How to Ice Bath for Your Nervous System Andrew Sheridan Uncommon Living 25
00:00Welcome to the Uncommon Living podcast Welcome to the Uncommon Living podcast where we host dialogues in human where we host dialogues in human where we host dialogues in human resilience. I'm Thomas Seager. I'm an resilience. I'm Thomas Seager. I'm an resilience. I'm Thomas Seager. I'm an associate professor in the school of associate professor in the school of associate professor in the school of sustainable engineering at Arizona State sustainable engineering at Arizona State sustainable engineering at Arizona State University and the CEO of the Moras Co- University and the CEO of the Moras Co- University and the CEO of the Moras Co- Forge Icebat Company. My guest today is Forge Icebat Company. My guest today is Forge Icebat Company. My guest today is Andrew Sheridan. He's the founder of the Andrew Sheridan. He's the founder of the Andrew Sheridan. He's the founder of the Drip Therm thermal Contrast Studio Drip Therm thermal Contrast Studio Drip Therm thermal Contrast Studio outside Cleveland, Ohio. outside Cleveland, Ohio. outside Cleveland, Ohio. Andrew healed nerve damage in his left Andrew healed nerve damage in his left Andrew healed nerve damage in his left foot that resulted from an Achilles foot that resulted from an Achilles foot that resulted from an Achilles tendon repair surgery by using a method tendon repair surgery by using a method tendon repair surgery by using a method of thermal contrast therapy that of thermal contrast therapy that of thermal contrast therapy that pendulates pendulates pendulates between the sympathetic and the between the sympathetic and the between the sympathetic and the parasympathetic nervous systems when
01:00parasympathetic nervous systems when parasympathetic nervous systems when he's doing his cold plunge. he's doing his cold plunge. he's doing his cold plunge. In this episode, Andrew explains to me In this episode, Andrew explains to me In this episode, Andrew explains to me his method and I speculate about how his method and I speculate about how his method and I speculate about how that might relate to the repair of his that might relate to the repair of his that might relate to the repair of his neuropathy. neuropathy. neuropathy. Andrew Sheridan, thank you for joining Andrew Sheridan, thank you for joining Andrew Sheridan, thank you for joining me on the Uncommon Living podcast. me on the Uncommon Living podcast. me on the Uncommon Living podcast. >> Oh, it's a pleasure, Tom. Absolute >> Oh, it's a pleasure, Tom. Absolute >> Oh, it's a pleasure, Tom. Absolute pleasure. pleasure. pleasure. You have turned yourself into one of the You have turned yourself into one of the You have turned yourself into one of the world's foremost experts on coaching world's foremost experts on coaching world's foremost experts on coaching people through cold plunge therapy. You people through cold plunge therapy. You people through cold plunge therapy. You were telling me a little while ago were telling me a little while ago were telling me a little while ago before we started recording that you before we started recording that you before we started recording that you studied lots of methods. You've studied studied lots of methods. You've studied studied lots of methods. You've studied under Vim and you've adopted what you under Vim and you've adopted what you under Vim and you've adopted what you think are the best methods that work for think are the best methods that work for think are the best methods that work for your customers at Driptherm and use them your customers at Driptherm and use them your customers at Driptherm and use them successfully in your own health. I want successfully in your own health. I want successfully in your own health. I want to hear more about this journey. Will to hear more about this journey. Will to hear more about this journey. Will you enlighten me?
02:00you enlighten me? you enlighten me? >> Sure, I certainly will. So, um, we're >> Sure, I certainly will. So, um, we're >> Sure, I certainly will. So, um, we're sitting in Drip right now. We're sitting sitting in Drip right now. We're sitting sitting in Drip right now. We're sitting in the the the lounge of our SA house. in the the the lounge of our SA house. in the the the lounge of our SA house. Um, Um, Um, this honestly started by accident. And this honestly started by accident. And this honestly started by accident. And by accident, I mean an actual accident. by accident, I mean an actual accident. by accident, I mean an actual accident. So I was a fairly highly paid management So I was a fairly highly paid management So I was a fairly highly paid management uh consultant in a senior position in uh consultant in a senior position in uh consultant in a senior position in management consulting for 24 years. Uh management consulting for 24 years. Uh management consulting for 24 years. Uh very stressful job a lot of flying uh very stressful job a lot of flying uh very stressful job a lot of flying uh health was was going south. health was was going south. health was was going south. So So So um um um my doctor basically said you uh yeah you my doctor basically said you uh yeah you my doctor basically said you uh yeah you need to improve a lot of numbers right? need to improve a lot of numbers right? need to improve a lot of numbers right? we've got to write this ship. Um or we've got to write this ship. Um or we've got to write this ship. Um or you're going on meds. So my solution to you're going on meds. So my solution to you're going on meds. So my solution to that was just not to go back to my that was just not to go back to my that was just not to go back to my doctor. doctor. doctor. >> Um >> Um >> Um >> how old were you at? >> how old were you at? >> how old were you at? >> This is two two years ago. >> This is two two years ago. >> This is two two years ago. >> Wow. Okay.
03:00>> Wow. Okay. >> Wow. Okay. >> Two years ago. So I was 47. >> Two years ago. So I was 47. >> Two years ago. So I was 47. >> Mhm. >> Mhm. >> Mhm. >> And >> And >> And uh I I started working out more, uh I I started working out more, uh I I started working out more, improving my diet, etc. And I tore my improving my diet, etc. And I tore my improving my diet, etc. And I tore my Achilles. Achilles. Achilles. Uh so now I couldn't travel. Now I Uh so now I couldn't travel. Now I Uh so now I couldn't travel. Now I couldn't meet clients. The the operation couldn't meet clients. The the operation couldn't meet clients. The the operation went well, but the nerve blocker portion went well, but the nerve blocker portion went well, but the nerve blocker portion clearly didn't because I suffered nerve clearly didn't because I suffered nerve clearly didn't because I suffered nerve damage. The nerve blocker was meant to damage. The nerve blocker was meant to damage. The nerve blocker was meant to wear off after about 2 to 3 days. 5 wear off after about 2 to 3 days. 5 wear off after about 2 to 3 days. 5 months later, I still had maybe 30% months later, I still had maybe 30% months later, I still had maybe 30% feeling in my foot and ankle. feeling in my foot and ankle. feeling in my foot and ankle. >> So I couldn't work it. So I couldn't >> So I couldn't work it. So I couldn't >> So I couldn't work it. So I couldn't rehab prop properly. I was uh coming out rehab prop properly. I was uh coming out rehab prop properly. I was uh coming out of physical therapy, you know, kind of of physical therapy, you know, kind of of physical therapy, you know, kind of failing rehab every week. Um so now failing rehab every week. Um so now failing rehab every week. Um so now health is only getting worse, right? health is only getting worse, right? health is only getting worse, right? There's no movement. Um There's no movement. Um There's no movement. Um uh probably not eating and drinking the uh probably not eating and drinking the uh probably not eating and drinking the right things. And right things. And right things. And uh it led me on a desperate search,
04:00uh it led me on a desperate search, uh it led me on a desperate search, frankly. How do I fix this? Because PT frankly. How do I fix this? Because PT frankly. How do I fix this? Because PT isn't working. The feeling isn't coming isn't working. The feeling isn't coming isn't working. The feeling isn't coming back. What do I do? Sheer desperation. back. What do I do? Sheer desperation. back. What do I do? Sheer desperation. open checkbook. That's how this all open checkbook. That's how this all open checkbook. That's how this all started. started. started. >> Okay, let me summarize. Um, you knew >> Okay, let me summarize. Um, you knew >> Okay, let me summarize. Um, you knew probably from blood markers that your probably from blood markers that your probably from blood markers that your health was in poor shape and you decided health was in poor shape and you decided health was in poor shape and you decided to do something about it instead of um to do something about it instead of um to do something about it instead of um take your doctor's medication, but in take your doctor's medication, but in take your doctor's medication, but in that process, you tore your Achilles that process, you tore your Achilles that process, you tore your Achilles tendon and suffered nerve damage during tendon and suffered nerve damage during tendon and suffered nerve damage during the operation to repair the tendon. the operation to repair the tendon. the operation to repair the tendon. >> Exactly. >> Exactly. >> Exactly. >> Okay. this nerve damage. It could be >> Okay. this nerve damage. It could be >> Okay. this nerve damage. It could be peripheral or it could be something more peripheral or it could be something more peripheral or it could be something more central. Nerves don't always grow back. central. Nerves don't always grow back. central. Nerves don't always grow back. Andrew, did you have a physician to Andrew, did you have a physician to Andrew, did you have a physician to consult with at the time that you knew consult with at the time that you knew consult with at the time that you knew you weren't getting the proper feeling you weren't getting the proper feeling you weren't getting the proper feeling back in your foot? back in your foot? back in your foot? >> Um, no. I actually, so I would speak to
05:00>> Um, no. I actually, so I would speak to >> Um, no. I actually, so I would speak to physical therapy about it every week and physical therapy about it every week and physical therapy about it every week and you know, they gave me some, oh, let's you know, they gave me some, oh, let's you know, they gave me some, oh, let's try to get the sensation back. Let's, try to get the sensation back. Let's, try to get the sensation back. Let's, you know, scratch it with a rough tennis you know, scratch it with a rough tennis you know, scratch it with a rough tennis ball, for example. These kind of tips, ball, for example. These kind of tips, ball, for example. These kind of tips, tricks, stimulating. tricks, stimulating. tricks, stimulating. >> Yeah, exactly. And just nothing was >> Yeah, exactly. And just nothing was >> Yeah, exactly. And just nothing was happening. Nothing was happening. So, I happening. Nothing was happening. So, I happening. Nothing was happening. So, I have now a mobility issue. I have uh a have now a mobility issue. I have uh a have now a mobility issue. I have uh a career issue because I can't travel and career issue because I can't travel and career issue because I can't travel and and meet clients and make sales and do and meet clients and make sales and do and meet clients and make sales and do deals. So, um yeah, that that started deals. So, um yeah, that that started deals. So, um yeah, that that started the sheer desperation that led to uh the sheer desperation that led to uh the sheer desperation that led to uh heat and cold. heat and cold. heat and cold. >> Okay, but give us the spoiler alert. >> Okay, but give us the spoiler alert. >> Okay, but give us the spoiler alert. How's your foot now? How's your foot now? How's your foot now? >> It's about 95% >> It's about 95% >> It's about 95% restored feeling. I can not only walk
06:00restored feeling. I can not only walk restored feeling. I can not only walk perfectly well, but I can run again. Um, perfectly well, but I can run again. Um, perfectly well, but I can run again. Um, I don't think it will ever be 100%. And I don't think it will ever be 100%. And I don't think it will ever be 100%. And I only say that because the the the I only say that because the the the I only say that because the the the improvement to 95% was so dramatic and improvement to 95% was so dramatic and improvement to 95% was so dramatic and then it kind of shelled off. It's not then it kind of shelled off. It's not then it kind of shelled off. It's not stopping me doing anything. Just a stopping me doing anything. Just a stopping me doing anything. Just a little reminder of what happened little reminder of what happened little reminder of what happened >> then. Um, you are facing this. It is a >> then. Um, you are facing this. It is a >> then. Um, you are facing this. It is a life crisis. Not necessarily that your life crisis. Not necessarily that your life crisis. Not necessarily that your life was in danger, but certainly your life was in danger, but certainly your life was in danger, but certainly your life as you knew it. your profession, life as you knew it. your profession, life as you knew it. your profession, your identity, and your capacity to take your identity, and your capacity to take your identity, and your capacity to take care of yourself in accordance with your care of yourself in accordance with your care of yourself in accordance with your doctor's warning or in response to your doctor's warning or in response to your doctor's warning or in response to your doctor's warning. All of these are doctor's warning. All of these are doctor's warning. All of these are collapsing upon you. And you decided you collapsing upon you. And you decided you collapsing upon you. And you decided you were going to run some experiments in were going to run some experiments in were going to run some experiments in hot and cold. hot and cold. hot and cold. I decided to run some experiments in I decided to run some experiments in I decided to run some experiments in everything. I had no idea that hot and everything. I had no idea that hot and everything. I had no idea that hot and cold cold cold were even on the cards at that point. Um were even on the cards at that point. Um were even on the cards at that point. Um so to give you an idea very quickly um
07:00so to give you an idea very quickly um so to give you an idea very quickly um again open checkbook. I bought uh again open checkbook. I bought uh again open checkbook. I bought uh pneumatic boots. I went to salt caves. pneumatic boots. I went to salt caves. pneumatic boots. I went to salt caves. Tried cryotherapy. Tried coal plunge. I Tried cryotherapy. Tried coal plunge. I Tried cryotherapy. Tried coal plunge. I sold my Corvette to make room in my sold my Corvette to make room in my sold my Corvette to make room in my garage to buy an infrared sauna and a garage to buy an infrared sauna and a garage to buy an infrared sauna and a finished sauna and actually uh finished sauna and actually uh finished sauna and actually uh eventually compare those backto back. eventually compare those backto back. eventually compare those backto back. Um, Um, I uh got my surgeon's permission early I uh got my surgeon's permission early I uh got my surgeon's permission early on to actually buy a Formula 1 on to actually buy a Formula 1 on to actually buy a Formula 1 simulation rig because I could adjust simulation rig because I could adjust simulation rig because I could adjust the PSI in the brake pedal because it the PSI in the brake pedal because it the PSI in the brake pedal because it was my left foot and and slowly start to was my left foot and and slowly start to was my left foot and and slowly start to rehab that way. Um, any single thing you rehab that way. Um, any single thing you rehab that way. Um, any single thing you can think of in the wellness space short can think of in the wellness space short can think of in the wellness space short of vitamin C showers I tried. I've never of vitamin C showers I tried. I've never of vitamin C showers I tried. I've never even heard of vitamin C showers, even heard of vitamin C showers, even heard of vitamin C showers, but I love the research. I love the but I love the research. I love the but I love the research. I love the scientific experimental approach. What
08:00scientific experimental approach. What scientific experimental approach. What did you find out that works? did you find out that works? did you find out that works? I found out that cryotherapy was fun, I found out that cryotherapy was fun, I found out that cryotherapy was fun, but didn't really move the needle at but didn't really move the needle at but didn't really move the needle at all. all. all. I found that I liked infrared sauna in I found that I liked infrared sauna in I found that I liked infrared sauna in terms of I could sit and read a book or terms of I could sit and read a book or terms of I could sit and read a book or whatever, but it wasn't again wasn't whatever, but it wasn't again wasn't whatever, but it wasn't again wasn't moving the needle. Um, moving the needle. Um, moving the needle. Um, salt caves, etc. did nothing. Pneumatic salt caves, etc. did nothing. Pneumatic salt caves, etc. did nothing. Pneumatic boots temporarily had a great reduction boots temporarily had a great reduction boots temporarily had a great reduction in swelling, but then 30 minutes later, in swelling, but then 30 minutes later, in swelling, but then 30 minutes later, you're back in exactly the same place. you're back in exactly the same place. you're back in exactly the same place. Um, and then what I ultimately realized Um, and then what I ultimately realized Um, and then what I ultimately realized was that hotter traditional Finnish was that hotter traditional Finnish was that hotter traditional Finnish sauna and cold plunge sauna and cold plunge sauna and cold plunge um were having dramatic results. And I um were having dramatic results. And I um were having dramatic results. And I didn't know why. I didn't know if it was didn't know why. I didn't know if it was didn't know why. I didn't know if it was just me. I I hadn't looked into the just me. I I hadn't looked into the just me. I I hadn't looked into the science at that point. And my very
09:00science at that point. And my very science at that point. And my very simplistic way, Tom, of thinking about simplistic way, Tom, of thinking about simplistic way, Tom, of thinking about it was I was thinking about it like a it was I was thinking about it like a it was I was thinking about it like a two-way pump. two-way pump. two-way pump. vazo dilation and vazo constriction. vazo dilation and vazo constriction. vazo dilation and vazo constriction. >> That's how I was thinking of heat and >> That's how I was thinking of heat and >> That's how I was thinking of heat and cold and and nothing else. I hadn't cold and and nothing else. I hadn't cold and and nothing else. I hadn't looked at the science at that point. looked at the science at that point. looked at the science at that point. >> Was there a moment at which you said, >> Was there a moment at which you said, >> Was there a moment at which you said, "Holy crap, I think I've discovered "Holy crap, I think I've discovered "Holy crap, I think I've discovered something that's working for me." >> Yes, there was. And then it was >> Yes, there was. And then it was complete confusion because obvious complete confusion because obvious complete confusion because obvious there's no study in this particular there's no study in this particular there's no study in this particular issue that that I found myself with. Um issue that that I found myself with. Um issue that that I found myself with. Um but but there were there were a few but but there were there were a few but but there were there were a few revelations there Tom. There was one revelations there Tom. There was one revelations there Tom. There was one oh this is amazing that my the sensation oh this is amazing that my the sensation oh this is amazing that my the sensation in my foot is actually coming back. I'm in my foot is actually coming back. I'm in my foot is actually coming back. I'm able to do more now. I'm you know I'm able to do more now. I'm you know I'm able to do more now. I'm you know I'm I'm able to travel again. I'm able to I'm able to travel again. I'm able to I'm able to travel again. I'm able to visit clients. I'm able to work out. Um
10:00visit clients. I'm able to work out. Um visit clients. I'm able to work out. Um there was less pain in other areas there was less pain in other areas there was less pain in other areas because I was compensating because of my because I was compensating because of my because I was compensating because of my walking mechanics. walking mechanics. walking mechanics. All that was starting to improve. But All that was starting to improve. But All that was starting to improve. But but it wasn't just fixing that core but it wasn't just fixing that core but it wasn't just fixing that core issue. It was like why am I more issue. It was like why am I more issue. It was like why am I more relaxed? relaxed? relaxed? Why why does life piss me off less? or Why why does life piss me off less? or Why why does life piss me off less? or at least my reaction to it is better. at least my reaction to it is better. at least my reaction to it is better. Why Why am I driving better? Why am I Why Why am I driving better? Why am I Why Why am I driving better? Why am I not in so much of a hurry anymore? Why not in so much of a hurry anymore? Why not in so much of a hurry anymore? Why Why am I not getting as annoyed when Why am I not getting as annoyed when Why am I not getting as annoyed when somebody really slow is driving 10 miles somebody really slow is driving 10 miles somebody really slow is driving 10 miles hour below the speed limit in front of hour below the speed limit in front of hour below the speed limit in front of me? It was there was a lot happening all me? It was there was a lot happening all me? It was there was a lot happening all at the same time and it was all really at the same time and it was all really at the same time and it was all really exciting, frankly. exciting, frankly. exciting, frankly. What were you doing? And how long did it What were you doing? And how long did it What were you doing? And how long did it take to convince you that you were take to convince you that you were take to convince you that you were making lasting gains
11:00with with cold plunge and finish sauna with with cold plunge and finish sauna specifically? specifically? specifically? it I I I think it was only a handful of it I I I think it was only a handful of it I I I think it was only a handful of weeks that I knew there was improvement weeks that I knew there was improvement weeks that I knew there was improvement and and honestly it was a handful of and and honestly it was a handful of and and honestly it was a handful of months where I had made dramatic months where I had made dramatic months where I had made dramatic improvements. So um at that point I got improvements. So um at that point I got improvements. So um at that point I got into a really consistent routine. So I into a really consistent routine. So I into a really consistent routine. So I I'd stopped the searching. I had I'd stopped the searching. I had I'd stopped the searching. I had stopped, you know, looking for the next stopped, you know, looking for the next stopped, you know, looking for the next magical wellness trend that's gonna magical wellness trend that's gonna magical wellness trend that's gonna improve things. I I knew this was improve things. I I knew this was improve things. I I knew this was working. Um, and and I knew it was working. Um, and and I knew it was working. Um, and and I knew it was having all these other benefits as well, having all these other benefits as well, having all these other benefits as well, right? Sleeping better. Um, stress right? Sleeping better. Um, stress right? Sleeping better. Um, stress management, you you name it. Everything management, you you name it. Everything management, you you name it. Everything seemed to be improving at the same time. seemed to be improving at the same time. seemed to be improving at the same time. Mood was a massive part of that, Tom. Mood was a massive part of that, Tom. Mood was a massive part of that, Tom. Um, probably for two reasons. One, I'm Um, probably for two reasons. One, I'm Um, probably for two reasons. One, I'm getting that mobility back and things
12:00getting that mobility back and things getting that mobility back and things are just getting better. But two, no, are just getting better. But two, no, are just getting better. But two, no, just I'm I'm very type A and I'm I'm just I'm I'm very type A and I'm I'm just I'm I'm very type A and I'm I'm just a better type A when I do Finnish just a better type A when I do Finnish just a better type A when I do Finnish sauna and cold plunge. sauna and cold plunge. sauna and cold plunge. >> Then what you discovered was super hot. >> Then what you discovered was super hot. >> Then what you discovered was super hot. I'm guessing over 180 degrees Fahrenheit I'm guessing over 180 degrees Fahrenheit I'm guessing over 180 degrees Fahrenheit in the Finnish sona. Am I wrong about in the Finnish sona. Am I wrong about in the Finnish sona. Am I wrong about that? that? that? >> You you are absolutely uh correct. So, I >> You you are absolutely uh correct. So, I >> You you are absolutely uh correct. So, I was doing that anyway. I was probably at was doing that anyway. I was probably at was doing that anyway. I was probably at about 185. about 185. about 185. >> Um, my little sauna sauna was kind of a >> Um, my little sauna sauna was kind of a >> Um, my little sauna sauna was kind of a budget sauna. Uh, so it didn't have budget sauna. Uh, so it didn't have budget sauna. Uh, so it didn't have necessarily the best air exchange in the necessarily the best air exchange in the necessarily the best air exchange in the world. Didn't have the best thermal mass world. Didn't have the best thermal mass world. Didn't have the best thermal mass in the world. So, that was as much as in the world. So, that was as much as in the world. So, that was as much as felt comfortable to me. But then when I felt comfortable to me. But then when I felt comfortable to me. But then when I kind of stumbled on the uh well, I kind of stumbled on the uh well, I kind of stumbled on the uh well, I didn't really stumble on it. I was didn't really stumble on it. I was didn't really stumble on it. I was actively searching. Um, I found the actively searching. Um, I found the actively searching. Um, I found the Linan Linan Linan uh cohort studies and realized, oh well,
13:00uh cohort studies and realized, oh well, uh cohort studies and realized, oh well, 176 is kind of the floor um for many of 176 is kind of the floor um for many of 176 is kind of the floor um for many of the dramatic health benefits that that the dramatic health benefits that that the dramatic health benefits that that come from Finnish sauna. So, I kind of come from Finnish sauna. So, I kind of come from Finnish sauna. So, I kind of accidentally got to the right accidentally got to the right accidentally got to the right temperature, if that makes sense. temperature, if that makes sense. temperature, if that makes sense. >> Um, yeah, I don't know how much of an >> Um, yeah, I don't know how much of an >> Um, yeah, I don't know how much of an accident it was, but I'm agreeing with accident it was, but I'm agreeing with accident it was, but I'm agreeing with you that getting up over 180 is the you that getting up over 180 is the you that getting up over 180 is the right temperature. I've done the right temperature. I've done the right temperature. I've done the infrared sonas and they're relaxing, but infrared sonas and they're relaxing, but infrared sonas and they're relaxing, but 145 is boring. I'll barely break a 145 is boring. I'll barely break a 145 is boring. I'll barely break a sweat. If I want 145, I can just climb sweat. If I want 145, I can just climb sweat. If I want 145, I can just climb into my car in Phoenix, Arizona without into my car in Phoenix, Arizona without into my car in Phoenix, Arizona without the AC. I'll be at 145 before you know the AC. I'll be at 145 before you know the AC. I'll be at 145 before you know it. But what did you do on it side? it. But what did you do on it side? it. But what did you do on it side? >> On on the cold side, um >> On on the cold side, um >> On on the cold side, um I was all over the place. I started off I was all over the place. I started off I was all over the place. I started off with your typical Amazon tub. That's with your typical Amazon tub. That's with your typical Amazon tub. That's where this whole thing started. Your $99 where this whole thing started. Your $99 where this whole thing started. Your $99 um glorify paddling pool. Um in
14:00um glorify paddling pool. Um in um glorify paddling pool. Um in Cleveland in the winter in an insulated Cleveland in the winter in an insulated Cleveland in the winter in an insulated but not heated garage, I could I could but not heated garage, I could I could but not heated garage, I could I could get that thing down to uh about 45. get that thing down to uh about 45. get that thing down to uh about 45. um that that's where the benefits um that that's where the benefits um that that's where the benefits started. Um but what I quickly realized started. Um but what I quickly realized started. Um but what I quickly realized is that was just impossible to manage is that was just impossible to manage is that was just impossible to manage from a water quality perspective. from a water quality perspective. from a water quality perspective. >> Um I just couldn't do it. I did all the >> Um I just couldn't do it. I did all the >> Um I just couldn't do it. I did all the usual things people do. Added spa usual things people do. Added spa usual things people do. Added spa chemicals, added fish tanks, chemicals, added fish tanks, chemicals, added fish tanks, >> filters, you name it. Um I could not >> filters, you name it. Um I could not >> filters, you name it. Um I could not stay on top of it. And then in the stay on top of it. And then in the stay on top of it. And then in the winter, of course, you can't exactly winter, of course, you can't exactly winter, of course, you can't exactly dump out 60 gallons of water down your dump out 60 gallons of water down your dump out 60 gallons of water down your driveway without turning it into a a driveway without turning it into a a driveway without turning it into a a cold version of a slip and slide. So, um cold version of a slip and slide. So, um cold version of a slip and slide. So, um yeah, I was I was quickly searching for yeah, I was I was quickly searching for yeah, I was I was quickly searching for for actual manufacturer products. for actual manufacturer products. for actual manufacturer products. >> Mhm. >> Mhm. >> What did you settle on?
15:00>> What did you settle on? >> What did you settle on? >> Settled on Morocco Forge. And uh there >> Settled on Morocco Forge. And uh there >> Settled on Morocco Forge. And uh there were a few reasons to that, but one of were a few reasons to that, but one of were a few reasons to that, but one of them was, them was, them was, you know, this whole thing was new to you know, this whole thing was new to you know, this whole thing was new to me. So I'm looking at the science and me. So I'm looking at the science and me. So I'm looking at the science and I'm I'm I'm also just trying to learn I'm I'm I'm also just trying to learn I'm I'm I'm also just trying to learn more about the whole practice in more about the whole practice in more about the whole practice in general. So I actually general. So I actually general. So I actually uh flew to Phoenix and attended uh flew to Phoenix and attended uh flew to Phoenix and attended uh Moratco method certification in the uh Moratco method certification in the uh Moratco method certification in the desert in Sedona. Wonderful location. desert in Sedona. Wonderful location. desert in Sedona. Wonderful location. Like literally cold plunge in the Like literally cold plunge in the Like literally cold plunge in the desert. And desert. And desert. And um um truthfully, I got really intrigued about truthfully, I got really intrigued about truthfully, I got really intrigued about the tubs, not not just the the fact that the tubs, not not just the the fact that the tubs, not not just the the fact that they used ozone. So, I was, you know, they used ozone. So, I was, you know, they used ozone. So, I was, you know, you're basically ending up with a zero you're basically ending up with a zero you're basically ending up with a zero chemical solution if you know, you spill chemical solution if you know, you spill chemical solution if you know, you spill that water on the floor, that water on the floor, that water on the floor, >> it's quickly just turns into water.
16:00>> it's quickly just turns into water. >> it's quickly just turns into water. >> Um, >> Um, >> Um, >> aspects like that. Um, just the honestly >> aspects like that. Um, just the honestly >> aspects like that. Um, just the honestly the look of them and there was something the look of them and there was something the look of them and there was something intriguing about first seeing one in the intriguing about first seeing one in the intriguing about first seeing one in the desert, frankly. desert, frankly. desert, frankly. >> Um, seeing the ice forming in it, >> Um, seeing the ice forming in it, >> Um, seeing the ice forming in it, and then realizing, oh, well, I guess and then realizing, oh, well, I guess and then realizing, oh, well, I guess the rest of these don't do that. Why the rest of these don't do that. Why the rest of these don't do that. Why don't they do that? And that's that's don't they do that? And that's that's don't they do that? And that's that's kind of so that kind of became my kind of so that kind of became my kind of so that kind of became my reference point, Tom, at which I was reference point, Tom, at which I was reference point, Tom, at which I was looking at every other manufactured looking at every other manufactured looking at every other manufactured product. product. product. >> One of the things you don't see, but you >> One of the things you don't see, but you >> One of the things you don't see, but you can feel is that the Morosco is can feel is that the Morosco is can feel is that the Morosco is grounded. grounded. grounded. >> There's no plastic fiberglass or acrylic >> There's no plastic fiberglass or acrylic >> There's no plastic fiberglass or acrylic tub that is grounded. And because you tub that is grounded. And because you tub that is grounded. And because you can't see grounding on Instagram or, you can't see grounding on Instagram or, you can't see grounding on Instagram or, you know, whatever it is, it's something know, whatever it is, it's something know, whatever it is, it's something that people that people that people >> Yeah. >> Yeah. >> Yeah. >> overlook too often. The benefits of >> overlook too often. The benefits of >> overlook too often. The benefits of grounding are extraordinary because we grounding are extraordinary because we grounding are extraordinary because we live so electrically disconnected from live so electrically disconnected from live so electrically disconnected from the earth that we're in a constant state
17:00the earth that we're in a constant state the earth that we're in a constant state of electrical imbalance. It adversely of electrical imbalance. It adversely of electrical imbalance. It adversely impacts our nervous system and impacts our nervous system and impacts our nervous system and especially our circulatory system by especially our circulatory system by especially our circulatory system by allowing the viscosity of our blood to allowing the viscosity of our blood to allowing the viscosity of our blood to increase to the point where we're no increase to the point where we're no increase to the point where we're no longer getting good circulation in our longer getting good circulation in our longer getting good circulation in our capillaries. And those little micro capillaries. And those little micro capillaries. And those little micro blood vessels are what the nervous blood vessels are what the nervous blood vessels are what the nervous system depends upon. So you might have system depends upon. So you might have system depends upon. So you might have thought that well Morasco is right for thought that well Morasco is right for thought that well Morasco is right for me because it's colder and it has ice. me because it's colder and it has ice. me because it's colder and it has ice. And that could very well be true. We're And that could very well be true. We're And that could very well be true. We're going to talk about that. But something going to talk about that. But something going to talk about that. But something that's going on that is more difficult that's going on that is more difficult that's going on that is more difficult to sense is the fact that you're getting to sense is the fact that you're getting to sense is the fact that you're getting grounded every time you're in there. grounded every time you're in there. grounded every time you're in there. >> Yeah. And it's that. So, that's exactly >> Yeah. And it's that. So, that's exactly >> Yeah. And it's that. So, that's exactly what I tell our customers at Drip is what I tell our customers at Drip is what I tell our customers at Drip is don't think that you're just getting a don't think that you're just getting a don't think that you're just getting a cold plunge. The way I think about it is cold plunge. The way I think about it is cold plunge. The way I think about it is you're grounding and you're getting an you're grounding and you're getting an you're grounding and you're getting an ozone bath while you're cold plunging. ozone bath while you're cold plunging. ozone bath while you're cold plunging. >> Correct. >> Correct. >> Correct. I think about it the same way. the ozone
18:00I think about it the same way. the ozone I think about it the same way. the ozone benefits. Um, benefits. Um, benefits. Um, you're most people are in there for such you're most people are in there for such you're most people are in there for such a short time that we don't have any good a short time that we don't have any good a short time that we don't have any good clinical data on whether they're getting clinical data on whether they're getting clinical data on whether they're getting transermal ozone absorption or whether transermal ozone absorption or whether transermal ozone absorption or whether their skin is getting any benefit from their skin is getting any benefit from their skin is getting any benefit from the ozone. Um, what we do know is we're the ozone. Um, what we do know is we're the ozone. Um, what we do know is we're not poisoning our customers with not poisoning our customers with not poisoning our customers with chlorine. All the other manufacturers chlorine. All the other manufacturers chlorine. All the other manufacturers that rely upon stabilizers and oxidizers that rely upon stabilizers and oxidizers that rely upon stabilizers and oxidizers and these chemicals that you have to add and these chemicals that you have to add and these chemicals that you have to add are doing something unnatural to the are doing something unnatural to the are doing something unnatural to the water that has a detrimental effect to water that has a detrimental effect to water that has a detrimental effect to the body. The reason that we use ozone the body. The reason that we use ozone the body. The reason that we use ozone and morasco is because I don't believe and morasco is because I don't believe and morasco is because I don't believe in poisoning my customers. in poisoning my customers. in poisoning my customers. >> Yeah. And and and then there's also, you >> Yeah. And and and then there's also, you >> Yeah. And and and then there's also, you know, there's a residual factor as as know, there's a residual factor as as know, there's a residual factor as as well there. So that water is coming, well there. So that water is coming, well there. So that water is coming, some of that water is coming out of the some of that water is coming out of the some of that water is coming out of the tub. When somebody gets out of the tub, tub. When somebody gets out of the tub, tub. When somebody gets out of the tub, it's going onto the floor. And whether
19:00it's going onto the floor. And whether it's going onto the floor. And whether is mopped or evaporated, that there's is mopped or evaporated, that there's is mopped or evaporated, that there's still that chlorine's going somewhere. still that chlorine's going somewhere. still that chlorine's going somewhere. >> It hasn't disappeared. It's not a third >> It hasn't disappeared. It's not a third >> It hasn't disappeared. It's not a third oxygen atom. oxygen atom. oxygen atom. >> Mhm. >> Mhm. >> After you figured out that hot and cold >> After you figured out that hot and cold >> After you figured out that hot and cold was working for you, it I think most was working for you, it I think most was working for you, it I think most people would appreciate that it would people would appreciate that it would people would appreciate that it would reduce swelling. Cold's very good for reduce swelling. Cold's very good for reduce swelling. Cold's very good for that. I think most people would that. I think most people would that. I think most people would appreciate that the sona improves appreciate that the sona improves appreciate that the sona improves circulation and you're getting this circulation and you're getting this circulation and you're getting this smooth muscle workout. The vasoddilation smooth muscle workout. The vasoddilation smooth muscle workout. The vasoddilation where the smooth muscles relax and the where the smooth muscles relax and the where the smooth muscles relax and the blood vessels open up to allow better blood vessels open up to allow better blood vessels open up to allow better circulation and then the vaso circulation and then the vaso circulation and then the vaso constriction where the smooth muscle constriction where the smooth muscle constriction where the smooth muscle tissues that control these blood vessels tissues that control these blood vessels tissues that control these blood vessels contract and move all the blood into contract and move all the blood into contract and move all the blood into your core. Most people, at least the your core. Most people, at least the your core. Most people, at least the ones listening to this podcast, would ones listening to this podcast, would ones listening to this podcast, would appreciate the circulatory benefits of appreciate the circulatory benefits of appreciate the circulatory benefits of this thermal contrast therapy. But this thermal contrast therapy. But this thermal contrast therapy. But what's really mysterious is the way that what's really mysterious is the way that what's really mysterious is the way that it restored your nerve. That is your
20:00it restored your nerve. That is your it restored your nerve. That is your feeling, your sensations, feeling, your sensations, feeling, your sensations, propriioception, the control that you propriioception, the control that you propriioception, the control that you had over your left foot. That's had over your left foot. That's had over your left foot. That's something that I need to know more something that I need to know more something that I need to know more about. Have you looked into those about. Have you looked into those about. Have you looked into those mechanisms? mechanisms? mechanisms? I I did I tried I looked into the I I did I tried I looked into the I I did I tried I looked into the science in general um and I was trying science in general um and I was trying science in general um and I was trying to work out well there's got to be some to work out well there's got to be some to work out well there's got to be some sort of trail of bread crumbs right that sort of trail of bread crumbs right that sort of trail of bread crumbs right that kind of explains this even if it hasn't kind of explains this even if it hasn't kind of explains this even if it hasn't been directly studied I I didn't been directly studied I I didn't been directly studied I I didn't actually I didn't actually find it Tom actually I didn't actually find it Tom actually I didn't actually find it Tom so I just I in my in my head whether so I just I in my in my head whether so I just I in my in my head whether right or wrong the way I thought about right or wrong the way I thought about right or wrong the way I thought about it was the two-way pump it was the two-way pump it was the two-way pump um and that was a so That was especially um and that was a so That was especially um and that was a so That was especially important if you think about it. It's important if you think about it. It's important if you think about it. It's it's also at a time where I don't have it's also at a time where I don't have it's also at a time where I don't have great mobility. great mobility. great mobility. >> So I I don't have other ways to really >> So I I don't have other ways to really >> So I I don't have other ways to really tax my cardiovascular system. tax my cardiovascular system. tax my cardiovascular system. >> So that's a great point as far as
21:00>> So that's a great point as far as >> So that's a great point as far as getting your heart rate up. Um, you getting your heart rate up. Um, you getting your heart rate up. Um, you know, you'd have to have very know, you'd have to have very know, you'd have to have very specialized exercises that you could do specialized exercises that you could do specialized exercises that you could do given the fact that your foot is given the fact that your foot is given the fact that your foot is disabled if you're going to get your disabled if you're going to get your disabled if you're going to get your cardio in. But Sona and Cold is an cardio in. But Sona and Cold is an cardio in. But Sona and Cold is an exercise mimemetic. That is, it'll give exercise mimemetic. That is, it'll give exercise mimemetic. That is, it'll give you about 80% of the benefits that the you about 80% of the benefits that the you about 80% of the benefits that the exercise would do without you even exercise would do without you even exercise would do without you even exercising. exercising. exercising. Exactly. Exactly. And that's that's kind Exactly. Exactly. And that's that's kind Exactly. Exactly. And that's that's kind of what I was using it for as well of what I was using it for as well of what I was using it for as well because I can you can actually feel your because I can you can actually feel your because I can you can actually feel your heart pumping. heart pumping. heart pumping. >> I mean, it's doing a lot of work to heat >> I mean, it's doing a lot of work to heat >> I mean, it's doing a lot of work to heat you up. It's doing a lot of work to cool you up. It's doing a lot of work to cool you up. It's doing a lot of work to cool you down. Um, and and that stress, you down. Um, and and that stress, you down. Um, and and that stress, I couldn't get that stress anywhere else I couldn't get that stress anywhere else I couldn't get that stress anywhere else at that time. at that time. at that time. >> There is a woman in Columbus at the Ohio >> There is a woman in Columbus at the Ohio >> There is a woman in Columbus at the Ohio State University. She's a neuroscientist State University. She's a neuroscientist State University. She's a neuroscientist who specializes in fat. Her name is who specializes in fat. Her name is who specializes in fat. Her name is Christy Townsen. She's not that far from Christy Townsen. She's not that far from Christy Townsen. She's not that far from you. I interviewed her last week on the
22:00you. I interviewed her last week on the you. I interviewed her last week on the relationship between fat cells and the relationship between fat cells and the relationship between fat cells and the nervous system. Brown fat is highly nervous system. Brown fat is highly nervous system. Brown fat is highly innovated. That means that when your innovated. That means that when your innovated. That means that when your body recruits brown fat, it's not just body recruits brown fat, it's not just body recruits brown fat, it's not just adding mitochondria, but it's adding adding mitochondria, but it's adding adding mitochondria, but it's adding nerves. What she taught me is that the nerves. What she taught me is that the nerves. What she taught me is that the peripheral nerves are capable of peripheral nerves are capable of peripheral nerves are capable of regrowing. We usually think of the regrowing. We usually think of the regrowing. We usually think of the central nervous system, the brain, the central nervous system, the brain, the central nervous system, the brain, the spinal cord. And when we were kids, we spinal cord. And when we were kids, we spinal cord. And when we were kids, we were taught, well, you're never going to were taught, well, you're never going to were taught, well, you're never going to make another new brain cell in your make another new brain cell in your make another new brain cell in your life. The spinal cord can't heal. life. The spinal cord can't heal. life. The spinal cord can't heal. That turns out to be false. It's more That turns out to be false. It's more That turns out to be false. It's more difficult and it's slower. But yes, your difficult and it's slower. But yes, your difficult and it's slower. But yes, your brain will is under constant brain will is under constant brain will is under constant regeneration. Neuroplasticity lasts your regeneration. Neuroplasticity lasts your regeneration. Neuroplasticity lasts your entire life. And there are many tragic entire life. And there are many tragic entire life. And there are many tragic cases of injured spinal cords that never cases of injured spinal cords that never cases of injured spinal cords that never heal. But there is more plasticity in heal. But there is more plasticity in heal. But there is more plasticity in the central nervous system than we the central nervous system than we the central nervous system than we thought. And she taught me that in the thought. And she taught me that in the thought. And she taught me that in the peripheral nervous system, this thing is
23:00peripheral nervous system, this thing is peripheral nervous system, this thing is growing and and sort of shrinking all growing and and sort of shrinking all growing and and sort of shrinking all the time in response to the stimulus the time in response to the stimulus the time in response to the stimulus that you're giving it. So now I'm that you're giving it. So now I'm that you're giving it. So now I'm formulating a hypothesis that your foot formulating a hypothesis that your foot formulating a hypothesis that your foot is of course your an extremity that when is of course your an extremity that when is of course your an extremity that when you're stimulating it with the heat and you're stimulating it with the heat and you're stimulating it with the heat and the cold, yes, the circulation is good. the cold, yes, the circulation is good. the cold, yes, the circulation is good. Yes, the improved circulation will Yes, the improved circulation will Yes, the improved circulation will promote cell growth, but there might be promote cell growth, but there might be promote cell growth, but there might be something going on in your nervous something going on in your nervous something going on in your nervous system that is different than rubbing it system that is different than rubbing it system that is different than rubbing it with a rough tennis ball that allows the with a rough tennis ball that allows the with a rough tennis ball that allows the peripheral nervous system to restore peripheral nervous system to restore peripheral nervous system to restore itself, at least to this, you're itself, at least to this, you're itself, at least to this, you're estimating 95% level where you can get estimating 95% level where you can get estimating 95% level where you can get back to walking and exercising. And it back to walking and exercising. And it back to walking and exercising. And it makes me want to go back to Christy makes me want to go back to Christy makes me want to go back to Christy Townsen and ask her if the cold can Townsen and ask her if the cold can Townsen and ask her if the cold can stimulate growth of new peripheral stimulate growth of new peripheral stimulate growth of new peripheral nerves in brown fat. Could it also do it nerves in brown fat. Could it also do it nerves in brown fat. Could it also do it in a tendon? Could it also do it in a in a tendon? Could it also do it in a in a tendon? Could it also do it in a foot? Um, I don't know. And I doubt that
24:00foot? Um, I don't know. And I doubt that foot? Um, I don't know. And I doubt that anybody has really done the trial here. anybody has really done the trial here. anybody has really done the trial here. I think you're out on the leading edge I think you're out on the leading edge I think you're out on the leading edge of what would constitute a hypothesis of what would constitute a hypothesis of what would constitute a hypothesis for science >> by accident >> by accident >> or necessity which is the mother of >> or necessity which is the mother of >> or necessity which is the mother of invention. invention. invention. >> Yeah, exactly. >> Yeah, exactly. >> Yeah, exactly. >> That that created more changes for you >> That that created more changes for you >> That that created more changes for you after you discovered what worked for after you discovered what worked for after you discovered what worked for you. I think if if I'm um surmising you. I think if if I'm um surmising you. I think if if I'm um surmising correctly, you realize that this could correctly, you realize that this could correctly, you realize that this could probably help a lot of other people, but probably help a lot of other people, but probably help a lot of other people, but those people either didn't have the those people either didn't have the those people either didn't have the desperate sense of of motivation that desperate sense of of motivation that desperate sense of of motivation that you had or they had an unwillingness or you had or they had an unwillingness or you had or they had an unwillingness or they had obstacles to overcome before they had obstacles to overcome before they had obstacles to overcome before they could do this extreme thermal they could do this extreme thermal they could do this extreme thermal contrast therapy. And you must have contrast therapy. And you must have contrast therapy. And you must have started thinking about how to coach started thinking about how to coach started thinking about how to coach other people through an experience that other people through an experience that other people through an experience that was analogous to what you were doing. was analogous to what you were doing. was analogous to what you were doing. Yeah, it actually started, Tom. It Yeah, it actually started, Tom. It Yeah, it actually started, Tom. It started with how do I just how do I get
25:00started with how do I just how do I get started with how do I just how do I get people access to this? Because the people access to this? Because the people access to this? Because the frustration that I had when I first did frustration that I had when I first did frustration that I had when I first did a coal plunge um and first tried to a coal plunge um and first tried to a coal plunge um and first tried to first of all, I couldn't find a finished first of all, I couldn't find a finished first of all, I couldn't find a finished sauna. That's how why I ended up uh sauna. That's how why I ended up uh sauna. That's how why I ended up uh making space in my garage and buying making space in my garage and buying making space in my garage and buying one. Um, one. Um, one. Um, but with the coal plunge, I think I but with the coal plunge, I think I but with the coal plunge, I think I drove just under an hour and it was one drove just under an hour and it was one drove just under an hour and it was one of those kind of I call them like a of those kind of I call them like a of those kind of I call them like a wellness pick and mix place where it's, wellness pick and mix place where it's, wellness pick and mix place where it's, hey, we bought one of everything, hey, we bought one of everything, hey, we bought one of everything, flotation tank, whatever. Go try stuff. flotation tank, whatever. Go try stuff. flotation tank, whatever. Go try stuff. Um, I was only there for the cold Um, I was only there for the cold Um, I was only there for the cold plunge. That was all I was interested plunge. That was all I was interested plunge. That was all I was interested in. But it was it was at the warmest in. But it was it was at the warmest in. But it was it was at the warmest temperature it should really be, 59°. I temperature it should really be, 59°. I temperature it should really be, 59°. I was in there for 12 minutes. I think was in there for 12 minutes. I think was in there for 12 minutes. I think >> I I was in there for 12 minutes, Tom. >> I I was in there for 12 minutes, Tom. >> I I was in there for 12 minutes, Tom. And I think this is what people kind of And I think this is what people kind of And I think this is what people kind of forget that our practice coal plungers forget that our practice coal plungers forget that our practice coal plungers is I was shivering so hard after 12
26:00is I was shivering so hard after 12 is I was shivering so hard after 12 minutes that the tub was rocking because minutes that the tub was rocking because minutes that the tub was rocking because it was slightly imbalanced. I was it was slightly imbalanced. I was it was slightly imbalanced. I was euphoric. I felt amazing afterwards. At euphoric. I felt amazing afterwards. At euphoric. I felt amazing afterwards. At that time, I didn't understand, you that time, I didn't understand, you that time, I didn't understand, you know, norepinephrine, dopamine, none of know, norepinephrine, dopamine, none of know, norepinephrine, dopamine, none of that. I just felt I knew I felt amazing. that. I just felt I knew I felt amazing. that. I just felt I knew I felt amazing. And I said to one of the owners, lovely And I said to one of the owners, lovely And I said to one of the owners, lovely older couple, I I said, "Hey, this is older couple, I I said, "Hey, this is older couple, I I said, "Hey, this is amazing. If I keep doing this and and I amazing. If I keep doing this and and I amazing. If I keep doing this and and I need to drop the temperature down. Could need to drop the temperature down. Could need to drop the temperature down. Could we do that?" And the response was, "No, we do that?" And the response was, "No, we do that?" And the response was, "No, dear. This is the temperature we like." dear. This is the temperature we like." dear. This is the temperature we like." And I was so mad and I thought, "Oh, And I was so mad and I thought, "Oh, And I was so mad and I thought, "Oh, wait. So this is about you as an wait. So this is about you as an wait. So this is about you as an operator. operator. operator. >> This is not about me as a customer. And >> This is not about me as a customer. And >> This is not about me as a customer. And and I I later and I I later and I I later realized that well that's not quite true realized that well that's not quite true realized that well that's not quite true because it's all down to to me it's down because it's all down to to me it's down because it's all down to to me it's down to physics and the specific heat
27:00to physics and the specific heat to physics and the specific heat capacity of water. If if I want 50 capacity of water. If if I want 50 capacity of water. If if I want 50 degrees and somebody else wants 40, they degrees and somebody else wants 40, they degrees and somebody else wants 40, they better come back 24 hours later better come back 24 hours later better come back 24 hours later to move heat out of water. Yep. to move heat out of water. Yep. to move heat out of water. Yep. Yeah, it's why we use it in the Yeah, it's why we use it in the Yeah, it's why we use it in the radiators of cars. So, um from that radiators of cars. So, um from that radiators of cars. So, um from that perspective, then I realized, okay, so perspective, then I realized, okay, so perspective, then I realized, okay, so it's not necessarily it's not necessarily it's not necessarily selfishness. It's um selfishness. It's um selfishness. It's um the only way to solve this problem that the only way to solve this problem that the only way to solve this problem that I could see because specific heat I could see because specific heat I could see because specific heat capacity is a is a real challenge is capacity is a is a real challenge is capacity is a is a real challenge is money and multiplication. money and multiplication. money and multiplication. >> That's that's to me what that came down >> That's that's to me what that came down >> That's that's to me what that came down to. So then I started to think about, oh to. So then I started to think about, oh to. So then I started to think about, oh well, if I can do that, I can get people well, if I can do that, I can get people well, if I can do that, I can get people physical access to what they need. So I physical access to what they need. So I physical access to what they need. So I consider it similar to, would you join a consider it similar to, would you join a consider it similar to, would you join a gym, Tom, that only had 5B dumbbells? gym, Tom, that only had 5B dumbbells? gym, Tom, that only had 5B dumbbells? >> Mhm. >> Mhm. >> Or 80 lb dumbbells. It It's the right >> Or 80 lb dumbbells. It It's the right >> Or 80 lb dumbbells. It It's the right stress for somebody
28:00stress for somebody stress for somebody at some point in their adaptation at some point in their adaptation at some point in their adaptation journey, but not for most people. So journey, but not for most people. So journey, but not for most people. So then I started to think about well how then I started to think about well how then I started to think about well how do I get people not just access then the do I get people not just access then the do I get people not just access then the right access and at the same time I had right access and at the same time I had right access and at the same time I had the Moratco method certification and and the Moratco method certification and and the Moratco method certification and and then I went kind of as a spectator then I went kind of as a spectator then I went kind of as a spectator almost over to Stro in the Netherlands almost over to Stro in the Netherlands almost over to Stro in the Netherlands uh to attend a Wimhof weekend uh to attend a Wimhof weekend uh to attend a Wimhof weekend and it was really just to kind of and it was really just to kind of and it was really just to kind of observe kind of how how are they doing observe kind of how how are they doing observe kind of how how are they doing it over here? How's it different? How it over here? How's it different? How it over here? How's it different? How much of this is ritual that is kind of much of this is ritual that is kind of much of this is ritual that is kind of attached to this whole what to me was a attached to this whole what to me was a attached to this whole what to me was a very scientific process. Um you know how very scientific process. Um you know how very scientific process. Um you know how much is lore, how much is ritual, um how much is lore, how much is ritual, um how much is lore, how much is ritual, um how much of this stuff could be stripped much of this stuff could be stripped much of this stuff could be stripped away because when I looked at Finnish away because when I looked at Finnish away because when I looked at Finnish sauna and coal plunge, I I loved them. sauna and coal plunge, I I loved them. sauna and coal plunge, I I loved them. But when I started talking to people But when I started talking to people But when I started talking to people that like, "Well, that like, "Well,
29:00that like, "Well, wait, you went you went to Sedona and wait, you went you went to Sedona and wait, you went you went to Sedona and you did a cold plunge in the desert? Are you did a cold plunge in the desert? Are you did a cold plunge in the desert? Are you a hippie? you a hippie? you a hippie? >> I don't." >> I don't." >> I don't." >> You are now, I guess. >> You are now, I guess. >> You are now, I guess. >> Do you have balloon pants? Do you have a >> Do you have balloon pants? Do you have a >> Do you have balloon pants? Do you have a tie-dyed t-shirt? There's all this just tie-dyed t-shirt? There's all this just tie-dyed t-shirt? There's all this just cultural attachment to it. cultural attachment to it. cultural attachment to it. >> Where are your butterfly crystals? Yeah. >> Where are your butterfly crystals? Yeah. >> Where are your butterfly crystals? Yeah. >> Exactly. And then I realized, well, that >> Exactly. And then I realized, well, that >> Exactly. And then I realized, well, that most of this stuff can be taken away. most of this stuff can be taken away. most of this stuff can be taken away. And if you take it away, then you're And if you take it away, then you're And if you take it away, then you're basically, in my view, democratizing it. basically, in my view, democratizing it. basically, in my view, democratizing it. >> There's the physical barrier to entry of >> There's the physical barrier to entry of >> There's the physical barrier to entry of can people actually get access to a cold can people actually get access to a cold can people actually get access to a cold plunge near them and that's at a plunge near them and that's at a plunge near them and that's at a temperature that is right for their temperature that is right for their temperature that is right for their place in in the adaptation journey, but place in in the adaptation journey, but place in in the adaptation journey, but but also it's culturally, does it feel but also it's culturally, does it feel but also it's culturally, does it feel accessible? Does it feel like something accessible? Does it feel like something accessible? Does it feel like something that's for them? And I felt exactly the that's for them? And I felt exactly the that's for them? And I felt exactly the same way with Finnish sauna. The same way with Finnish sauna. The same way with Finnish sauna. The additional issues that we had, additional issues that we had, additional issues that we had, especially when I talked to my wife's especially when I talked to my wife's especially when I talked to my wife's friends about this, her girlfriends, was friends about this, her girlfriends, was friends about this, her girlfriends, was uh wait a minute, Finnish sauna, um am I
30:00uh wait a minute, Finnish sauna, um am I uh wait a minute, Finnish sauna, um am I going to be with other people? Is this going to be with other people? Is this going to be with other people? Is this going to be the Greyhound bus of sauna? going to be the Greyhound bus of sauna? going to be the Greyhound bus of sauna? Am I Am I Am I >> wait, >> wait, >> wait, >> do we have to be naked? Is someone going >> do we have to be naked? Is someone going >> do we have to be naked? Is someone going to beat me with branches? I've seen to beat me with branches? I've seen to beat me with branches? I've seen that. that anxiety just raises and it's that. that anxiety just raises and it's that. that anxiety just raises and it's like okay well that's I I personally like okay well that's I I personally like okay well that's I I personally love the culture but if if my goal love the culture but if if my goal love the culture but if if my goal selfishly is to get people access and selfishly is to get people access and selfishly is to get people access and make them feel like it's for them then make them feel like it's for them then make them feel like it's for them then I've got to take a slightly different I've got to take a slightly different I've got to take a slightly different approach so there's a lot on YouTube approach so there's a lot on YouTube approach so there's a lot on YouTube about what's the best time and the best about what's the best time and the best about what's the best time and the best temperature for a cold plunge. If you temperature for a cold plunge. If you temperature for a cold plunge. If you Google and you say, "I want to start a Google and you say, "I want to start a Google and you say, "I want to start a weight training program. How should I weight training program. How should I weight training program. How should I start?" Google does not tell you the start?" Google does not tell you the start?" Google does not tell you the best weight, the best number of reps to best weight, the best number of reps to best weight, the best number of reps to start your bench press or whatever. It start your bench press or whatever. It start your bench press or whatever. It says, "Look, you know, you got to start says, "Look, you know, you got to start says, "Look, you know, you got to start off with a weight that is right for your off with a weight that is right for your off with a weight that is right for your level of fitness. Maybe something that level of fitness. Maybe something that level of fitness. Maybe something that you could lift 10 or 11 times where the
31:00you could lift 10 or 11 times where the you could lift 10 or 11 times where the last rep is really difficult for you." last rep is really difficult for you." last rep is really difficult for you." All right. But if you Google where I All right. But if you Google where I All right. But if you Google where I want to start a cold plunge practice, want to start a cold plunge practice, want to start a cold plunge practice, Google will say there's one temperature, Google will say there's one temperature, Google will say there's one temperature, there's one time and it's right for there's one time and it's right for there's one time and it's right for everybody. Because that's the mythology everybody. Because that's the mythology everybody. Because that's the mythology that that Google is drawing from off the that that Google is drawing from off the that that Google is drawing from off the internet right now. Your analogy, internet right now. Your analogy, internet right now. Your analogy, >> yeah, >> yeah, >> yeah, >> both based upon your experience and >> both based upon your experience and >> both based upon your experience and based upon our understanding of human based upon our understanding of human based upon our understanding of human physiology is quite apt. If you were to physiology is quite apt. If you were to physiology is quite apt. If you were to go into 59 minute degrees for 12 go into 59 minute degrees for 12 go into 59 minute degrees for 12 minutes, my guess is you wouldn't shiver minutes, my guess is you wouldn't shiver minutes, my guess is you wouldn't shiver at all now because you are cold adapted at all now because you are cold adapted at all now because you are cold adapted your body has what's called your body has what's called your body has what's called thermo adaptasative responses. That is thermo adaptasative responses. That is thermo adaptasative responses. That is thermogenesis which is the creation of thermogenesis which is the creation of thermogenesis which is the creation of heat and it can be through muscle heat and it can be through muscle heat and it can be through muscle shivering or it can be activation of shivering or it can be activation of shivering or it can be activation of your brown fat. But also the vasoc your brown fat. But also the vasoc your brown fat. But also the vasoc constriction is meant to defend your constriction is meant to defend your constriction is meant to defend your core body temperature against the cold. core body temperature against the cold. core body temperature against the cold. As you become cold adapted, you need
32:00As you become cold adapted, you need As you become cold adapted, you need either colder temperatures or longer either colder temperatures or longer either colder temperatures or longer times or both to continue to get the times or both to continue to get the times or both to continue to get the same dose or the same degree of same dose or the same degree of same dose or the same degree of challenge. So that's one. Um the barrier challenge. So that's one. Um the barrier challenge. So that's one. Um the barrier there is how does somebody find a there is how does somebody find a there is how does somebody find a facility with the right level of dose facility with the right level of dose facility with the right level of dose for them as they adapt? either the for them as they adapt? either the for them as they adapt? either the facility is sitting there at 39 degrees facility is sitting there at 39 degrees facility is sitting there at 39 degrees and everybody's got to start with the and everybody's got to start with the and everybody's got to start with the same weight and just sort of adjust same weight and just sort of adjust same weight and just sort of adjust their reps or what you've done is have their reps or what you've done is have their reps or what you've done is have different machines set at different different machines set at different different machines set at different temperatures so that people can progress temperatures so that people can progress temperatures so that people can progress as they adapt. Okay, that was the first as they adapt. Okay, that was the first as they adapt. Okay, that was the first one. The second one is you're saying one. The second one is you're saying one. The second one is you're saying there's kind of a cultural like an there's kind of a cultural like an there's kind of a cultural like an identity statement. Am I the kind of identity statement. Am I the kind of identity statement. Am I the kind of person who even cold plunges? Like do do person who even cold plunges? Like do do person who even cold plunges? Like do do people like me even do something like people like me even do something like people like me even do something like that? If you have to, I don't know, have that? If you have to, I don't know, have that? If you have to, I don't know, have a huge beard and run around in the snow a huge beard and run around in the snow a huge beard and run around in the snow like Rasputin or something, then no one like Rasputin or something, then no one like Rasputin or something, then no one is going to identify with that character
33:00is going to identify with that character is going to identify with that character who would actually do a cold plunge. Vim who would actually do a cold plunge. Vim who would actually do a cold plunge. Vim in this regard is sensational. He's in this regard is sensational. He's in this regard is sensational. He's swimming under the ice at the Arctic swimming under the ice at the Arctic swimming under the ice at the Arctic Ocean or something and he's breaking Ocean or something and he's breaking Ocean or something and he's breaking world records and we love watching it. world records and we love watching it. world records and we love watching it. But that doesn't mean that we identify But that doesn't mean that we identify But that doesn't mean that we identify with whim. That doesn't mean that we with whim. That doesn't mean that we with whim. That doesn't mean that we think of ourselves as crazy Dutchmen. think of ourselves as crazy Dutchmen. think of ourselves as crazy Dutchmen. That doesn't mean that you're going to That doesn't mean that you're going to That doesn't mean that you're going to get a woman who is suffering from PCOS get a woman who is suffering from PCOS get a woman who is suffering from PCOS or has some renods and is thinking I or has some renods and is thinking I or has some renods and is thinking I need to challenge myself metabolically need to challenge myself metabolically need to challenge myself metabolically to overcome these issues. But I'm not to overcome these issues. But I'm not to overcome these issues. But I'm not going to do that because I'm not that going to do that because I'm not that going to do that because I'm not that type of person. So you must in this type of person. So you must in this type of person. So you must in this create sense create a different culture create sense create a different culture create sense create a different culture or a different experience that strips or a different experience that strips or a different experience that strips away some of the um the superstitions away some of the um the superstitions away some of the um the superstitions you call it the ritual that have been you call it the ritual that have been you call it the ritual that have been associated with thermal contrast therapy associated with thermal contrast therapy associated with thermal contrast therapy and replaces with them with things that and replaces with them with things that and replaces with them with things that uh make the experience more welcoming uh make the experience more welcoming uh make the experience more welcoming for the mainstream if I've understood for the mainstream if I've understood for the mainstream if I've understood you correctly.
34:00you correctly. you correctly. That's exactly right. Just and it's the That's exactly right. Just and it's the That's exactly right. Just and it's the same as the coaching process. It's strip same as the coaching process. It's strip same as the coaching process. It's strip away away away everything everything everything that could possibly keep somebody from that could possibly keep somebody from that could possibly keep somebody from benefiting from both of both of these benefiting from both of both of these benefiting from both of both of these experiences. And um experiences. And um experiences. And um that's that's definitely working. We're that's that's definitely working. We're that's that's definitely working. We're getting people in that that aren't of getting people in that that aren't of getting people in that that aren't of say the typical crowds that would would say the typical crowds that would would say the typical crowds that would would use heat and cold in these in these use heat and cold in these in these use heat and cold in these in these formats. So definitely getting success formats. So definitely getting success formats. So definitely getting success there. Um there. Um there. Um yeah, it's it's a big it's a big thing yeah, it's it's a big it's a big thing yeah, it's it's a big it's a big thing for me because when I first for me because when I first for me because when I first um went to an experience around this, I um went to an experience around this, I um went to an experience around this, I I felt like the odd one out. I was I felt like the odd one out. I was I felt like the odd one out. I was actually actively identified as the odd actually actively identified as the odd actually actively identified as the odd one out. one out. one out. >> You were the narc, Andrew. >> You were the narc, Andrew. >> You were the narc, Andrew. I was the I was the I was the I was the I was the I was the I was the I was the I was the troublemaker, I think, is what I was
35:00troublemaker, I think, is what I was troublemaker, I think, is what I was playfully called. playfully called. playfully called. >> Yeah. >> Yeah. >> Um >> Um >> because I'd say, "Wait, wait a minute. >> because I'd say, "Wait, wait a minute. >> because I'd say, "Wait, wait a minute. Was that statement Wait, was that Was that statement Wait, was that Was that statement Wait, was that statement rooted in science? Do we have statement rooted in science? Do we have statement rooted in science? Do we have to do that?" And by the way, you know, I to do that?" And by the way, you know, I to do that?" And by the way, you know, I haven't been to Burning Man. And no, if haven't been to Burning Man. And no, if haven't been to Burning Man. And no, if uh if we talk about having an hour of uh if we talk about having an hour of uh if we talk about having an hour of sacred silence, I actually don't know sacred silence, I actually don't know sacred silence, I actually don't know what the flying that means. Sorry. Like, what the flying that means. Sorry. Like, what the flying that means. Sorry. Like, can someone help? Translator. um can someone help? Translator. um can someone help? Translator. um >> you're obviously not following the right >> you're obviously not following the right >> you're obviously not following the right accounts on Twitter, you know, >> well um >> well um >> you know, and it's great stuff and I >> you know, and it's great stuff and I >> you know, and it's great stuff and I learned a lot, but I I just um I felt learned a lot, but I I just um I felt learned a lot, but I I just um I felt like, well, if I'm going to give people like, well, if I'm going to give people like, well, if I'm going to give people access to this that is physical and that access to this that is physical and that access to this that is physical and that is, um also removing as many kind of is, um also removing as many kind of is, um also removing as many kind of cultural identity barriers as possible. cultural identity barriers as possible. cultural identity barriers as possible. >> It must be translated. It must be >> It must be translated. It must be >> It must be translated. It must be translated to the American mainstream. translated to the American mainstream. translated to the American mainstream. the upper middle class if nothing else. the upper middle class if nothing else. the upper middle class if nothing else. The people who live in the culde-sacs The people who live in the culde-sacs The people who live in the culde-sacs and drive the SUVs with the heated
36:00and drive the SUVs with the heated and drive the SUVs with the heated leather seats. They know they need leather seats. They know they need leather seats. They know they need something in their life, but it's not something in their life, but it's not something in their life, but it's not being beat with a bush by a Russian in a being beat with a bush by a Russian in a being beat with a bush by a Russian in a BA or whatever the heck it is because BA or whatever the heck it is because BA or whatever the heck it is because they don't identify with that. they don't identify with that. they don't identify with that. >> Yeah. The way the way I see it, Tom, is >> Yeah. The way the way I see it, Tom, is >> Yeah. The way the way I see it, Tom, is the cold does not give a [ __ ] if you the cold does not give a [ __ ] if you the cold does not give a [ __ ] if you have an artisal beard. The heat does not have an artisal beard. The heat does not have an artisal beard. The heat does not care if you wear balloon pants. It care if you wear balloon pants. It care if you wear balloon pants. It doesn't care. doesn't care. doesn't care. That is a great point. Um the some other That is a great point. Um the some other That is a great point. Um the some other people might care. They might care in people might care. They might care in people might care. They might care in Japan if you have tattoos and now you're Japan if you have tattoos and now you're Japan if you have tattoos and now you're not allowed into their hot bath or not allowed into their hot bath or not allowed into their hot bath or something like that. And certainly, you something like that. And certainly, you something like that. And certainly, you know, there's a a tea ceremony and these know, there's a a tea ceremony and these know, there's a a tea ceremony and these rituals are very meaningful to a certain rituals are very meaningful to a certain rituals are very meaningful to a certain tribe. If you're outside the tribe and tribe. If you're outside the tribe and tribe. If you're outside the tribe and you're physiologically your body is you're physiologically your body is you're physiologically your body is prepared to respond, but psychologically prepared to respond, but psychologically prepared to respond, but psychologically that doesn't work for you, then it makes that doesn't work for you, then it makes that doesn't work for you, then it makes sense that some other ritual or some
37:00sense that some other ritual or some sense that some other ritual or some other program that you identify with other program that you identify with other program that you identify with might make it more accessible. >> Exactly. And I I think I could see for >> Exactly. And I I think I could see for example the the Finnish culture having example the the Finnish culture having example the the Finnish culture having concerns that oh well you've taken you concerns that oh well you've taken you concerns that oh well you've taken you know a lot of what we adore and you know a lot of what we adore and you know a lot of what we adore and you stripped it out of the process. But you stripped it out of the process. But you stripped it out of the process. But you know what's really interesting if you know what's really interesting if you know what's really interesting if you democratize this and and you make it democratize this and and you make it democratize this and and you make it open to more people you find people open to more people you find people open to more people you find people coming to me and going oh have you seen coming to me and going oh have you seen coming to me and going oh have you seen I was going to get a a sauna blanket I was going to get a a sauna blanket I was going to get a a sauna blanket with this traditional finish pattern. with this traditional finish pattern. with this traditional finish pattern. What do you think? they they start to go What do you think? they they start to go What do you think? they they start to go find the culture and the culture feels find the culture and the culture feels find the culture and the culture feels like something that belongs more to them like something that belongs more to them like something that belongs more to them than it would have if you had to start than it would have if you had to start than it would have if you had to start it at the other end of the process. That it at the other end of the process. That it at the other end of the process. That makes sense to me. You were boasting a makes sense to me. You were boasting a makes sense to me. You were boasting a little bit that you have a 100% success little bit that you have a 100% success little bit that you have a 100% success rate with the people that you've been rate with the people that you've been rate with the people that you've been coaching through drip firm. Will you coaching through drip firm. Will you coaching through drip firm. Will you tell me what that means?
38:00tell me what that means? tell me what that means? >> Um yes, and and I will I will qualify >> Um yes, and and I will I will qualify >> Um yes, and and I will I will qualify that 100% success rate. Um, that 100% success rate. Um, that 100% success rate. Um, the success is getting everybody, even the success is getting everybody, even the success is getting everybody, even those that put one foot over the tub, those that put one foot over the tub, those that put one foot over the tub, dip a toe in and go, "Nope, nope, just dip a toe in and go, "Nope, nope, just dip a toe in and go, "Nope, nope, just can't do it." Every single person has can't do it." Every single person has can't do it." Every single person has has done it successfully. Uh, so so that has done it successfully. Uh, so so that has done it successfully. Uh, so so that certainly is 100%. certainly is 100%. certainly is 100%. Um, I'm probably about Um, I'm probably about Um, I'm probably about 98% 98% 98% on achieving what I want to achieve when on achieving what I want to achieve when on achieving what I want to achieve when I coach people through a cold plunge, I coach people through a cold plunge, I coach people through a cold plunge, Tom, which is it's not about getting in Tom, which is it's not about getting in Tom, which is it's not about getting in a cold bathtub, suffering for 3 minutes, a cold bathtub, suffering for 3 minutes, a cold bathtub, suffering for 3 minutes, waiting for it to be over, hearing a waiting for it to be over, hearing a waiting for it to be over, hearing a timer go off, and then get out and feel timer go off, and then get out and feel timer go off, and then get out and feel elated that it's over. To me, that's elated that it's over. To me, that's elated that it's over. To me, that's complete failure. It's about getting
39:00complete failure. It's about getting complete failure. It's about getting people to actually enjoy being in the I people to actually enjoy being in the I people to actually enjoy being in the I mean the word enjoy, enjoy being in the mean the word enjoy, enjoy being in the mean the word enjoy, enjoy being in the cold, get really calm and understand cold, get really calm and understand cold, get really calm and understand that well, if I can meet this stress that well, if I can meet this stress that well, if I can meet this stress head on deliberately and get myself head on deliberately and get myself head on deliberately and get myself calm, then I can trans I can take that calm, then I can trans I can take that calm, then I can trans I can take that out into the rest of the world. out into the rest of the world. out into the rest of the world. >> Mhm. >> Mhm. >> That's what I would call success. I >> That's what I would call success. I >> That's what I would call success. I would I would I would say we're probably would I would I would say we're probably would I would I would say we're probably 97 maybe 98% there. Um and I will tell 97 maybe 98% there. Um and I will tell 97 maybe 98% there. Um and I will tell you the only the the only ones where the you the only the the only ones where the you the only the the only ones where the customer told me, "Oh, that was great. customer told me, "Oh, that was great. customer told me, "Oh, that was great. That was a success." And I was like, That was a success." And I was like, That was a success." And I was like, "No, it really wasn't." is "No, it really wasn't." is "No, it really wasn't." is um in those very rare instances where um in those very rare instances where um in those very rare instances where somebody has such control over their somebody has such control over their somebody has such control over their sense of identity that they couldn't sense of identity that they couldn't sense of identity that they couldn't possibly see have somebody see them possibly see have somebody see them possibly see have somebody see them freak out. freak out. freak out. >> Gotcha. >> Gotcha. >> Gotcha. >> Or be uncomfortable or be vulnerable.
40:00>> Or be uncomfortable or be vulnerable. >> Or be uncomfortable or be vulnerable. That's the only time where maybe the That's the only time where maybe the That's the only time where maybe the customer told me it was success, but I customer told me it was success, but I customer told me it was success, but I was kind of that's not success by my was kind of that's not success by my was kind of that's not success by my bar. bar. bar. >> Mhm. Then take me to a movie. If I'm a >> Mhm. Then take me to a movie. If I'm a >> Mhm. Then take me to a movie. If I'm a newbie and I show up at Drip and you're newbie and I show up at Drip and you're newbie and I show up at Drip and you're going to coach me through, what happens? going to coach me through, what happens? going to coach me through, what happens? Will you give us the screenplay of the Will you give us the screenplay of the Will you give us the screenplay of the the Andrew Sheridan experience? >> So that's I've never really talked about >> So that's I've never really talked about it before because I was always worried it before because I was always worried it before because I was always worried about the the safety aspects. I think I about the the safety aspects. I think I about the the safety aspects. I think I understand enough now that I can give understand enough now that I can give understand enough now that I can give the one caveat about my process because the one caveat about my process because the one caveat about my process because safety is obviously really important um safety is obviously really important um safety is obviously really important um with with the cold and there's an with with the cold and there's an with with the cold and there's an additional contraindication additional contraindication additional contraindication uh for what I'm about to go through but uh for what I'm about to go through but uh for what I'm about to go through but that that movie basically goes um and we that that movie basically goes um and we that that movie basically goes um and we again we have a very specific process so again we have a very specific process so again we have a very specific process so we go heat first the customer for the we go heat first the customer for the we go heat first the customer for the first time we explain the finished sauna
41:00first time we explain the finished sauna first time we explain the finished sauna they they do their session, they rinse they they do their session, they rinse they they do their session, they rinse off afterwards because obviously we off afterwards because obviously we off afterwards because obviously we sweat preferentially so much garbage in sweat preferentially so much garbage in sweat preferentially so much garbage in a hot or finished sauna. We want that a hot or finished sauna. We want that a hot or finished sauna. We want that gone and we also don't want that or gone and we also don't want that or gone and we also don't want that or lotions especially lotions especially lotions especially >> in the cold plunge. Um then they hit a >> in the cold plunge. Um then they hit a >> in the cold plunge. Um then they hit a uh a bail that lets me know that I can uh a bail that lets me know that I can uh a bail that lets me know that I can go to the room, knock on the door, and go to the room, knock on the door, and go to the room, knock on the door, and we go through the coal plunge. The first we go through the coal plunge. The first we go through the coal plunge. The first thing I explain to them, Tom, is the thing I explain to them, Tom, is the thing I explain to them, Tom, is the stress curve is very different for cold stress curve is very different for cold stress curve is very different for cold versus say other hormetic stressors such versus say other hormetic stressors such versus say other hormetic stressors such as exercise, physical stress, and heat as exercise, physical stress, and heat as exercise, physical stress, and heat stress. stress. stress. >> Mhm. >> Mhm. >> So to me, exercise and heat stress, that >> So to me, exercise and heat stress, that >> So to me, exercise and heat stress, that stress slowly builds and it peaks at the stress slowly builds and it peaks at the stress slowly builds and it peaks at the end of the session. It's, "Oh, wow, that end of the session. It's, "Oh, wow, that end of the session. It's, "Oh, wow, that was a tough workout. I'm done." Or, was a tough workout. I'm done." Or, was a tough workout. I'm done." Or, "That's enough heat. Thank you. I'm "That's enough heat. Thank you. I'm "That's enough heat. Thank you. I'm done." done." done." um cold that stress curve is obviously
42:00um cold that stress curve is obviously um cold that stress curve is obviously very much front end loaded and very much front end loaded and very much front end loaded and >> what a great realization >> what a great realization >> what a great realization >> you the cold hits you right away and >> you the cold hits you right away and >> you the cold hits you right away and then it becomes more tolerable at least then it becomes more tolerable at least then it becomes more tolerable at least to a point rather than less as opposed to a point rather than less as opposed to a point rather than less as opposed to the treadmill or the stair master or to the treadmill or the stair master or to the treadmill or the stair master or something when you get on you're like oh something when you get on you're like oh something when you get on you're like oh this is okay I should crank this up a this is okay I should crank this up a this is okay I should crank this up a little bit and five minutes later you're little bit and five minutes later you're little bit and five minutes later you're dying on that thing because you overdid dying on that thing because you overdid dying on that thing because you overdid it the cold is opposite stress curve it the cold is opposite stress curve it the cold is opposite stress curve over time and that had never occurred to over time and that had never occurred to over time and that had never occurred to me and I'm so glad you pointed it out. me and I'm so glad you pointed it out. me and I'm so glad you pointed it out. So you explain that does that increase So you explain that does that increase So you explain that does that increase their anxiety or does that put them at their anxiety or does that put them at their anxiety or does that put them at ease? ease? ease? >> It it it can do uh with certain >> It it it can do uh with certain >> It it it can do uh with certain individual I would say not everyone individual I would say not everyone individual I would say not everyone handles that information equally. Um the handles that information equally. Um the handles that information equally. Um the important next thing to explain to them important next thing to explain to them important next thing to explain to them is the great thing is if if if you you is the great thing is if if if you you is the great thing is if if if you you know reflexively gasp you know you kind know reflexively gasp you know you kind know reflexively gasp you know you kind of your muscles tense
43:00of your muscles tense of your muscles tense remember two things. One remember two things. One remember two things. One that happens to everybody. If it didn't that happens to everybody. If it didn't that happens to everybody. If it didn't suck we wouldn't do it. So that's suck we wouldn't do it. So that's suck we wouldn't do it. So that's natural. We want that. That's okay. And natural. We want that. That's okay. And natural. We want that. That's okay. And the great thing about the process is the great thing about the process is the great thing about the process is after that first, let's call it 30 after that first, let's call it 30 after that first, let's call it 30 seconds, that's where the fun starts. seconds, that's where the fun starts. seconds, that's where the fun starts. >> That's where we find we use different >> That's where we find we use different >> That's where we find we use different tools to try to get people from, you tools to try to get people from, you tools to try to get people from, you know, fight or flight sympathetic state, know, fight or flight sympathetic state, know, fight or flight sympathetic state, learn to rebalance their autonomic learn to rebalance their autonomic learn to rebalance their autonomic nervous system themselves. It's not me. nervous system themselves. It's not me. nervous system themselves. It's not me. It's not soothing music. There's no It's not soothing music. There's no It's not soothing music. There's no soothing music. There's no sound bowls soothing music. There's no sound bowls soothing music. There's no sound bowls or anything there. Again, we're or anything there. Again, we're or anything there. Again, we're stripping away everything other than stripping away everything other than stripping away everything other than the person learning to to rebalance the person learning to to rebalance the person learning to to rebalance their stress themselves. their stress themselves. their stress themselves. >> Okay, I'm going to ask you about those >> Okay, I'm going to ask you about those >> Okay, I'm going to ask you about those tools. Um, and but I'm going to tools. Um, and but I'm going to tools. Um, and but I'm going to interrupt this screenplay for a minute
44:00interrupt this screenplay for a minute interrupt this screenplay for a minute to to review because, you know, I'm a to to review because, you know, I'm a to to review because, you know, I'm a college professor and if I don't review, college professor and if I don't review, college professor and if I don't review, my students don't learn anything. You my students don't learn anything. You my students don't learn anything. You pointed out that the typical hormetic pointed out that the typical hormetic pointed out that the typical hormetic stress curve builds over time. Exercise stress curve builds over time. Exercise stress curve builds over time. Exercise and heat are two familiar examples. When and heat are two familiar examples. When and heat are two familiar examples. When you first get into the sauna or you you first get into the sauna or you you first get into the sauna or you first get onto the rowing machine, you first get onto the rowing machine, you first get onto the rowing machine, you feel like, "Oh, I can do this." But as feel like, "Oh, I can do this." But as feel like, "Oh, I can do this." But as the stress accumulates over time, you the stress accumulates over time, you the stress accumulates over time, you become exhausted and then you're like, become exhausted and then you're like, become exhausted and then you're like, "All right, maybe I'm ready to quit." "All right, maybe I'm ready to quit." "All right, maybe I'm ready to quit." The cold has the opposite stress curve. The cold has the opposite stress curve. The cold has the opposite stress curve. It hits you really hard right away. Now, It hits you really hard right away. Now, It hits you really hard right away. Now, what I've noticed from people is that what I've noticed from people is that what I've noticed from people is that they have an anticipation based upon they have an anticipation based upon they have an anticipation based upon their hormetic stress experience that if their hormetic stress experience that if their hormetic stress experience that if it hits me this hard right now and it it hits me this hard right now and it it hits me this hard right now and it just gets worse over time, I'm going to just gets worse over time, I'm going to just gets worse over time, I'm going to die. It's all in their imagination. But die. It's all in their imagination. But die. It's all in their imagination. But because their experience has been stress because their experience has been stress because their experience has been stress gets worse over time instead of easier,
45:00gets worse over time instead of easier, gets worse over time instead of easier, the panic in the first 15 seconds of the the panic in the first 15 seconds of the the panic in the first 15 seconds of the cold plunge can be overwhelming. Not cold plunge can be overwhelming. Not cold plunge can be overwhelming. Not because they right now are are going to because they right now are are going to because they right now are are going to die. Not because right now they're in so die. Not because right now they're in so die. Not because right now they're in so much pain or distress that they couldn't much pain or distress that they couldn't much pain or distress that they couldn't take it for another second or another take it for another second or another take it for another second or another two seconds. But in their imagination, two seconds. But in their imagination, two seconds. But in their imagination, if they stay in for 15 seconds more, if they stay in for 15 seconds more, if they stay in for 15 seconds more, that's it. They couldn't handle it. that's it. They couldn't handle it. that's it. They couldn't handle it. getting any worse. What you're preparing getting any worse. What you're preparing getting any worse. What you're preparing them for is to to sort of guard against them for is to to sort of guard against them for is to to sort of guard against this false expectation. You're saying this false expectation. You're saying this false expectation. You're saying the first 15 seconds are going to be the the first 15 seconds are going to be the the first 15 seconds are going to be the worst. After 30 seconds, at least my worst. After 30 seconds, at least my worst. After 30 seconds, at least my experience is I go, what was I even experience is I go, what was I even experience is I go, what was I even worried about? Like I'm fine. I'm calmed worried about? Like I'm fine. I'm calmed worried about? Like I'm fine. I'm calmed down. But to help them get there, you down. But to help them get there, you down. But to help them get there, you have some tools. What are the kinds of have some tools. What are the kinds of have some tools. What are the kinds of things that you're doing? If it's not things that you're doing? If it's not things that you're doing? If it's not sound bowls and it's not their favorite sound bowls and it's not their favorite sound bowls and it's not their favorite meditation and it's not some song on meditation and it's not some song on meditation and it's not some song on their phone, what are the tools that
46:00their phone, what are the tools that their phone, what are the tools that you're using that help them strengthen you're using that help them strengthen you're using that help them strengthen that parasympathetic response? that parasympathetic response? that parasympathetic response? >> They're they're super simple and I kind >> They're they're super simple and I kind >> They're they're super simple and I kind of put them in steps and categories. So, of put them in steps and categories. So, of put them in steps and categories. So, I'll take you through the the typical I'll take you through the the typical I'll take you through the the typical process we we we go through with a with process we we we go through with a with process we we we go through with a with a brand new coal plunger, someone that's a brand new coal plunger, someone that's a brand new coal plunger, someone that's brand new to cold, is after we've brand new to cold, is after we've brand new to cold, is after we've explained how the process is going to go explained how the process is going to go explained how the process is going to go and how that stress curve is going to and how that stress curve is going to and how that stress curve is going to start to decline, we explain that if if start to decline, we explain that if if start to decline, we explain that if if if you want to feel better as quickly as if you want to feel better as quickly as if you want to feel better as quickly as possible, the first thing you can do to possible, the first thing you can do to possible, the first thing you can do to get from sympathetic down into get from sympathetic down into get from sympathetic down into parasympathetic is breathe. And again, parasympathetic is breathe. And again, parasympathetic is breathe. And again, that my my whole approach is about that my my whole approach is about that my my whole approach is about stripping out the the extraneous or or stripping out the the extraneous or or stripping out the the extraneous or or that that's just too much for somebody that that's just too much for somebody that that's just too much for somebody to absorb and and practically use at to absorb and and practically use at to absorb and and practically use at that point of time when they're already that point of time when they're already that point of time when they're already stressed. So, the way I explain it to stressed. So, the way I explain it to stressed. So, the way I explain it to them is this is not Wimhof breathing.
47:00them is this is not Wimhof breathing. them is this is not Wimhof breathing. It's not advanced Wimhof breathing. All It's not advanced Wimhof breathing. All It's not advanced Wimhof breathing. All you need to do is exhale. And if you can you need to do is exhale. And if you can you need to do is exhale. And if you can get a a good reliable three count on an get a a good reliable three count on an get a a good reliable three count on an exhale, so up, it's amazing how quickly you can get it's amazing how quickly you can get down into a calm state. And I know there down into a calm state. And I know there down into a calm state. And I know there are multiple ways you can tell people are multiple ways you can tell people are multiple ways you can tell people how to breathe in. I I tell people suck how to breathe in. I I tell people suck how to breathe in. I I tell people suck in air whatever way you want. I don't in air whatever way you want. I don't in air whatever way you want. I don't care. Just concentrate on that three care. Just concentrate on that three care. Just concentrate on that three count. That's the first thing that get count. That's the first thing that get count. That's the first thing that get starts to get people calm. And at this starts to get people calm. And at this starts to get people calm. And at this point, they're sitting up in the tub. I point, they're sitting up in the tub. I point, they're sitting up in the tub. I tell them to sit up. The next point is tell them to sit up. The next point is tell them to sit up. The next point is they go back up to the shoulders and the they go back up to the shoulders and the they go back up to the shoulders and the arms go in. And I explained to them in arms go in. And I explained to them in arms go in. And I explained to them in advance, hey, that's more cold water on advance, hey, that's more cold water on advance, hey, that's more cold water on your skin. That heart rate's going to your skin. That heart rate's going to your skin. That heart rate's going to rise again. Guess what? You've already rise again. Guess what? You've already rise again. Guess what? You've already learned how to deal with that. So, this learned how to deal with that. So, this learned how to deal with that. So, this is your second chance to practice
48:00is your second chance to practice is your second chance to practice calming yourself down. So, they go back. calming yourself down. So, they go back. calming yourself down. So, they go back. heart rate rises, breathe, bring it back heart rate rises, breathe, bring it back heart rate rises, breathe, bring it back down again. Next step is down again. Next step is down again. Next step is actually to get um the vagus nerve actually to get um the vagus nerve actually to get um the vagus nerve in the water. in the water. in the water. So that's harder to explain to people. So that's harder to explain to people. So that's harder to explain to people. So I I actually explain this part So I I actually explain this part So I I actually explain this part afterwards. I just tell them, look, get afterwards. I just tell them, look, get afterwards. I just tell them, look, get your chin where it's almost in the your chin where it's almost in the your chin where it's almost in the water. We want to have that vagus nerve water. We want to have that vagus nerve water. We want to have that vagus nerve activated. I'll explain why later. Trust activated. I'll explain why later. Trust activated. I'll explain why later. Trust me. So they they do that, they get that me. So they they do that, they get that me. So they they do that, they get that in the water, breathe, calm down a bit in the water, breathe, calm down a bit in the water, breathe, calm down a bit because again that's a little more water because again that's a little more water because again that's a little more water on the skin. Then they typically start on the skin. Then they typically start on the skin. Then they typically start to get a lot calmer. Um the next step to get a lot calmer. Um the next step to get a lot calmer. Um the next step is, hey, why don't you take some of that is, hey, why don't you take some of that is, hey, why don't you take some of that ozone water and just dab it on your ozone water and just dab it on your ozone water and just dab it on your face? We don't need to dunk. Just dab it face? We don't need to dunk. Just dab it face? We don't need to dunk. Just dab it on your face. Breathe. See what happens.
49:00on your face. Breathe. See what happens. on your face. Breathe. See what happens. Then people realize, oh yeah, yeah, I'm Then people realize, oh yeah, yeah, I'm Then people realize, oh yeah, yeah, I'm starting to get weight, but actually starting to get weight, but actually starting to get weight, but actually this is really nice. That's when I this is really nice. That's when I this is really nice. That's when I explain to them the mamalian dive reflex explain to them the mamalian dive reflex explain to them the mamalian dive reflex and and how the body needs to conserve and and how the body needs to conserve and and how the body needs to conserve precious oxygen if it thinks it's precious oxygen if it thinks it's precious oxygen if it thinks it's underwater. Not that it's necessarily underwater. Not that it's necessarily underwater. Not that it's necessarily underwater. So the whole point of that underwater. So the whole point of that underwater. So the whole point of that phasing is um it it's very very phasing is um it it's very very phasing is um it it's very very deliberate. deliberate. deliberate. The breathing part is really important The breathing part is really important The breathing part is really important to me because that is again going back to me because that is again going back to me because that is again going back to what people can practically use and to what people can practically use and to what people can practically use and take anywhere else. That is learning to take anywhere else. That is learning to take anywhere else. That is learning to get yourself calm when deliberately get yourself calm when deliberately get yourself calm when deliberately confronted with a stressor and you're confronted with a stressor and you're confronted with a stressor and you're doing it all yourself. You can take that doing it all yourself. You can take that doing it all yourself. You can take that out to the rest of the world. You can't out to the rest of the world. You can't out to the rest of the world. You can't take take take activating MDR out to the rest of the activating MDR out to the rest of the activating MDR out to the rest of the world. So that to me has to be a world. So that to me has to be a world. So that to me has to be a separate piece and that's where the way separate piece and that's where the way separate piece and that's where the way I describe it is if you want to see how I describe it is if you want to see how I describe it is if you want to see how what really really calm feels like how
50:00what really really calm feels like how what really really calm feels like how calm could you possibly be. calm could you possibly be. calm could you possibly be. That's the that's the point of that That's the that's the point of that That's the that's the point of that component. But first it's you learn to component. But first it's you learn to component. But first it's you learn to get that breathing down. You know we get that breathing down. You know we get that breathing down. You know we don't want to use other tools. We don't don't want to use other tools. We don't don't want to use other tools. We don't want the sound. We don't want the want the sound. We don't want the want the sound. We don't want the soothing bells or anything else that is soothing bells or anything else that is soothing bells or anything else that is going to make you feel like, oh, this going to make you feel like, oh, this going to make you feel like, oh, this wasn't all me. There was this in there wasn't all me. There was this in there wasn't all me. There was this in there were these environmental components that were these environmental components that were these environmental components that help me get that kind. No, no, there's help me get that kind. No, no, there's help me get that kind. No, no, there's no environmental components. It's it's no environmental components. It's it's no environmental components. It's it's just the person. >> There are two schools of thought. Um, >> There are two schools of thought. Um, when you got to do something when you got to do something when you got to do something uncomfortable, there's the I'm just uncomfortable, there's the I'm just uncomfortable, there's the I'm just going to rip the band-aid off school going to rip the band-aid off school going to rip the band-aid off school thought, get it done all at once. And thought, get it done all at once. And thought, get it done all at once. And then there's the gradual. then there's the gradual. then there's the gradual. What you've constructed is four stages What you've constructed is four stages What you've constructed is four stages of sympathetic, parasympathetic,
51:00of sympathetic, parasympathetic, of sympathetic, parasympathetic, pendulating between the two. And I pendulating between the two. And I pendulating between the two. And I didn't realize it until you just didn't realize it until you just didn't realize it until you just described it. When you first get in, described it. When you first get in, described it. When you first get in, there's the gas reflex. This is an there's the gas reflex. This is an there's the gas reflex. This is an involuntary involuntary involuntary sympathetic division of the central sympathetic division of the central sympathetic division of the central nervous system response. We're only nervous system response. We're only nervous system response. We're only going up to say our nipples or our chest going up to say our nipples or our chest going up to say our nipples or our chest or something like that. And for or something like that. And for or something like that. And for especially the newbies, that's enough to especially the newbies, that's enough to especially the newbies, that's enough to initiate the gas reflex to help them get initiate the gas reflex to help them get initiate the gas reflex to help them get into the parasympathetic, which also is into the parasympathetic, which also is into the parasympathetic, which also is an involunt or I should say automatic an involunt or I should say automatic an involunt or I should say automatic system. We call it rest and digest as system. We call it rest and digest as system. We call it rest and digest as opposed to fight or flight. And you opposed to fight or flight. And you opposed to fight or flight. And you don't have to tell your heart what to don't have to tell your heart what to don't have to tell your heart what to do. You don't have to tell your stomach do. You don't have to tell your stomach do. You don't have to tell your stomach what to do. You don't have to tell your what to do. You don't have to tell your what to do. You don't have to tell your intestines what to do. But in order to intestines what to do. But in order to intestines what to do. But in order to help them get into that parasympathetic help them get into that parasympathetic help them get into that parasympathetic state, you structure their breathing. state, you structure their breathing. state, you structure their breathing. This gives me a lot of confidence. I This gives me a lot of confidence. I This gives me a lot of confidence. I teach the same thing. I practice the teach the same thing. I practice the teach the same thing. I practice the same thing. The breath exists between same thing. The breath exists between same thing. The breath exists between the automatic and the voluntary. that we
52:00the automatic and the voluntary. that we the automatic and the voluntary. that we know that if we're going to climb a set know that if we're going to climb a set know that if we're going to climb a set of stairs, we'll start to breathe more. of stairs, we'll start to breathe more. of stairs, we'll start to breathe more. We don't have to think about that, but We don't have to think about that, but We don't have to think about that, but we can hold our breath if we choose to. we can hold our breath if we choose to. we can hold our breath if we choose to. We could even hold our breath for the We could even hold our breath for the We could even hold our breath for the entire stair climb or or the entire entire stair climb or or the entire entire stair climb or or the entire sprint if we want to because the breath sprint if we want to because the breath sprint if we want to because the breath exists between the automatic and the exists between the automatic and the exists between the automatic and the voluntary aspects of our behavior. voluntary aspects of our behavior. voluntary aspects of our behavior. Now, I think that's great in my mind. Now, I think that's great in my mind. Now, I think that's great in my mind. We're done. We've got them from the We're done. We've got them from the We're done. We've got them from the sympathetic to the parasympathetic. But sympathetic to the parasympathetic. But sympathetic to the parasympathetic. But then you ask them to go a little deeper then you ask them to go a little deeper then you ask them to go a little deeper and put their arms in. And you know that and put their arms in. And you know that and put their arms in. And you know that when they do that, they are going to get when they do that, they are going to get when they do that, they are going to get sympathetic activation again. They're sympathetic activation again. They're sympathetic activation again. They're going to have to feel the same distress, going to have to feel the same distress, going to have to feel the same distress, the panic response of fight or flight as the panic response of fight or flight as the panic response of fight or flight as they immerse more of their skin in the they immerse more of their skin in the they immerse more of their skin in the cold water. It might not last as long. cold water. It might not last as long. cold water. It might not last as long. It might not be as extreme but it is It might not be as extreme but it is It might not be as extreme but it is exactly what they don't want in that exactly what they don't want in that exactly what they don't want in that moment having already mastered sort of
53:00moment having already mastered sort of moment having already mastered sort of up to their armpits. Now they get the up to their armpits. Now they get the up to their armpits. Now they get the sympathetic activation and you start the sympathetic activation and you start the sympathetic activation and you start the process again. If I'm understanding this process again. If I'm understanding this process again. If I'm understanding this correctly uh structure your breathing it correctly uh structure your breathing it correctly uh structure your breathing it doesn't the way I teach it. It doesn't doesn't the way I teach it. It doesn't doesn't the way I teach it. It doesn't have to be box breathing but if that have to be box breathing but if that have to be box breathing but if that works for you great. It doesn't have to works for you great. It doesn't have to works for you great. It doesn't have to be on any particular count but if that be on any particular count but if that be on any particular count but if that works for you great. A long slow exhale works for you great. A long slow exhale works for you great. A long slow exhale is a really good way of structuring of is a really good way of structuring of is a really good way of structuring of bringing your breath to the conscious bringing your breath to the conscious bringing your breath to the conscious level, making it voluntary, under your level, making it voluntary, under your level, making it voluntary, under your control because you're choosing how to control because you're choosing how to control because you're choosing how to breathe. And then you do it again. You breathe. And then you do it again. You breathe. And then you do it again. You take them a little bit deeper. Now it's take them a little bit deeper. Now it's take them a little bit deeper. Now it's up to their chin. And this is a third up to their chin. And this is a third up to their chin. And this is a third sympathetic activation. again they sympathetic activation. again they sympathetic activation. again they structure their breath gain control of structure their breath gain control of structure their breath gain control of their response and uh hit a their response and uh hit a their response and uh hit a parasympathetic tone. And this is where parasympathetic tone. And this is where parasympathetic tone. And this is where some people are going to say you must be some people are going to say you must be some people are going to say you must be some kind of a satist because you have some kind of a satist because you have some kind of a satist because you have them splash water on their cheeks just them splash water on their cheeks just them splash water on their cheeks just to get that last little bit of
54:00to get that last little bit of to get that last little bit of sympathetic response. At that point, sympathetic response. At that point, sympathetic response. At that point, someone who's gone through the whole someone who's gone through the whole someone who's gone through the whole thing, and I don't care what the thing, and I don't care what the thing, and I don't care what the temperature is, if it's cold enough for temperature is, if it's cold enough for temperature is, if it's cold enough for them to gasp, they know they have a them to gasp, they know they have a them to gasp, they know they have a sympathetic response. At that point, sympathetic response. At that point, they must have a lot of confidence that they must have a lot of confidence that they must have a lot of confidence that they'll be able to take that fight they'll be able to take that fight they'll be able to take that fight orflight activation and bring themselves orflight activation and bring themselves orflight activation and bring themselves back into a parasympathetic state back into a parasympathetic state back into a parasympathetic state because they've already done it three because they've already done it three because they've already done it three times. Is that what people are telling times. Is that what people are telling times. Is that what people are telling you? you? you? That That That >> that's >> that's >> that's that is absolutely that's very well that is absolutely that's very well that is absolutely that's very well described. That is the net effect. And described. That is the net effect. And described. That is the net effect. And then the that last thing that happens is then the that last thing that happens is then the that last thing that happens is when when they've breathed probably when when they've breathed probably when when they've breathed probably three, five times after their face is three, five times after their face is three, five times after their face is wet and their vag nerve is activated. wet and their vag nerve is activated. wet and their vag nerve is activated. And that's where we have kind of a And that's where we have kind of a And that's where we have kind of a caution I'll come to afterwards. That's caution I'll come to afterwards. That's caution I'll come to afterwards. That's where people start to get so calm that where people start to get so calm that where people start to get so calm that I've created my own problem in that it's
55:00I've created my own problem in that it's I've created my own problem in that it's really hard to get people out at that really hard to get people out at that really hard to get people out at that point. point. point. >> They don't want to leave. >> They don't want to leave. >> They don't want to leave. >> That's where the that's where the >> That's where the that's where the >> That's where the that's where the negotiations start. Before they get in, negotiations start. Before they get in, negotiations start. Before they get in, it's what? Wait, how long do we have to it's what? Wait, how long do we have to it's what? Wait, how long do we have to Is it 2 minutes? 2 minutes? Three Is it 2 minutes? 2 minutes? Three Is it 2 minutes? 2 minutes? Three minutes? What is it? At that point, minutes? What is it? At that point, minutes? What is it? At that point, we're at four, four and a half minutes. we're at four, four and a half minutes. we're at four, four and a half minutes. And they're like, can I have an extra And they're like, can I have an extra And they're like, can I have an extra minute? Hey, can I have an extra two minute? Hey, can I have an extra two minute? Hey, can I have an extra two minutes? Can I have an extra three minutes? Can I have an extra three minutes? Can I have an extra three minutes? And and we just minutes? And and we just minutes? And and we just >> Yeah, there was uh one customer I >> Yeah, there was uh one customer I >> Yeah, there was uh one customer I actually had to flick water in her face. actually had to flick water in her face. actually had to flick water in her face. I'm like, "No, nine minutes. We're we're I'm like, "No, nine minutes. We're we're I'm like, "No, nine minutes. We're we're done. We're our job here is to set a done. We're our job here is to set a done. We're our job here is to set a baseline and to learn, right? We're baseline and to learn, right? We're baseline and to learn, right? We're done." Um that's I I've created my own done." Um that's I I've created my own done." Um that's I I've created my own operational issues there. But um in a operational issues there. But um in a operational issues there. But um in a way, I'm glad that I have. Um way, I'm glad that I have. Um way, I'm glad that I have. Um >> yeah, >> yeah, >> and again like like this whole story >> and again like like this whole story >> and again like like this whole story started started started This all kind of unfolded This all kind of unfolded This all kind of unfolded accidentally to some extent. Um, we've accidentally to some extent. Um, we've accidentally to some extent. Um, we've got where we've got, we know it works.
56:00got where we've got, we know it works. got where we've got, we know it works. Um, the the one caution I would give to Um, the the one caution I would give to Um, the the one caution I would give to the that last aspect that I talked the that last aspect that I talked the that last aspect that I talked about, Tom, where we first get the Vegas about, Tom, where we first get the Vegas about, Tom, where we first get the Vegas nerve activated and then we splash cold nerve activated and then we splash cold nerve activated and then we splash cold water on the face. And I will butcher water on the face. And I will butcher water on the face. And I will butcher the term, so hopefully you can help me the term, so hopefully you can help me the term, so hopefully you can help me out here. But the one very specific out here. But the one very specific out here. But the one very specific contraindication I found to that is uh contraindication I found to that is uh contraindication I found to that is uh vasovagal syncopy vasovagal syncopy vasovagal syncopy which is um if I understand it correctly which is um if I understand it correctly which is um if I understand it correctly there are there are certain people with there are there are certain people with there are there are certain people with this condition if if they if they get this condition if if they if they get this condition if if they if they get high into sympathetic high into sympathetic high into sympathetic uh state uh state uh state that's okay. If they come down slightly that's okay. If they come down slightly that's okay. If they come down slightly into parasympathetic so the breathing into parasympathetic so the breathing into parasympathetic so the breathing part that's fine too but they cannot get part that's fine too but they cannot get part that's fine too but they cannot get deeply deeply calm because they can deeply deeply calm because they can deeply deeply calm because they can actually faint and that's the one big actually faint and that's the one big actually faint and that's the one big that's why I've never explained this that's why I've never explained this that's why I've never explained this process before because that to me is is process before because that to me is is process before because that to me is is is the one big uh warning factor uh is the one big uh warning factor uh is the one big uh warning factor uh around that approach.
57:00around that approach. around that approach. >> Have you seen that happen under your >> Have you seen that happen under your >> Have you seen that happen under your watch? watch? watch? I've had two people with that condition I've had two people with that condition I've had two people with that condition that uh thankfully the first one w um that uh thankfully the first one w um that uh thankfully the first one w um this goes back to the fun of waivers. this goes back to the fun of waivers. this goes back to the fun of waivers. Maybe it wasn't described on the waiver Maybe it wasn't described on the waiver Maybe it wasn't described on the waiver or described in the the conversation or described in the the conversation or described in the the conversation that we have about contraindications that we have about contraindications that we have about contraindications before, but it came up in the water and before, but it came up in the water and before, but it came up in the water and I very quickly realized I don't I very quickly realized I don't I very quickly realized I don't understand this completely, understand this completely, understand this completely, but the yeah there this that's got to be but the yeah there this that's got to be but the yeah there this that's got to be a thing. Let's yeah, let's not test a thing. Let's yeah, let's not test a thing. Let's yeah, let's not test this. And then I went and and researched this. And then I went and and researched this. And then I went and and researched and and found that oh, this is this can and and found that oh, this is this can and and found that oh, this is this can be a very real thing. actually getting be a very real thing. actually getting be a very real thing. actually getting too calm too quickly after exciting the too calm too quickly after exciting the too calm too quickly after exciting the sympathetic nervous system can be sympathetic nervous system can be sympathetic nervous system can be problematic for for that specific group problematic for for that specific group problematic for for that specific group of people. of people. of people. >> Um, glad to know about it. It has never >> Um, glad to know about it. It has never >> Um, glad to know about it. It has never been reported to me uh not by a reader
58:00been reported to me uh not by a reader been reported to me uh not by a reader or uh by a clinician uh that is I don't or uh by a clinician uh that is I don't or uh by a clinician uh that is I don't have any case studies of somebody have any case studies of somebody have any case studies of somebody fainting in the cold water. But neither fainting in the cold water. But neither fainting in the cold water. But neither do my readers pendulate between the do my readers pendulate between the do my readers pendulate between the sympathetic and the parasympathetic to sympathetic and the parasympathetic to sympathetic and the parasympathetic to the extent that you're doing it. At the extent that you're doing it. At the extent that you're doing it. At least not intentionally. And so I'm glad least not intentionally. And so I'm glad least not intentionally. And so I'm glad you're pointing it out. If somebody did you're pointing it out. If somebody did you're pointing it out. If somebody did faint, if you ever got that far, then faint, if you ever got that far, then faint, if you ever got that far, then you'd have to have someone who could you'd have to have someone who could you'd have to have someone who could rescue them, get them out of the tub, rescue them, get them out of the tub, rescue them, get them out of the tub, dry them off, uh rewarm them. Um, I'm dry them off, uh rewarm them. Um, I'm dry them off, uh rewarm them. Um, I'm not sure what the worst possible adverse not sure what the worst possible adverse not sure what the worst possible adverse outcome could be, but it sounds like you outcome could be, but it sounds like you outcome could be, but it sounds like you need a rescue protocol for that. need a rescue protocol for that. need a rescue protocol for that. >> Yeah, it's um it's >> Yeah, it's um it's >> Yeah, it's um it's it's at least it's now unknown, and it's at least it's now unknown, and it's at least it's now unknown, and that's great that it's it's it's now that's great that it's it's it's now that's great that it's it's it's now unknown, but I I think that unknown, but I I think that unknown, but I I think that and it's not just that condition. I I and it's not just that condition. I I and it's not just that condition. I I think it's in in general any time
59:00think it's in in general any time think it's in in general any time exercise is exactly the same. If if exercise is exactly the same. If if exercise is exactly the same. If if you're inducing stress or a type of you're inducing stress or a type of you're inducing stress or a type of stress or a degree of stress that stress or a degree of stress that stress or a degree of stress that somebody isn't typically used to, somebody isn't typically used to, somebody isn't typically used to, there's always going to be a degree of there's always going to be a degree of there's always going to be a degree of risk. And that's that's actually where risk. And that's that's actually where risk. And that's that's actually where the coaching started from. It started the coaching started from. It started the coaching started from. It started from mostly a safety perspective. from mostly a safety perspective. from mostly a safety perspective. >> It it wasn't it wasn't until we started >> It it wasn't it wasn't until we started >> It it wasn't it wasn't until we started to get feedback during soft launch that to get feedback during soft launch that to get feedback during soft launch that was, hey, this is really good. and some was, hey, this is really good. and some was, hey, this is really good. and some people saying, "Hey, can I do that a people saying, "Hey, can I do that a people saying, "Hey, can I do that a second time so that I really really I second time so that I really really I second time so that I really really I know that I've got it and I feel know that I've got it and I feel know that I've got it and I feel confident I can do this for the rest of confident I can do this for the rest of confident I can do this for the rest of my life." So, we kind of got there, but my life." So, we kind of got there, but my life." So, we kind of got there, but we started with the the safety we started with the the safety we started with the the safety component. Um, one one thing I've component. Um, one one thing I've component. Um, one one thing I've realized is that realized is that realized is that if if people really want to do something if if people really want to do something if if people really want to do something and and and they know they have a and and and they know they have a and and and they know they have a contraindication, contraindication, contraindication, they won't necessarily declare it.
1:00they won't necessarily declare it. they won't necessarily declare it. >> They will choose to take the risk for >> They will choose to take the risk for >> They will choose to take the risk for themselves. And and that to me is uh a themselves. And and that to me is uh a themselves. And and that to me is uh a critical part of that first coach critical part of that first coach critical part of that first coach session at Drip. session at Drip. session at Drip. Two clinicians have reported to me acute Two clinicians have reported to me acute Two clinicians have reported to me acute instances of high blood pressure. So instances of high blood pressure. So instances of high blood pressure. So this is a hypertensive crisis because this is a hypertensive crisis because this is a hypertensive crisis because they had subjects or because they're they had subjects or because they're they had subjects or because they're clinicians, I could call them patients clinicians, I could call them patients clinicians, I could call them patients who did not declare a chronic who did not declare a chronic who did not declare a chronic hypertension. When you get into the cold hypertension. When you get into the cold hypertension. When you get into the cold water, the vasoc constriction will water, the vasoc constriction will water, the vasoc constriction will reduce the volume of blood in your reduce the volume of blood in your reduce the volume of blood in your extremities, push it all into your core extremities, push it all into your core extremities, push it all into your core and of course your head because that's and of course your head because that's and of course your head because that's out of the water. This will increase out of the water. This will increase out of the water. This will increase your core blood pressure. And for your core blood pressure. And for your core blood pressure. And for someone with untreated chronic someone with untreated chronic someone with untreated chronic hypertension, it can put them into a hypertension, it can put them into a hypertension, it can put them into a dangerous situation. The remedy is to dangerous situation. The remedy is to dangerous situation. The remedy is to get them out and to rewarm them so that get them out and to rewarm them so that get them out and to rewarm them so that their circulatory system or their their circulatory system or their their circulatory system or their circulation is restored to their circulation is restored to their circulation is restored to their extremities and their blood pressure
1:01extremities and their blood pressure extremities and their blood pressure will come down. In those cases, they will come down. In those cases, they will come down. In those cases, they were clinically supervised and there were clinically supervised and there were clinically supervised and there were no long-lasting ill effects. But were no long-lasting ill effects. But were no long-lasting ill effects. But the clinicians were kind of pissed the clinicians were kind of pissed the clinicians were kind of pissed because they are aware of this because they are aware of this because they are aware of this contraindication and they would have contraindication and they would have contraindication and they would have planned for it differently if the planned for it differently if the planned for it differently if the patients had revealed it ahead of time. patients had revealed it ahead of time. patients had revealed it ahead of time. They felt a little bit I don't mean to They felt a little bit I don't mean to They felt a little bit I don't mean to be speaking for them too much, but they be speaking for them too much, but they be speaking for them too much, but they felt a little bit betrayed because felt a little bit betrayed because felt a little bit betrayed because they're taking responsibility for the they're taking responsibility for the they're taking responsibility for the health of their patient and they didn't health of their patient and they didn't health of their patient and they didn't have all the information that they need. have all the information that they need. have all the information that they need. When you start with Sona, I think you're When you start with Sona, I think you're When you start with Sona, I think you're making a good choice. You're relaxing making a good choice. You're relaxing making a good choice. You're relaxing the blood vessels. The sauna, dry heat the blood vessels. The sauna, dry heat the blood vessels. The sauna, dry heat in the traditional Finnish sauna has the in the traditional Finnish sauna has the in the traditional Finnish sauna has the opposite effect of wet cold. That's opposite effect of wet cold. That's opposite effect of wet cold. That's where the vasoddilation is coming from. where the vasoddilation is coming from. where the vasoddilation is coming from. The heart rate will go up, the blood The heart rate will go up, the blood The heart rate will go up, the blood pressure come down. Blood glucose levels pressure come down. Blood glucose levels pressure come down. Blood glucose levels can go up in the sauna. The cold does can go up in the sauna. The cold does can go up in the sauna. The cold does the opposite. You might get an initial the opposite. You might get an initial the opposite. You might get an initial blood glucose spike and you might get an blood glucose spike and you might get an blood glucose spike and you might get an initial spike in the heart rate, but
1:02initial spike in the heart rate, but initial spike in the heart rate, but then blood glucose comes down, heart then blood glucose comes down, heart then blood glucose comes down, heart rate comes down and blood pressure can rate comes down and blood pressure can rate comes down and blood pressure can go up. So the contrast that you've got go up. So the contrast that you've got go up. So the contrast that you've got is physiological, but what you're doing is physiological, but what you're doing is physiological, but what you're doing differently is intentionally introducing differently is intentionally introducing differently is intentionally introducing this neurological or psychological this neurological or psychological this neurological or psychological contrast by pendulating between the contrast by pendulating between the contrast by pendulating between the sympathetic and the parasympathetic. And sympathetic and the parasympathetic. And sympathetic and the parasympathetic. And I think it's brilliant. It's what I want I think it's brilliant. It's what I want I think it's brilliant. It's what I want to carry to more people and say this to carry to more people and say this to carry to more people and say this kind of contrast thermal contrast is kind of contrast thermal contrast is kind of contrast thermal contrast is wonderful. But this sort of neurological wonderful. But this sort of neurological wonderful. But this sort of neurological contrast or maybe that's the wrong word contrast or maybe that's the wrong word contrast or maybe that's the wrong word psychological contrast is also available psychological contrast is also available psychological contrast is also available to you when you do it in this way. Yep. That's so well put. Yep. That's so well put. How should I credit you, Andrew? What How should I credit you, Andrew? What How should I credit you, Andrew? What should I call this? should I call this? should I call this? The Sheridan method. I don't know. I The Sheridan method. I don't know. I The Sheridan method. I don't know. I This was all accident talk again.
1:03This was all accident talk again. This was all accident talk again. everything we're talking about was an everything we're talking about was an everything we're talking about was an accident. A and just trying to find a accident. A and just trying to find a accident. A and just trying to find a way to get as many people to to enjoy way to get as many people to to enjoy way to get as many people to to enjoy this as possible um without having to be this as possible um without having to be this as possible um without having to be come from a particular part of the come from a particular part of the come from a particular part of the population or be a certain age or you population or be a certain age or you population or be a certain age or you know be the biohacking jock. It doesn't know be the biohacking jock. It doesn't know be the biohacking jock. It doesn't matter. Um we just don't care. And and matter. Um we just don't care. And and matter. Um we just don't care. And and that's kind of how we that's that's kind that's kind of how we that's that's kind that's kind of how we that's that's kind of how we got here. And um I think that of how we got here. And um I think that of how we got here. And um I think that approach is is very much sell now. I I'm approach is is very much sell now. I I'm approach is is very much sell now. I I'm I'm sure it will evolve slightly over I'm sure it will evolve slightly over I'm sure it will evolve slightly over time, but I know that it works. I know time, but I know that it works. I know time, but I know that it works. I know it's repeatable. I know that it works it's repeatable. I know that it works it's repeatable. I know that it works for men. I know that it works for women. for men. I know that it works for women. for men. I know that it works for women. I know that it works for 10year-old I know that it works for 10year-old I know that it works for 10year-old kids. Um it just works. kids. Um it just works. kids. Um it just works. When people have been through the method When people have been through the method When people have been through the method and they become acclimated to the cold,
1:04and they become acclimated to the cold, and they become acclimated to the cold, do they still use the same method? do they still use the same method? do they still use the same method? >> They they tell me they do. They what >> They they tell me they do. They what >> They they tell me they do. They what they actually get used to is um they actually get used to is um they actually get used to is um used to is the wrong term. There's used to is the wrong term. There's used to is the wrong term. There's there's two things going on here. being there's two things going on here. being there's two things going on here. being acclimated to the cold and there there's acclimated to the cold and there there's acclimated to the cold and there there's almost what I would describe as an almost what I would describe as an almost what I would describe as an addiction to the calm. addiction to the calm. addiction to the calm. >> Mhm. >> Mhm. >> It's I hear phrases like, "Oh, I just >> It's I hear phrases like, "Oh, I just >> It's I hear phrases like, "Oh, I just didn't want to get out today. I didn't didn't want to get out today. I didn't didn't want to get out today. I didn't want to get out." Oh, hey, I did 12 want to get out." Oh, hey, I did 12 want to get out." Oh, hey, I did 12 minutes today. Like 12? Why are you minutes today. Like 12? Why are you minutes today. Like 12? Why are you doing 12 minutes? I I I I didn't want to doing 12 minutes? I I I I didn't want to doing 12 minutes? I I I I didn't want to stop. I didn't want I just love that stop. I didn't want I just love that stop. I didn't want I just love that feeling. feeling. feeling. >> That's That's kind of what happened. So >> That's That's kind of what happened. So >> That's That's kind of what happened. So we have that uh we have that uh we have that uh physiological adaptation, we've got the physiological adaptation, we've got the physiological adaptation, we've got the psychological adaptation, but you also psychological adaptation, but you also psychological adaptation, but you also just get this. just get this. just get this. It becomes a pleasurable thing for It becomes a pleasurable thing for It becomes a pleasurable thing for people that they actually look forward
1:05people that they actually look forward people that they actually look forward to. to. to. That makes sense. And I'm going to try That makes sense. And I'm going to try That makes sense. And I'm going to try it. Part of the reason that I go very it. Part of the reason that I go very it. Part of the reason that I go very cold and very short is because I get so cold and very short is because I get so cold and very short is because I get so dang bored. I'll be in there for three, dang bored. I'll be in there for three, dang bored. I'll be in there for three, four minutes. my mind will start to four minutes. my mind will start to four minutes. my mind will start to wander and I'll begin to think of all wander and I'll begin to think of all wander and I'll begin to think of all the other things that I should be doing the other things that I should be doing the other things that I should be doing in my life and I'll be like, "All right, in my life and I'll be like, "All right, in my life and I'll be like, "All right, that's four. I'm out." But in order to that's four. I'm out." But in order to that's four. I'm out." But in order to get the same cold dose, in order to get get the same cold dose, in order to get get the same cold dose, in order to get the same psychological that anxiety the same psychological that anxiety the same psychological that anxiety response, I need huge chunks of ice response, I need huge chunks of ice response, I need huge chunks of ice floating around in there, if I was going floating around in there, if I was going floating around in there, if I was going to do four minutes at 40°, I wouldn't to do four minutes at 40°, I wouldn't to do four minutes at 40°, I wouldn't feel like I'm being challenged at all. feel like I'm being challenged at all. feel like I'm being challenged at all. But I'm going to try your method. I'm But I'm going to try your method. I'm But I'm going to try your method. I'm going to see if I get to that that sort going to see if I get to that that sort going to see if I get to that that sort of bliss on the other side in the of bliss on the other side in the of bliss on the other side in the parasympathetic state, that comfort that parasympathetic state, that comfort that parasympathetic state, that comfort that you're saying your customers find you're saying your customers find you're saying your customers find addictive. And I'm going to either way addictive. And I'm going to either way addictive. And I'm going to either way I'm going to write about this nervous I'm going to write about this nervous I'm going to write about this nervous system pendulation as a new approach to system pendulation as a new approach to system pendulation as a new approach to cold plunge therapy that strips away
1:06cold plunge therapy that strips away cold plunge therapy that strips away some of the the cultural or what you some of the the cultural or what you some of the the cultural or what you call the ritual elements and focuses on call the ritual elements and focuses on call the ritual elements and focuses on what's happening with your nervous what's happening with your nervous what's happening with your nervous system and hopefully other people try it system and hopefully other people try it system and hopefully other people try it and report back how they experience it and report back how they experience it and report back how they experience it too. too. too. >> Yeah, that that would be great. And um I >> Yeah, that that would be great. And um I >> Yeah, that that would be great. And um I know I had got down to before I had to know I had got down to before I had to know I had got down to before I had to recalibrate the rooms here at Driptom. I recalibrate the rooms here at Driptom. I recalibrate the rooms here at Driptom. I I was kind of I would do two and a half I was kind of I would do two and a half I was kind of I would do two and a half minutes at 32 and I would kind of call minutes at 32 and I would kind of call minutes at 32 and I would kind of call it um I would just count the time by my it um I would just count the time by my it um I would just count the time by my breaths and then I' I'd call that breaths and then I' I'd call that breaths and then I' I'd call that enough. But um what I realized is not enough. But um what I realized is not enough. But um what I realized is not only can you get adapted to the cult, only can you get adapted to the cult, only can you get adapted to the cult, you can also get unadapted. So a good you can also get unadapted. So a good you can also get unadapted. So a good way to try that is just to stop for a way to try that is just to stop for a way to try that is just to stop for a while and go back and you know you get while and go back and you know you get while and go back and you know you get to experience that all over again. to experience that all over again. to experience that all over again. This is true and it doesn't take very This is true and it doesn't take very This is true and it doesn't take very long if you're talking about extreme long if you're talking about extreme long if you're talking about extreme cold. I spent a week in Colombia, you cold. I spent a week in Colombia, you cold. I spent a week in Colombia, you know, South America in Cardahana because know, South America in Cardahana because know, South America in Cardahana because the Army Corps of Engineers asked me to the Army Corps of Engineers asked me to the Army Corps of Engineers asked me to come down and speak at some workshop.
1:07come down and speak at some workshop. come down and speak at some workshop. There's no cold down there that, you There's no cold down there that, you There's no cold down there that, you know, I went swimming in the Gulf and know, I went swimming in the Gulf and know, I went swimming in the Gulf and that was warm. The shower water was that was warm. The shower water was that was warm. The shower water was warm. When I got back to Phoenix and I warm. When I got back to Phoenix and I warm. When I got back to Phoenix and I was staring at my Morasco, I was like, was staring at my Morasco, I was like, was staring at my Morasco, I was like, "Oh, it's like the first ice bath all "Oh, it's like the first ice bath all "Oh, it's like the first ice bath all over again." It was miserable and over again." It was miserable and over again." It was miserable and wretched for the first 30 seconds. wretched for the first 30 seconds. wretched for the first 30 seconds. >> Yeah, >> Yeah, exactly. exactly. >> Andrew, thanks for spending this time >> Andrew, thanks for spending this time >> Andrew, thanks for spending this time with me this morning. I think this has with me this morning. I think this has with me this morning. I think this has been wonderful. We're going to put it been wonderful. We're going to put it been wonderful. We're going to put it out there where our audience can find out there where our audience can find out there where our audience can find it. And when we get feedback, I will not it. And when we get feedback, I will not it. And when we get feedback, I will not be surprised if more people want to hear be surprised if more people want to hear be surprised if more people want to hear from you about how you do this kind of from you about how you do this kind of from you about how you do this kind of coaching. But before I let you go, do coaching. But before I let you go, do coaching. But before I let you go, do you do anything to help your people you do anything to help your people you do anything to help your people rewarm? I refuse.
1:08I refuse. So, um, this goes this goes back to kind So, um, this goes this goes back to kind So, um, this goes this goes back to kind of the The core of what we're trying to of the The core of what we're trying to of the The core of what we're trying to achieve here is achieve here is achieve here is I want the person to do it themselves. I want the person to do it themselves. I want the person to do it themselves. So I specifically say no warm or hot So I specifically say no warm or hot So I specifically say no warm or hot showers. Don't go back in that sauna. showers. Don't go back in that sauna. showers. Don't go back in that sauna. It's so tempting. You want to go back. It's so tempting. You want to go back. It's so tempting. You want to go back. Don't do it. Just let yourself do the Don't do it. Just let yourself do the Don't do it. Just let yourself do the work. Let your body do work. Let your body do work. Let your body do >> to do the work. >> to do the work. >> to do the work. >> Exactly. And I even tell them drip dry >> Exactly. And I even tell them drip dry >> Exactly. And I even tell them drip dry if if you want to. It's an option. Just if if you want to. It's an option. Just if if you want to. It's an option. Just let give your body a little more work to let give your body a little more work to let give your body a little more work to do to raise your core body temperature do to raise your core body temperature do to raise your core body temperature even though that you're out of the even though that you're out of the even though that you're out of the water. Think about it as a work water. Think about it as a work water. Think about it as a work here. Uh we might differ. I towel dry I here. Uh we might differ. I towel dry I here. Uh we might differ. I towel dry I and in the sun if I can. You can see how and in the sun if I can. You can see how and in the sun if I can. You can see how much sun is coming in through my windows much sun is coming in through my windows much sun is coming in through my windows today here in Phoenix. And then I'll do today here in Phoenix. And then I'll do today here in Phoenix. And then I'll do some light exercise because I know that
1:09some light exercise because I know that some light exercise because I know that that light exercise to get the that light exercise to get the that light exercise to get the circulation going back into my limbs is circulation going back into my limbs is circulation going back into my limbs is associated with a boost in testosterone associated with a boost in testosterone associated with a boost in testosterone and a boost in luteinizing hormone. And and a boost in luteinizing hormone. And and a boost in luteinizing hormone. And I love that aspect. I love that aspect. I love that aspect. If I were doing it to lose weight, if I If I were doing it to lose weight, if I If I were doing it to lose weight, if I were doing it to burn as many calories were doing it to burn as many calories were doing it to burn as many calories as possible, or if I were doing it to as possible, or if I were doing it to as possible, or if I were doing it to maximize the activity in the brown fat, maximize the activity in the brown fat, maximize the activity in the brown fat, I might take your approach. But mostly I might take your approach. But mostly I might take your approach. But mostly when I come out, uh, I'm like, "Okay, I when I come out, uh, I'm like, "Okay, I when I come out, uh, I'm like, "Okay, I got 45 minutes. I got to get ready for got 45 minutes. I got to get ready for got 45 minutes. I got to get ready for class." And I want to be in sort of top class." And I want to be in sort of top class." And I want to be in sort of top mental shape when it's time for me to mental shape when it's time for me to mental shape when it's time for me to teach. Of course, I'm going to dry off. teach. Of course, I'm going to dry off. teach. Of course, I'm going to dry off. Of course, I'm going to do some push-ups Of course, I'm going to do some push-ups Of course, I'm going to do some push-ups or some lunges or some squats or my or some lunges or some squats or my or some lunges or some squats or my steel mace, get myself dressed, and then steel mace, get myself dressed, and then steel mace, get myself dressed, and then get off to campus. I don't think there's get off to campus. I don't think there's get off to campus. I don't think there's anything wrong with somebody using some anything wrong with somebody using some anything wrong with somebody using some exercise after their ice bath. I think exercise after their ice bath. I think exercise after their ice bath. I think it is still their body doing the work. it is still their body doing the work. it is still their body doing the work. But do you disagree?
1:10But do you disagree? But do you disagree? Oh, no. I completely agree with that. Oh, no. I completely agree with that. Oh, no. I completely agree with that. And in fact, that's um that's something And in fact, that's um that's something And in fact, that's um that's something that you uh see to an extent in the that you uh see to an extent in the that you uh see to an extent in the Morotskco method. It's something that Morotskco method. It's something that Morotskco method. It's something that you definitely see uh Wimhof do. you definitely see uh Wimhof do. you definitely see uh Wimhof do. >> Vim takes advantage of this for sure. >> Vim takes advantage of this for sure. >> Vim takes advantage of this for sure. >> Yeah. >> Yeah. um um help. Again, it's it's to me it's that's help. Again, it's it's to me it's that's help. Again, it's it's to me it's that's another version of the same process. another version of the same process. another version of the same process. You're still forcing your body to do the You're still forcing your body to do the You're still forcing your body to do the work. And and when I did that in the work. And and when I did that in the work. And and when I did that in the Netherlands, it was a combination of uh Netherlands, it was a combination of uh Netherlands, it was a combination of uh I think it was hail and snow at the time I think it was hail and snow at the time I think it was hail and snow at the time after being in the ice bath for 10 after being in the ice bath for 10 after being in the ice bath for 10 minutes 43 seconds up to the neck where minutes 43 seconds up to the neck where minutes 43 seconds up to the neck where you know we're getting snowed on and you know we're getting snowed on and you know we're getting snowed on and trying to warm ourselves up. But but the trying to warm ourselves up. But but the trying to warm ourselves up. But but the one the the the the one hard rule that one the the the the one hard rule that one the the the the one hard rule that that he has and it's it seems to be one that he has and it's it seems to be one that he has and it's it seems to be one of the few hard rules that I saw him of the few hard rules that I saw him of the few hard rules that I saw him have at any point in the entire weekend have at any point in the entire weekend have at any point in the entire weekend is is is >> nobody's allowed to jump in that sauna.
1:11>> nobody's allowed to jump in that sauna. >> nobody's allowed to jump in that sauna. He's got a massive barrel sauna. He's got a massive barrel sauna. He's got a massive barrel sauna. >> It's the size of a small school bus. >> It's the size of a small school bus. >> It's the size of a small school bus. Don't do it. No. 30 minutes. Don't do it. No. 30 minutes. Don't do it. No. 30 minutes. >> You you you warm yourself up. And that >> You you you warm yourself up. And that >> You you you warm yourself up. And that certainly includes exercise. Can include certainly includes exercise. Can include certainly includes exercise. Can include exercise. Um, it's a great option, but exercise. Um, it's a great option, but exercise. Um, it's a great option, but but yeah, don't don't take the easy way but yeah, don't don't take the easy way but yeah, don't don't take the easy way out. out. out. >> All right, Andrew, thanks so much for >> All right, Andrew, thanks so much for >> All right, Andrew, thanks so much for joining me. This has been enlightening. joining me. This has been enlightening. joining me. This has been enlightening. A revelation, A revelation, A revelation, >> I might