swimming process itself but uh there's a substantial amount of overlap there's a substantial amount of overlap there's a substantial amount of overlap with with with just just immersion in cold water and just just immersion in cold water and just just immersion in cold water and actually this is just a really popular actually this is just a really popular actually this is just a really popular website at weather.gov where they talk website at weather.gov where they talk website at weather.gov where they talk in more detail about some of this stuff in more detail about some of this stuff in more detail about some of this stuff so again they do this cold shock so again they do this cold shock so again they do this cold shock phenomenon where they talk about when phenomenon where they talk about when phenomenon where they talk about when you immediately get in you can have you immediately get in you can have you immediately get in you can have involuntary gas being rapid breathing or
25:00involuntary gas being rapid breathing or involuntary gas being rapid breathing or hyper ventilating to the shock of sudden hyper ventilating to the shock of sudden hyper ventilating to the shock of sudden immersion immersion immersion and then you have heart and blood and then you have heart and blood and then you have heart and blood pressure problems so cold water can pressure problems so cold water can pressure problems so cold water can cause a sudden spike in heart rate and cause a sudden spike in heart rate and cause a sudden spike in heart rate and blood pressure uh this increase can cause heart failure uh this increase can cause heart failure and stroke so and stroke so and stroke so because you're getting this increase in because you're getting this increase in because you're getting this increase in blood pressure uh because your body's blood pressure uh because your body's blood pressure uh because your body's trying to compensate uh and because trying to compensate uh and because trying to compensate uh and because you're gonna increase in in you're gonna increase in in you're gonna increase in in in heart rate in heart rate in heart rate uh this can precipitate a stroke so uh this can precipitate a stroke so uh this can precipitate a stroke so you're you're stressing the vascular you're you're stressing the vascular you're you're stressing the vascular system and then you cause a stroke and system and then you cause a stroke and system and then you cause a stroke and as we can see here in this case of this as we can see here in this case of this as we can see here in this case of this woman who died she had woman who died she had woman who died she had medical clearance medical clearance medical clearance she was cleared no health problems she she was cleared no health problems she she was cleared no health problems she had a stroke anyway why well you can't had a stroke anyway why well you can't had a stroke anyway why well you can't always know whether somebody's going to always know whether somebody's going to always know whether somebody's going to have a stroke or not whenever they're have a stroke or not whenever they're have a stroke or not whenever they're subjected to cardiac stress subjected to cardiac stress subjected to cardiac stress you can't always know you can't always know you can't always know so so that's not to say you shouldn't do cold that's not to say you shouldn't do cold that's not to say you shouldn't do cold water immersion but look if you're going water immersion but look if you're going water immersion but look if you're going and you're seeing this risk of this list and you're seeing this risk of this list and you're seeing this risk of this list of benefits boost the immune response of benefits boost the immune response of benefits boost the immune response and system improving concentration
26:00and system improving concentration and system improving concentration improving mental well-being increasing improving mental well-being increasing improving mental well-being increasing willpower increasing energy levels focus willpower increasing energy levels focus willpower increasing energy levels focus relieving stress improving sleep improving the vascular system relieving symptoms of depression and anxiety symptoms of depression and anxiety symptoms of depression and anxiety and everything in the world and everything in the world and everything in the world is a benefit here you're going to is a benefit here you're going to is a benefit here you're going to benefit in these incredible ways benefit in these incredible ways benefit in these incredible ways according to this website according to this website according to this website well yeah like what's the tiny tiny risk well yeah like what's the tiny tiny risk well yeah like what's the tiny tiny risk of death and of death and of death and like proportion to that like proportion to that like proportion to that but what if these benefits are [ __ ] but what if these benefits are [ __ ] but what if these benefits are [ __ ] right what if cold water immersion right what if cold water immersion right what if cold water immersion doesn't have these benefits and these doesn't have these benefits and these doesn't have these benefits and these benefits are just cherry picked benefits are just cherry picked benefits are just cherry picked what if there's no really good studies what if there's no really good studies what if there's no really good studies showing that you have these long lasting showing that you have these long lasting showing that you have these long lasting benefits of cold water immersion that benefits of cold water immersion that benefits of cold water immersion that happen happen happen compared to other safer modalities compared to other safer modalities compared to other safer modalities better what if you're just doing something you what if you're just doing something you think is going to be beneficial but it's think is going to be beneficial but it's think is going to be beneficial but it's not that beneficial and it carries risks not that beneficial and it carries risks not that beneficial and it carries risks with it and you're misled about the benefits
27:00what do you do then what do you do then is that is that is that a fair thing to is that is that is that a fair thing to is that is that is that a fair thing to be communicating that to people how you be communicating that to people how you be communicating that to people how you can have all these amazing benefits from can have all these amazing benefits from can have all these amazing benefits from cold water therapy with this just this tiny freak risk of with this just this tiny freak risk of dying dying dying if you actually don't have those if you actually don't have those if you actually don't have those benefits how is that fair in a certain benefits how is that fair in a certain benefits how is that fair in a certain way as i've mentioned way as i've mentioned way as i've mentioned this kind of misinformation caused this this kind of misinformation caused this this kind of misinformation caused this woman's death woman's death woman's death this misinformation about cold water this misinformation about cold water this misinformation about cold water therapy caused her to die therapy caused her to die therapy caused her to die because she was misled about the because she was misled about the because she was misled about the relative balance of risks and benefits relative balance of risks and benefits relative balance of risks and benefits the benefits are not what it's saying the benefits are not what it's saying the benefits are not what it's saying here yes there's some marginal benefits here yes there's some marginal benefits here yes there's some marginal benefits especially to mental well-being et especially to mental well-being et especially to mental well-being et cetera et cetera i don't even know if it's clear if those i don't even know if it's clear if those benefits are maintained in the long run benefits are maintained in the long run benefits are maintained in the long run i don't even think that there's rigorous i don't even think that there's rigorous i don't even think that there's rigorous studies demonstrating that clearly studies demonstrating that clearly studies demonstrating that clearly but there's probably some mental but there's probably some mental but there's probably some mental benefits benefits benefits there's probably no vascular benefits
28:00there's probably no vascular benefits there's probably no vascular benefits and some of these mental benefits are and some of these mental benefits are and some of these mental benefits are probably vastly overstated and certainly probably vastly overstated and certainly probably vastly overstated and certainly there's no evidence to support them to there's no evidence to support them to there's no evidence to support them to the degree that this website is the degree that this website is the degree that this website is is is saying that they are good but in the city in the name of marketing but in the city in the name of marketing naming these overwhelming benefits to naming these overwhelming benefits to naming these overwhelming benefits to people people gets people to do your intervention gets people to do your intervention gets people to do your intervention even if they know there's a small risk even if they know there's a small risk even if they know there's a small risk if she'd known that the benefits weren't if she'd known that the benefits weren't if she'd known that the benefits weren't as great as this website is saying that as great as this website is saying that as great as this website is saying that they are would she have ever done this they are would she have ever done this they are would she have ever done this would she have ever would she have ever would she have ever chosen to participate in this activity chosen to participate in this activity chosen to participate in this activity would she have ever undergo undergone would she have ever undergo undergone would she have ever undergo undergone this risk that could have led her to her this risk that could have led her to her this risk that could have led her to her death or would she have stayed home and tried or would she have stayed home and tried something else that was something else that was something else that was had better evidence for it had better evidence for it had better evidence for it and this is the danger of misinformation not only does it distract us from doing not only does it distract us from doing things that might be more beneficial
29:00things that might be more beneficial things that might be more beneficial it can lead to our it can lead to us it can lead to our it can lead to us it can lead to our it can lead to us dying dying because we're being misled we think we're going to get a great we think we're going to get a great benefit but there's actually a risk benefit but there's actually a risk benefit but there's actually a risk and it ends up being that there's only and it ends up being that there's only and it ends up being that there's only really risks really risks really risks and the benefits aren't nearly as great and the benefits aren't nearly as great and the benefits aren't nearly as great as what we're being told overhyping and misinformation kills overhyping and misinformation kills people so in this article we find out she was so in this article we find out she was actually a mother of three actually a mother of three actually a mother of three she's a 39 year old woman a mother of she's a 39 year old woman a mother of she's a 39 year old woman a mother of three in in uh over 66.5 million views of in in uh over 66.5 million views of colts hashtag coldwater therapy on tick colts hashtag coldwater therapy on tick colts hashtag coldwater therapy on tick tock now tock now tock now right so people are just randomly going right so people are just randomly going right so people are just randomly going out out so one of the things that that some of so one of the things that that some of so one of the things that that some of the advocates and and and personalities the advocates and and and personalities the advocates and and and personalities uh recommending these interventions online recommending these interventions online like huberman who's got the number eight
30:00like huberman who's got the number eight like huberman who's got the number eight podcasts in the world are sorry in the podcasts in the world are sorry in the podcasts in the world are sorry in the united states united states united states what many of these people are saying is what many of these people are saying is what many of these people are saying is okay if you look at these controlled okay if you look at these controlled okay if you look at these controlled environments these uh environments these uh environments these uh in the controlled environments of these in the controlled environments of these in the controlled environments of these scientific studies scientific studies scientific studies we see that you know very few of the we see that you know very few of the we see that you know very few of the subjects have these terrible adverse subjects have these terrible adverse subjects have these terrible adverse reactions it's it's not a problem etc reactions it's it's not a problem etc reactions it's it's not a problem etc etc it's it's a safe practice etc it's it's a safe practice etc it's it's a safe practice okay maybe but what about when you take okay maybe but what about when you take okay maybe but what about when you take people who are amateurs people who are amateurs people who are amateurs right who are not well trained who are right who are not well trained who are right who are not well trained who are not health professionals not health professionals not health professionals right or people who just saw a tick tock right or people who just saw a tick tock right or people who just saw a tick tock video video video this 15 like a 15 year old sees a tic this 15 like a 15 year old sees a tic this 15 like a 15 year old sees a tic tac video tac video tac video and you have them go try those things and you have them go try those things and you have them go try those things are they going to be trying it in the are they going to be trying it in the are they going to be trying it in the same safe way same safe way same safe way as as as it was done in this perfectly as as as it was done in this perfectly as as as it was done in this perfectly controlled study no controlled study no controlled study no no no no so it's not how safe it was in the so it's not how safe it was in the so it's not how safe it was in the studies like how safe is it going to be studies like how safe is it going to be studies like how safe is it going to be in the real world in the real world in the real world it's not even how efficacious it's going it's not even how efficacious it's going it's not even how efficacious it's going to be in this study how efficacious is
31:00to be in this study how efficacious is to be in this study how efficacious is going to be in the world because it'll going to be in the world because it'll going to be in the world because it'll also be less efficacious in the world also be less efficacious in the world also be less efficacious in the world real world as well real world as well real world as well and probably more dangerous and probably more dangerous and probably more dangerous for exactly the reason i'm pointing out for exactly the reason i'm pointing out for exactly the reason i'm pointing out so when you're getting 66.5 million so when you're getting 66.5 million so when you're getting 66.5 million views of cold water therapy on tick tock views of cold water therapy on tick tock views of cold water therapy on tick tock and people are going into cold rivers and people are going into cold rivers and people are going into cold rivers and doing this stuff i was about to and doing this stuff i was about to and doing this stuff i was about to i was about to speak french you're going to have a lot more people you're going to have a lot more people doing dangerous stuff doing dangerous stuff doing dangerous stuff potentially for no benefit at all potentially for no benefit at all potentially for no benefit at all just because people can misrepresent just because people can misrepresent just because people can misrepresent studies online and provide studies online and provide studies online and provide misinformation that's think gonna cause misinformation that's think gonna cause misinformation that's think gonna cause people to do dumb [ __ ] stuff don't do people to do dumb [ __ ] stuff don't do people to do dumb [ __ ] stuff don't do dumb stuff so yeah it's um so yeah it's um she underwent again she signed a waiver she underwent again she signed a waiver she underwent again she signed a waiver for him she underwent this medical for him she underwent this medical for him she underwent this medical evaluation but she still had a problem evaluation but she still had a problem evaluation but she still had a problem maybe she had a stroke maybe she had a stroke maybe she had a stroke maybe she collapsed under the water and maybe she collapsed under the water and maybe she collapsed under the water and drowned drowned drowned nobody really knows it's not
32:00nobody really knows it's not nobody really knows it's not it was like the detail the full details it was like the detail the full details it was like the detail the full details are not full i'm not there yet are not full i'm not there yet are not full i'm not there yet i'm not sure if there's a more recent i'm not sure if there's a more recent i'm not sure if there's a more recent article let's see if there's a more article let's see if there's a more article let's see if there's a more recent article yeah it's not there's not a more recent yeah it's not there's not a more recent article but but then this is the cost of article but but then this is the cost of article but but then this is the cost of misinformation this is the price of misinformation this is the price of misinformation this is the price of misinformation misinformation people dying let's see if we got let's see if we got i can't find anything trying to find something more recent
33:00yeah i can't find anything else so all right well um all right well um all right well um yeah yeah so people need to think twice about yeah so people need to think twice about first off supporting this kind of stuff first off supporting this kind of stuff first off supporting this kind of stuff like if somebody's like telling you like if somebody's like telling you like if somebody's like telling you these wild claims about oh this is gonna these wild claims about oh this is gonna these wild claims about oh this is gonna cure your life cure all your problems cure your life cure all your problems cure your life cure all your problems it's gonna treat all your problems you it's gonna treat all your problems you it's gonna treat all your problems you need to be super skeptical need to be super skeptical need to be super skeptical everybody needs to be super skeptical everybody needs to be super skeptical everybody needs to be super skeptical about that kind of stuff about that kind of stuff about that kind of stuff because most of the time that's not true because most of the time that's not true because most of the time that's not true and if it's not done in a randomized and if it's not done in a randomized and if it's not done in a randomized controlled trial controlled trial controlled trial in a controlled fashion in a controlled fashion in a controlled fashion where they demonstrate these benefits on where they demonstrate these benefits on where they demonstrate these benefits on actual real outcomes hard outcomes like actual real outcomes hard outcomes like actual real outcomes hard outcomes like are they getting a heart attack are are they getting a heart attack are are they getting a heart attack are people uh having a lower rate of people uh having a lower rate of people uh having a lower rate of depression or are they
34:00depression or are they depression or are they having a lower uh relapse of their having a lower uh relapse of their having a lower uh relapse of their depression are they depression are they depression are they are they not just are they having less are they not just are they having less are they not just are they having less depression in like a two-week randomized depression in like a two-week randomized depression in like a two-week randomized controlled trial that's not a test controlled trial that's not a test controlled trial that's not a test are they actually like in the long term are they actually like in the long term are they actually like in the long term having better outcomes having better outcomes having better outcomes are they having a lower risk of death are they having a lower risk of death are they having a lower risk of death are they having greater weight loss in are they having greater weight loss in are they having greater weight loss in the long term the long term the long term unless you have those kinds of studies unless you have those kinds of studies unless you have those kinds of studies uh uh look man most of that stuff is not going look man most of that stuff is not going look man most of that stuff is not going to turn out to be true that's been shown to turn out to be true that's been shown to turn out to be true that's been shown very clearly by the randomized very clearly by the randomized very clearly by the randomized controlled trial literature that's been controlled trial literature that's been controlled trial literature that's been shown very clearly by investigations of shown very clearly by investigations of shown very clearly by investigations of this topic this topic this topic most of the studies that uh get get done most of the studies that uh get get done most of the studies that uh get get done to to to look for fda approval on different drugs look for fda approval on different drugs look for fda approval on different drugs most of the studies don't actually end most of the studies don't actually end most of the studies don't actually end up yielding a positive result that is to up yielding a positive result that is to up yielding a positive result that is to say benefits that exceed the risk of say benefits that exceed the risk of say benefits that exceed the risk of harms in an acceptable manner they don't harms in an acceptable manner they don't harms in an acceptable manner they don't they don't actually treat the disease to they don't actually treat the disease to they don't actually treat the disease to the degree that it's beneficial enough the degree that it's beneficial enough the degree that it's beneficial enough for for for um um for the for the harms to start for the for the for the harms to start for the for the for the harms to start for the benefits to exceed the harms
35:00and as a result they don't get improved and as a result they don't get improved about 85 percent of treatments that are about 85 percent of treatments that are about 85 percent of treatments that are uh uh trials that are done for fda approval trials that are done for fda approval trials that are done for fda approval don't actually end up don't actually end up don't actually end up getting their drug approved 85 percent getting their drug approved 85 percent getting their drug approved 85 percent of the drugs 85 of the interventions of the drugs 85 of the interventions of the drugs 85 of the interventions so you have this really interesting so you have this really interesting so you have this really interesting preclinical data or clinical data where preclinical data or clinical data where preclinical data or clinical data where you see like these small effects these you see like these small effects these you see like these small effects these interesting effects biologically interesting effects biologically interesting effects biologically physiologically etc it may not actually yield anything in a it may not actually yield anything in a rigorous long-term study rigorous long-term study rigorous long-term study maybe the result of some sort of maybe the result of some sort of maybe the result of some sort of distortion in the distortion in the distortion in the uh the clinical trial so maybe there uh the clinical trial so maybe there uh the clinical trial so maybe there there's so many different ways that the there's so many different ways that the there's so many different ways that the clinical trials can misrepresent what clinical trials can misrepresent what clinical trials can misrepresent what reality actually is but reality actually is but reality actually is but there's study there's study design flaws there's study there's study design flaws there's study there's study design flaws there's um the fact that it's only a there's um the fact that it's only a there's um the fact that it's only a short-term study there's adherence short-term study there's adherence short-term study there's adherence issues there's blinding issues there's issues there's blinding issues there's issues there's blinding issues there's sample size issues there's random sample size issues there's random sample size issues there's random effects that happen that sometimes effects that happen that sometimes effects that happen that sometimes yield statistically significant effects yield statistically significant effects yield statistically significant effects that aren't actually real
36:00there's research fraud there's research fraud right right right so just because something happens in so just because something happens in so just because something happens in like a short-term poorly done study like a short-term poorly done study like a short-term poorly done study that's not actually a randomized that's not actually a randomized that's not actually a randomized controlled trial looking at long-term controlled trial looking at long-term controlled trial looking at long-term heart outcomes heart outcomes heart outcomes doesn't mean it's actually going to doesn't mean it's actually going to doesn't mean it's actually going to produce health benefit produce health benefit produce health benefit and most of the time and most of the time and most of the time treatments that treatments that treatments that um um you know i'll do a whole another podcast you know i'll do a whole another podcast you know i'll do a whole another podcast after this on this subject i have a after this on this subject i have a after this on this subject i have a i have a blog post on this subject i'll i have a blog post on this subject i'll i have a blog post on this subject i'll redo it and i'll put in a podcast form redo it and i'll put in a podcast form redo it and i'll put in a podcast form right up following this video so right up following this video so right up following this video so immediately after i publish this uh immediately after i publish this uh immediately after i publish this uh podcast i'm going to publish another one podcast i'm going to publish another one podcast i'm going to publish another one on the same topic on actually this on the same topic on actually this on the same topic on actually this particular problem particular problem particular problem of of most hype of of most hype of of most hype doesn't actually survive randomized doesn't actually survive randomized doesn't actually survive randomized controlled trials and this is one of the controlled trials and this is one of the controlled trials and this is one of the cases where this is hype that cases where this is hype that cases where this is hype that for most the benefits that are claimed for most the benefits that are claimed for most the benefits that are claimed to be from to be from to be from from this so-called cold water therapy from this so-called cold water therapy from this so-called cold water therapy most of these benefits are not uh
37:00most of these benefits are not uh most of these benefits are not uh rigorously tested rigorously tested rigorously tested most these benefits will not pan out most these benefits will not pan out most these benefits will not pan out and yet this woman died and yet this woman died and yet this woman died as a result as a result as a result of benefits that are never going to pan of benefits that are never going to pan of benefits that are never going to pan out out in a randomized controlled trial they'll in a randomized controlled trial they'll in a randomized controlled trial they'll never pan out and she died because of it and she died because of it so it's something to think about so it's something to think about so it's something to think about if you're a health influencer watching if you're a health influencer watching if you're a health influencer watching this this this like like like it's something to think about it's something to think about it's something to think about you can make money do you want people to die do you want people to be hurt do you want people to be hurt by this thing that you're promoting by this thing that you're promoting by this thing that you're promoting has risks and may not be producing the has risks and may not be producing the has risks and may not be producing the benefits that you're claiming for it is benefits that you're claiming for it is benefits that you're claiming for it is that what you want and for the audience that what you want and for the audience that what you want and for the audience the general audience like look the general audience like look the general audience like look be skeptical if unless it's been done in be skeptical if unless it's been done in be skeptical if unless it's been done in a randomized controlled trial be really a randomized controlled trial be really a randomized controlled trial be really skeptical and again we're going to cover
38:00skeptical and again we're going to cover skeptical and again we're going to cover that like the uh i guess a kind of a hot that like the uh i guess a kind of a hot that like the uh i guess a kind of a hot part two to this part one uh it's gonna part two to this part one uh it's gonna part two to this part one uh it's gonna be immediately after so if you download be immediately after so if you download be immediately after so if you download this episode the episode that's either this episode the episode that's either this episode the episode that's either right before or right after it might end right before or right after it might end right before or right after it might end up being right before because some the up being right before because some the up being right before because some the way that the uploads work way that the uploads work way that the uploads work it's gonna be right before right after it's gonna be right before right after it's gonna be right before right after i'll be talking about the problem with i'll be talking about the problem with i'll be talking about the problem with randomized controlled trials and uh or randomized controlled trials and uh or randomized controlled trials and uh or the lack thereof and and concluding the lack thereof and and concluding the lack thereof and and concluding based on the lack of of rigorous based on the lack of of rigorous based on the lack of of rigorous randomized control trials that something randomized control trials that something randomized control trials that something actually works actually works actually works why that's a huge problem in this case it caused this woman's in this case it caused this woman's death death death so if you like this video or uh you like so if you like this video or uh you like so if you like this video or uh you like my videos in general my videos in general my videos in general please check out uh please check out uh please check out uh check me out on tiktok twitter instagram check me out on tiktok twitter instagram check me out on tiktok twitter instagram at kevin in bass k-e-v-i-n-n at kevin in bass k-e-v-i-n-n at kevin in bass k-e-v-i-n-n k-e-v-i-n-n-b-a-s-s check me out on k-e-v-i-n-n-b-a-s-s check me out on k-e-v-i-n-n-b-a-s-s check me out on youtube at k-bass philadelphia also on youtube at k-bass philadelphia also on youtube at k-bass philadelphia also on spotify and apple broadcast at the kevin spotify and apple broadcast at the kevin spotify and apple broadcast at the kevin bass show you can also check my patreon at kevin you can also check my patreon at kevin bass k-e-v-i-n-n-b-a-s-s
39:00bass k-e-v-i-n-n-b-a-s-s bass k-e-v-i-n-n-b-a-s-s please please please um um you know become a patron if you if you you know become a patron if you if you you know become a patron if you if you like what i'm doing if you want to ask like what i'm doing if you want to ask like what i'm doing if you want to ask questions more questions there's some of questions more questions there's some of questions more questions there's some of you guys who ask like a question every you guys who ask like a question every you guys who ask like a question every video every tweet every post i make if video every tweet every post i make if video every tweet every post i make if you're on a patreon you're asking you're on a patreon you're asking you're on a patreon you're asking questions every single one i'm trying to questions every single one i'm trying to questions every single one i'm trying to answer all of your questions but uh answer all of your questions but uh answer all of your questions but uh chip in chip in chip in if that's what you're doing and that's if that's what you're doing and that's if that's what you're doing and that's what you're gonna keep doing what you're gonna keep doing what you're gonna keep doing uh also we have i have phone uh also we have i have phone uh also we have i have phone consultations for you guys if you guys consultations for you guys if you guys consultations for you guys if you guys want those it's not anything special want those it's not anything special want those it's not anything special it's just like i'm going to be i'll talk it's just like i'm going to be i'll talk it's just like i'm going to be i'll talk about the scientific literature with you about the scientific literature with you about the scientific literature with you so if you want to learn more about the so if you want to learn more about the so if you want to learn more about the science scientific literature says and science scientific literature says and science scientific literature says and how it might or might not apply to your how it might or might not apply to your how it might or might not apply to your particular situation particular situation particular situation how to think about it if you're a how to think about it if you're a how to think about it if you're a critical thinker and somebody who thinks critical thinker and somebody who thinks critical thinker and somebody who thinks deep about what the science actually deep about what the science actually deep about what the science actually says and you should because that's what says and you should because that's what says and you should because that's what scientists do scientists do scientists do and that's the way especially overhyped and that's the way especially overhyped and that's the way especially overhyped claims should be thought about because claims should be thought about because claims should be thought about because they they need all the critical thinking they they need all the critical thinking they they need all the critical thinking that uh that you can throw at them that uh that you can throw at them that uh that you can throw at them please please uh become a patron or send me a message uh become a patron or send me a message uh become a patron or send me a message and then we can set up some
40:00and then we can set up some and then we can set up some phone consultations if some people do phone consultations if some people do phone consultations if some people do that so some people that so some people that so some people are i'm now working with them on that are i'm now working with them on that are i'm now working with them on that um yeah and then leave a review if you um yeah and then leave a review if you um yeah and then leave a review if you want want want mainly it doesn't even help the rankings mainly it doesn't even help the rankings mainly it doesn't even help the rankings at all if you leave a review honestly it at all if you leave a review honestly it at all if you leave a review honestly it doesn't help the random result doesn't help the random result doesn't help the random result actually i've looked into this actually i've looked into this actually i've looked into this but but but it will give me important feedback it will give me important feedback it will give me important feedback either positive or negative i love either positive or negative i love either positive or negative i love whenever you provide positive feedback whenever you provide positive feedback whenever you provide positive feedback of course but negative is also good if of course but negative is also good if of course but negative is also good if it's well-meaning if it's not it's well-meaning if it's not it's well-meaning if it's not well-meaning well-meaning well-meaning whatever dude like you can provide all whatever dude like you can provide all whatever dude like you can provide all the that stuff that you want the that stuff that you want the that stuff that you want but if it's if it's well-meaning uh yeah but if it's if it's well-meaning uh yeah but if it's if it's well-meaning uh yeah that's also very helpful that's also very helpful that's also very helpful what else so uh yeah and then share what else so uh yeah and then share what else so uh yeah and then share comment comment comment ask questions in the ask questions in the ask questions in the comment section on youtube comment section on youtube comment section on youtube and share this thing and share this thing and share this thing circulate this around and i hope you circulate this around and i hope you circulate this around and i hope you guys enjoyed this if you did do all that guys enjoyed this if you did do all that guys enjoyed this if you did do all that good stuff good stuff good stuff and i'll catch you guys in the next and i'll catch you guys in the next and i'll catch you guys in the next video peace it can actually shock your heart it can
41:00it can actually shock your heart it can actually give you a heart attack if it's truly truly ice cold and he would go into ice cold and he would go into ice cold and he would go into involuntary gasping