The Transformative Power of Contrast Therapy: A Journey to Wellness in El Paso - Full Transcript

00:00welcome guys to our new episode so we're welcome guys to our new episode so we're today here Aton and El Paso uh it's a today here Aton and El Paso uh it's a today here Aton and El Paso uh it's a 4640 Don right mhm and we're here with 4640 Don right mhm and we're here with 4640 Don right mhm and we're here with Rafa what what did she say last name was Rafa what what did she say last name was Rafa what what did she say last name was amaga amesa yep big big shout out to amaga amesa yep big big shout out to amaga amesa yep big big shout out to Victor santian Victor WAP my my good Victor santian Victor WAP my my good Victor santian Victor WAP my my good friend that put us in contact with Rafa friend that put us in contact with Rafa friend that put us in contact with Rafa exactly um I know you guys sponsored uh exactly um I know you guys sponsored uh exactly um I know you guys sponsored uh Victor as well for for his fighting Victor as well for for his fighting Victor as well for for his fighting efforts uh and he does a lot of efforts uh and he does a lot of efforts uh and he does a lot of treatment out here I've seen I was a treatment out here I've seen I was a treatment out here I've seen I was a customer here too uh prior and I love it customer here too uh prior and I love it customer here too uh prior and I love it so thank you thank you Rafa for uh so thank you thank you Rafa for uh so thank you thank you Rafa for uh joining us today and allowing us to joining us today and allowing us to joining us today and allowing us to record here at your uh premises yeah record here at your uh premises yeah record here at your uh premises yeah absolutely thank you guys for reaching absolutely thank you guys for reaching absolutely thank you guys for reaching out and having me here so can you tell out and having me here so can you tell out and having me here so can you tell us a little bit more um about your us a little bit more um about your us a little bit more um about your business what what is it that you guys business what what is it that you guys business what what is it that you guys offer here yeah so for sure so we're offer here yeah so for sure so we're offer here yeah so for sure so we're focused around uh wellness and Recovery

01:00focused around uh wellness and Recovery focused around uh wellness and Recovery something that's not very um prominent something that's not very um prominent something that's not very um prominent here in El Paso other bigger cities for here in El Paso other bigger cities for here in El Paso other bigger cities for sure but I think it's just catching on sure but I think it's just catching on sure but I think it's just catching on now in op Paso um so we focus on the now in op Paso um so we focus on the now in op Paso um so we focus on the recovery aspect um we offer several uh recovery aspect um we offer several uh recovery aspect um we offer several uh recovery uh treatments uh the infrared recovery uh treatments uh the infrared recovery uh treatments uh the infrared sauna is one uh we also offer the cold sauna is one uh we also offer the cold sauna is one uh we also offer the cold plunge the tub's right back here that's plunge the tub's right back here that's plunge the tub's right back here that's that's a big one that's uh gaining a lot that's a big one that's uh gaining a lot that's a big one that's uh gaining a lot of popularity so we offer that um of popularity so we offer that um of popularity so we offer that um compression therapy compression therapy compression therapy uh we'll do the boots the compression uh we'll do the boots the compression uh we'll do the boots the compression boots and we're going to get sleeves boots and we're going to get sleeves boots and we're going to get sleeves they have some sleeves as well uh and they have some sleeves as well uh and they have some sleeves as well uh and they have an attachment for the hips so they have an attachment for the hips so they have an attachment for the hips so and that's just all compression so we and that's just all compression so we and that's just all compression so we offer that uh in addition to those we offer that uh in addition to those we offer that uh in addition to those we offer uh several IV drips uh vitamins offer uh several IV drips uh vitamins offer uh several IV drips uh vitamins minerals amino minerals amino minerals amino acids um for immunity vitamin C zinc so acids um for immunity vitamin C zinc so acids um for immunity vitamin C zinc so we offer several five or six different we offer several five or six different we offer several five or six different uh IV drips um and also B12 shots okay M

02:00uh IV drips um and also B12 shots okay M uh IV drips um and also B12 shots okay M can you tell us a little bit more about can you tell us a little bit more about can you tell us a little bit more about each one you know just kind of touch each one you know just kind of touch each one you know just kind of touch base on each one so I I've never I've base on each one so I I've never I've base on each one so I I've never I've heard of the compression ones but I I heard of the compression ones but I I heard of the compression ones but I I actually don't know exactly what that is actually don't know exactly what that is actually don't know exactly what that is yeah for sure um so it's pneumatic uh yeah for sure um so it's pneumatic uh yeah for sure um so it's pneumatic uh you hook up the you slide the boots on you hook up the you slide the boots on you hook up the you slide the boots on you hook it up to a low compressor and you hook it up to a low compressor and you hook it up to a low compressor and it starts at your at your feet okay and it starts at your at your feet okay and it starts at your at your feet okay and it's like a pulsing massage uh and it it's like a pulsing massage uh and it it's like a pulsing massage uh and it works its way up your legs and then down works its way up your legs and then down works its way up your legs and then down and then does the entire leg and that's and then does the entire leg and that's and then does the entire leg and that's just meant for uh circulating your just meant for uh circulating your just meant for uh circulating your lactic acid it'll circulate it through lactic acid it'll circulate it through lactic acid it'll circulate it through it'll get it back into your lymphatic it'll get it back into your lymphatic it'll get it back into your lymphatic system uh and then excrete it through system uh and then excrete it through system uh and then excrete it through your urine okay so is it cold warm or uh your urine okay so is it cold warm or uh your urine okay so is it cold warm or uh no so they do have some that are cold no so they do have some that are cold no so they do have some that are cold and warm these are just uh normal just and warm these are just uh normal just and warm these are just uh normal just compression right just compression yeah compression right just compression yeah compression right just compression yeah they don't have the heat or or the cold they don't have the heat or or the cold they don't have the heat or or the cold um so that's what the compression is for um so that's what the compression is for um so that's what the compression is for and what about the um so the the and what about the um so the the and what about the um so the the infrared is that what you call the infrared is that what you call the infrared is that what you call the infrared yeah infrared saus so what's infrared yeah infrared saus so what's infrared yeah infrared saus so what's what's the difference between that and a

03:00what's the difference between that and a what's the difference between that and a conventional uh so con it's mostly in conventional uh so con it's mostly in conventional uh so con it's mostly in the way the the heating elements so a the way the the heating elements so a the way the the heating elements so a conventional SAA um it heats the the air conventional SAA um it heats the the air conventional SAA um it heats the the air around you so the ambient air so it's around you so the ambient air so it's around you so the ambient air so it's kind of like think of it being in an kind of like think of it being in an kind of like think of it being in an oven um for the conventional they run a oven um for the conventional they run a oven um for the conventional they run a lot hotter the conventional anywhere lot hotter the conventional anywhere lot hotter the conventional anywhere from maybe 180 to 200 210 so it's really from maybe 180 to 200 210 so it's really from maybe 180 to 200 210 so it's really hot uh some people find it hard to hot uh some people find it hard to hot uh some people find it hard to breathe in there because it's like being breathe in there because it's like being breathe in there because it's like being in the oven literally right um whereas in the oven literally right um whereas in the oven literally right um whereas infrared it uses uh full Spectrum um infrared it uses uh full Spectrum um infrared it uses uh full Spectrum um infrared so it infrared so it infrared so it basically penetrates your skin into the basically penetrates your skin into the basically penetrates your skin into the cells and it Heats you from the inside cells and it Heats you from the inside cells and it Heats you from the inside out um so like a microwave huh yeah out um so like a microwave huh yeah out um so like a microwave huh yeah similar similar to that um and these run similar similar to that um and these run similar similar to that um and these run a lot cooler they run the hottest maybe a lot cooler they run the hottest maybe a lot cooler they run the hottest maybe is like 160 okay um but even at the is like 160 okay um but even at the is like 160 okay um but even at the lower temperature you sweat like crazy lower temperature you sweat like crazy lower temperature you sweat like crazy um and it's a lot more comfortable to be um and it's a lot more comfortable to be um and it's a lot more comfortable to be in you can actually sit in there and in you can actually sit in there and in you can actually sit in there and breathe yes I man cuz I I remember when

04:00breathe yes I man cuz I I remember when breathe yes I man cuz I I remember when I was younger and when uh my dad would I was younger and when uh my dad would I was younger and when uh my dad would take me to sonas and then what's the take me to sonas and then what's the take me to sonas and then what's the other one called the the one yeah the other one called the the one yeah the other one called the the one yeah the steam room steam room man I would get so steam room steam room man I would get so steam room steam room man I would get so claustrophobic not I felt like I claustrophobic not I felt like I claustrophobic not I felt like I couldn't breathe and I would and they're couldn't breathe and I would and they're couldn't breathe and I would and they're not even that uh that uh that small it's not even that uh that uh that small it's not even that uh that uh that small it's just like the sensation of like you're just like the sensation of like you're just like the sensation of like you're not being able to breathe because of the not being able to breathe because of the not being able to breathe because of the Steam and you know like the I guess the Steam and you know like the I guess the Steam and you know like the I guess the the heat yeah and that's one of the the heat yeah and that's one of the the heat yeah and that's one of the major benefits of infrared is the the major benefits of infrared is the the major benefits of infrared is the the ability for people to last a lot longer ability for people to last a lot longer ability for people to last a lot longer in there be more comfortable okay yeah in there be more comfortable okay yeah in there be more comfortable okay yeah and then I think the Cal PL is probably and then I think the Cal PL is probably and then I think the Cal PL is probably the one that most people are familiar the one that most people are familiar the one that most people are familiar with so what what are some of the with so what what are some of the with so what what are some of the benefits that that people can get from benefits that that people can get from benefits that that people can get from the c plun um so the c plune one of the the c plun um so the c plune one of the the c plun um so the c plune one of the biggest things is it has to it deals biggest things is it has to it deals biggest things is it has to it deals with your mood um you get in there and with your mood um you get in there and with your mood um you get in there and it increases your dopamine two to three it increases your dopamine two to three it increases your dopamine two to three times of your base level within first times of your base level within first times of your base level within first minute of being in there um so dopamine minute of being in there um so dopamine minute of being in there um so dopamine is a feel-good chemical in your brain is a feel-good chemical in your brain is a feel-good chemical in your brain it's a it's a it's a neurotransmitter um so it increases neurotransmitter um so it increases neurotransmitter um so it increases dopamine so better mood um it also

05:00dopamine so better mood um it also dopamine so better mood um it also increases your um epinephrine and increases your um epinephrine and increases your um epinephrine and norepinephrine so those levels Spike two norepinephrine so those levels Spike two norepinephrine so those levels Spike two to three times as well um from base to three times as well um from base to three times as well um from base levels uh your your epinephrine or no levels uh your your epinephrine or no levels uh your your epinephrine or no epinephrine along with the spike comes a epinephrine along with the spike comes a epinephrine along with the spike comes a lot of U anti-inflammatory okay so it's lot of U anti-inflammatory okay so it's lot of U anti-inflammatory okay so it's really good for inflammation throughout really good for inflammation throughout really good for inflammation throughout the body for Recovery is is awesome for the body for Recovery is is awesome for the body for Recovery is is awesome for inflammation just from what you you you inflammation just from what you you you inflammation just from what you you you mentioned uh so I'm guessing it mentioned uh so I'm guessing it mentioned uh so I'm guessing it increases your focus as well yeah for increases your focus as well yeah for increases your focus as well yeah for sure I was there's one of one of the sure I was there's one of one of the sure I was there's one of one of the latest books that I read I was actually latest books that I read I was actually latest books that I read I was actually telling Roland that it talks about how telling Roland that it talks about how telling Roland that it talks about how like the perfect cocktail for someone to like the perfect cocktail for someone to like the perfect cocktail for someone to be extremely focused and pay attention be extremely focused and pay attention be extremely focused and pay attention is uh dopamine and norpine combined you is uh dopamine and norpine combined you is uh dopamine and norpine combined you know a certain amount it's crazy right know a certain amount it's crazy right know a certain amount it's crazy right and a lot of your um ssris your and a lot of your um ssris your and a lot of your um ssris your um stimulants Aderall stuff like that um stimulants Aderall stuff like that um stimulants Aderall stuff like that that's what that's what those that's what that's what those that's what that's what those medications do is increase your dopamine medications do is increase your dopamine medications do is increase your dopamine your um serotonin norpine nephrine so

06:00your um serotonin norpine nephrine so your um serotonin norpine nephrine so you get that naturally here natur just you get that naturally here natur just you get that naturally here natur just getting in the cold yeah so that's one a getting in the cold yeah so that's one a getting in the cold yeah so that's one a lot of benefits and inflammation again lot of benefits and inflammation again lot of benefits and inflammation again inflammation um and it actually helps inflammation um and it actually helps inflammation um and it actually helps your sleep the when you get out 3 4 your sleep the when you get out 3 4 your sleep the when you get out 3 4 hours maybe you'll have that that Spike hours maybe you'll have that that Spike hours maybe you'll have that that Spike the energy uh but then at night time you the energy uh but then at night time you the energy uh but then at night time you sleep like a baby that's one of the sleep like a baby that's one of the sleep like a baby that's one of the biggest things I noticed uh using it biggest things I noticed uh using it biggest things I noticed uh using it consistently was the Sleep your sleep consistently was the Sleep your sleep consistently was the Sleep your sleep gets uh so much better that's awesome gets uh so much better that's awesome gets uh so much better that's awesome yeah you feel like you feel like you yeah you feel like you feel like you yeah you feel like you feel like you fall asleep a lot faster or you just fall asleep a lot faster or you just fall asleep a lot faster or you just don't wake up during the night as uh don't wake up during the night as uh don't wake up during the night as uh well kind of both you yeah fall asleep well kind of both you yeah fall asleep well kind of both you yeah fall asleep as soon as you hit the hit the pillow as soon as you hit the hit the pillow as soon as you hit the hit the pillow and you stay you tend to stay stay and you stay you tend to stay stay and you stay you tend to stay stay asleep deeper sleep uh like you get more asleep deeper sleep uh like you get more asleep deeper sleep uh like you get more rest out of it yeah yeah not waking up rest out of it yeah yeah not waking up rest out of it yeah yeah not waking up throughout the night um so those are throughout the night um so those are throughout the night um so those are some of the The Ivy DPS I know that um some of the The Ivy DPS I know that um some of the The Ivy DPS I know that um you have a bunch of them but um more or you have a bunch of them but um more or you have a bunch of them but um more or less what what what is it that um that less what what what is it that um that less what what what is it that um that usually people get out of these yeah so

07:00usually people get out of these yeah so usually people get out of these yeah so they meant to be a supplement kind of they meant to be a supplement kind of they meant to be a supplement kind of like taking a a multivitamin orally um like taking a a multivitamin orally um like taking a a multivitamin orally um the the advantage for the IV drip though the the advantage for the IV drip though the the advantage for the IV drip though is you get 100% absorption rate going in is you get 100% absorption rate going in is you get 100% absorption rate going in in blood right straight to your in blood right straight to your in blood right straight to your bloodstream straight to your to your bloodstream straight to your to your bloodstream straight to your to your tissues whereas uh something oral has to tissues whereas uh something oral has to tissues whereas uh something oral has to go through your digestive system so you go through your digestive system so you go through your digestive system so you don't absorb 100% of the of what you're don't absorb 100% of the of what you're don't absorb 100% of the of what you're taking taking taking so um availability bioavailability is uh so um availability bioavailability is uh so um availability bioavailability is uh B big uh advantage and the time it's B big uh advantage and the time it's B big uh advantage and the time it's instant so how how does it compare with instant so how how does it compare with instant so how how does it compare with um with like intramuscular like is the um with like intramuscular like is the um with like intramuscular like is the absorption still higher than I yeah so absorption still higher than I yeah so absorption still higher than I yeah so intramuscular like a B12 shot given intramuscular like a B12 shot given intramuscular like a B12 shot given intramuscular um might take about two intramuscular um might take about two intramuscular um might take about two days to to start getting the full effect days to to start getting the full effect days to to start getting the full effect once it seeps into the muscle and into once it seeps into the muscle and into once it seeps into the muscle and into your your system um whereas an IV is your your system um whereas an IV is your your system um whereas an IV is straight into your your blood vessels so straight into your your blood vessels so straight into your your blood vessels so it's it's instant pretty much it's it's instant pretty much it's it's instant pretty much um so yeah supplement because not

08:00um so yeah supplement because not um so yeah supplement because not everybody's diet is the best um and even everybody's diet is the best um and even everybody's diet is the best um and even if you keep a Clean Diet it's really if you keep a Clean Diet it's really if you keep a Clean Diet it's really hard to get everything you need so this hard to get everything you need so this hard to get everything you need so this meant that as a supplement uh for meant that as a supplement uh for meant that as a supplement uh for Recovery as well hydration rehydration Recovery as well hydration rehydration Recovery as well hydration rehydration stuff like that so what what got you stuff like that so what what got you stuff like that so what what got you into all of this R can you give us a into all of this R can you give us a into all of this R can you give us a little bit of your your background like little bit of your your background like little bit of your your background like go try to go as far back as you can when go try to go as far back as you can when go try to go as far back as you can when you first you know um figured out that you first you know um figured out that you first you know um figured out that you wanted to go more of like you know I you wanted to go more of like you know I you wanted to go more of like you know I wanted do my own thing and yeah we we've wanted do my own thing and yeah we we've wanted do my own thing and yeah we we've gotten to know C now but like now let's gotten to know C now but like now let's gotten to know C now but like now let's kind of reverse engineer and let's let's kind of reverse engineer and let's let's kind of reverse engineer and let's let's get to know Rafa and how we got to this get to know Rafa and how we got to this get to know Rafa and how we got to this point right like how we got to uh point right like how we got to uh point right like how we got to uh starting cocon yeah yeah are you let's starting cocon yeah yeah are you let's starting cocon yeah yeah are you let's start like are you from op Paso yeah start like are you from op Paso yeah start like are you from op Paso yeah yeah born and raised uh Eider I went to yeah born and raised uh Eider I went to yeah born and raised uh Eider I went to mwood high school class of mwood high school class of mwood high school class of 99 um played Sports throughout High 99 um played Sports throughout High 99 um played Sports throughout High School I was always active even before School I was always active even before School I was always active even before Middle School Is Where It Started Middle School Is Where It Started Middle School Is Where It Started football baseball soccer um so I've football baseball soccer um so I've football baseball soccer um so I've always been active

09:00always been active always been active um After High School I tried UTEP for a um After High School I tried UTEP for a um After High School I tried UTEP for a semester but I wasn't ready semester but I wasn't ready semester but I wasn't ready um I I I don't know I felt like I had to um I I I don't know I felt like I had to um I I I don't know I felt like I had to get out and travel do something to get get out and travel do something to get get out and travel do something to get to get out of my system right uh so I to get out of my system right uh so I to get out of my system right uh so I joined the Navy um 2000 February 2000 is joined the Navy um 2000 February 2000 is joined the Navy um 2000 February 2000 is when I went to boot camp um and again when I went to boot camp um and again when I went to boot camp um and again throughout my time in the Navy what a throughout my time in the Navy what a throughout my time in the Navy what a time to get into the military huh yeah time to get into the military huh yeah time to get into the military huh yeah right before1 right before 9911 a year right before1 right before 9911 a year right before1 right before 9911 a year before 911 you said class 99 uh-huh she before 911 you said class 99 uh-huh she before 911 you said class 99 uh-huh she went 42 43 I just turned 43 D you look went 42 43 I just turned 43 D you look went 42 43 I just turned 43 D you look you look younger yeah well it's you look younger yeah well it's you look younger yeah well it's prob it's the coldest stuff um so yeah prob it's the coldest stuff um so yeah prob it's the coldest stuff um so yeah uh went to the Navy I spent four years uh went to the Navy I spent four years uh went to the Navy I spent four years active duty um really active working out active duty um really active working out active duty um really active working out always um and then came back 2004 and always um and then came back 2004 and always um and then came back 2004 and that's when I started going to uh that's when I started going to uh that's when I started going to uh community to start getting my start

10:00community to start getting my start community to start getting my start working towards my my degree oh Pas working towards my my degree oh Pas working towards my my degree oh Pas Community College yeah that's where I Community College yeah that's where I Community College yeah that's where I started and and the goal had always been started and and the goal had always been started and and the goal had always been to to be a nurse okay um my mom was a to to be a nurse okay um my mom was a to to be a nurse okay um my mom was a nurse so growing up I always knew I nurse so growing up I always knew I nurse so growing up I always knew I wanted to be a nurse so that was always wanted to be a nurse so that was always wanted to be a nurse so that was always the goal so yeah I started my Basics at the goal so yeah I started my Basics at the goal so yeah I started my Basics at Community um this whole time I was in Community um this whole time I was in Community um this whole time I was in the Navy Reserve so um we would go and the Navy Reserve so um we would go and the Navy Reserve so um we would go and drill one one weekend a month um and I drill one one weekend a month um and I drill one one weekend a month um and I got mobilized several times couple times got mobilized several times couple times got mobilized several times couple times um once the war kicked off in 2003 so I um once the war kicked off in 2003 so I um once the war kicked off in 2003 so I mobilized twice to the Middle East um mobilized twice to the Middle East um mobilized twice to the Middle East um ended up doing six years active six ended up doing six years active six ended up doing six years active six years reserve with a navy um the whole years reserve with a navy um the whole years reserve with a navy um the whole time going back and forth to school as I time going back and forth to school as I time going back and forth to school as I as I would get deployed were were you as I would get deployed were were you as I would get deployed were were you ever mobilized when you were active like ever mobilized when you were active like ever mobilized when you were active like for the first four years um yeah we went for the first four years um yeah we went for the first four years um yeah we went so 2003 when this first started the so 2003 when this first started the so 2003 when this first started the shock and a yeah that was uh we were in shock and a yeah that was uh we were in shock and a yeah that was uh we were in the middle in the Gulf in the the middle in the Gulf in the the middle in the Gulf in the golf um when that happened I think it

11:00golf um when that happened I think it golf um when that happened I think it was January 2003 um and we emptied we was January 2003 um and we emptied we was January 2003 um and we emptied we emptied our silos all the missiles we emptied our silos all the missiles we emptied our silos all the missiles we had on board we all the tomahawks we had on board we all the tomahawks we had on board we all the tomahawks we shot them all that day for shocking off shot them all that day for shocking off shot them all that day for shocking off um and that was the end of our um and that was the end of our um and that was the end of our deployment we came back after that um deployment we came back after that um deployment we came back after that um and then with the with the reserves I and then with the with the reserves I and then with the with the reserves I deployed to um Bahrain um Dubai that deployed to um Bahrain um Dubai that deployed to um Bahrain um Dubai that whole area and then the last one um 2010 whole area and then the last one um 2010 whole area and then the last one um 2010 I was in Kuwait and that was my last I was in Kuwait and that was my last I was in Kuwait and that was my last appointment with the Navy um like I said appointment with the Navy um like I said appointment with the Navy um like I said the whole time going to school um I the whole time going to school um I the whole time going to school um I finished community and then I applied finished community and then I applied finished community and then I applied for the you the nursing program at UTP for the you the nursing program at UTP for the you the nursing program at UTP and I got accepted in and I got accepted in and I got accepted in 2008 so that's when I started going 2008 so that's when I started going 2008 so that's when I started going full-time to full-time to full-time to UTP um and I graduated with my BSN in UTP um and I graduated with my BSN in UTP um and I graduated with my BSN in 2009 awesome so so as a took my boards 2009 awesome so so as a took my boards 2009 awesome so so as a took my boards and I was in RN and I was in RN and I was in RN um so at that time I got picked up I um so at that time I got picked up I um so at that time I got picked up I started working working for uh at a

12:00started working working for uh at a started working working for uh at a Detention Center as a registered nurse Detention Center as a registered nurse Detention Center as a registered nurse that was my first nursing job um and that was my first nursing job um and that was my first nursing job um and then I found out about the US Public then I found out about the US Public then I found out about the US Public Health Service I had never heard of it Health Service I had never heard of it Health Service I had never heard of it the whole time I was in the Navy I the whole time I was in the Navy I the whole time I was in the Navy I didn't know it was a I didn't know it didn't know it was a I didn't know it didn't know it was a I didn't know it was a uniform Service uh found out about was a uniform Service uh found out about was a uniform Service uh found out about it so I applied and they picked me up um it so I applied and they picked me up um it so I applied and they picked me up um and I I got to continue my uh my active and I I got to continue my uh my active and I I got to continue my uh my active duty service So currently I'm still duty service So currently I'm still duty service So currently I'm still active duty yep um so I have 17 17 years active duty yep um so I have 17 17 years active duty yep um so I have 17 17 years I'm assuming you commissioned at that I'm assuming you commissioned at that I'm assuming you commissioned at that you became a commission officer you became a commission officer you became a commission officer commissioned in 2013 okay um with the US commissioned in 2013 okay um with the US commissioned in 2013 okay um with the US Public Health Service uh so yeah I'm Public Health Service uh so yeah I'm Public Health Service uh so yeah I'm still active duty uh three more years still active duty uh three more years still active duty uh three more years I'll be eligible to retire and we'll see I'll be eligible to retire and we'll see I'll be eligible to retire and we'll see we'll see how it goes I'm still kind of we'll see how it goes I'm still kind of we'll see how it goes I'm still kind of young you know actually I I I don't even young you know actually I I I don't even young you know actually I I I don't even know myself I was in the military myself know myself I was in the military myself know myself I was in the military myself I don't even know what the US public I don't even know what the US public I don't even know what the US public service uh Health Service is tell us service uh Health Service is tell us service uh Health Service is tell us more about it well so it's one of the I more about it well so it's one of the I more about it well so it's one of the I think we have eight uniform services now think we have eight uniform services now think we have eight uniform services now okay so we have the armed forces and

13:00okay so we have the armed forces and okay so we have the armed forces and then we have us Public Health Service we then we have us Public Health Service we then we have us Public Health Service we have Noah the National Oceanic have Noah the National Oceanic have Noah the National Oceanic atmospheric Association um there are atmospheric Association um there are atmospheric Association um there are Uniform service as well and uh there's Uniform service as well and uh there's Uniform service as well and uh there's another one I can't remember the other another one I can't remember the other another one I can't remember the other one but so instead of falling under one but so instead of falling under one but so instead of falling under Department of Defense we fall under the Department of Defense we fall under the Department of Defense we fall under the Department of Health and Human Services Department of Health and Human Services Department of Health and Human Services so we fall under the Surgeon General um so we fall under the Surgeon General um so we fall under the Surgeon General um and we get assigned to several agencies and we get assigned to several agencies and we get assigned to several agencies or we can we can get detailed to to a or we can we can get detailed to to a or we can we can get detailed to to a number of different agencies um FDA number of different agencies um FDA number of different agencies um FDA CDC um NIH the Indian Health Service um CDC um NIH the Indian Health Service um CDC um NIH the Indian Health Service um are you still is there still any kind of are you still is there still any kind of are you still is there still any kind of like I guess like relationship to the like I guess like relationship to the like I guess like relationship to the Navy or is that like 100% um you know Navy or is that like 100% um you know Navy or is that like 100% um you know like yeah it's its own service oh wow um like yeah it's its own service oh wow um like yeah it's its own service oh wow um it's the same rank structure as the Navy it's the same rank structure as the Navy it's the same rank structure as the Navy and the Coast Guard oh wow because those and the Coast Guard oh wow because those and the Coast Guard oh wow because those three are considered the seagoing three are considered the seagoing three are considered the seagoing services so army or not Army Navy Coast services so army or not Army Navy Coast services so army or not Army Navy Coast Guard and US Public Health Service have Guard and US Public Health Service have Guard and US Public Health Service have the same rank the names the the pay

14:00the same rank the names the the pay the same rank the names the the pay grades are all the same but the names grades are all the same but the names grades are all the same but the names are different and then your Army Marine are different and then your Army Marine are different and then your Army Marine Corps Air Force they have different same Corps Air Force they have different same Corps Air Force they have different same ranks different names y yeah so it's ranks different names y yeah so it's ranks different names y yeah so it's yeah Uniform service active duty um and yeah Uniform service active duty um and yeah Uniform service active duty um and I'm still I'm still doing that that's I'm still I'm still doing that that's I'm still I'm still doing that that's awesome yeah so you said you commission awesome yeah so you said you commission awesome yeah so you said you commission so when you commissioned you commission so when you commissioned you commission so when you commissioned you commission with the Navy or you commission with the with the Navy or you commission with the with the Navy or you commission with the uh with us Public Health public yeah I uh with us Public Health public yeah I uh with us Public Health public yeah I was Enlisted the whole time uh I was in was Enlisted the whole time uh I was in was Enlisted the whole time uh I was in the Navy okay yeah and you're active Dy the Navy okay yeah and you're active Dy the Navy okay yeah and you're active Dy here here here right here in El Paso Y and they work right here in El Paso Y and they work right here in El Paso Y and they work out of for Bliss or um they have out of for Bliss or um they have out of for Bliss or um they have different areas here there's some uh FDA different areas here there's some uh FDA different areas here there's some uh FDA that are station that are station that are station downtown um Bureau of Prisons Luna downtown um Bureau of Prisons Luna downtown um Bureau of Prisons Luna there's some of us there or some of us there's some of us there or some of us there's some of us there or some of us work for ice for Immigration and Customs work for ice for Immigration and Customs work for ice for Immigration and Customs and that's where I work that's where I'm and that's where I work that's where I'm and that's where I work that's where I'm detailed right now and have been since detailed right now and have been since detailed right now and have been since 2013 that's awesome yeah so so as part 2013 that's awesome yeah so so as part 2013 that's awesome yeah so so as part of today's uh Dynamic we're actually of today's uh Dynamic we're actually of today's uh Dynamic we're actually like both Andy and I are also going to like both Andy and I are also going to like both Andy and I are also going to get on the the on the on the co plesch

15:00get on the the on the on the co plesch get on the the on the on the co plesch so uh we'll continue to talk while Andy so uh we'll continue to talk while Andy so uh we'll continue to talk while Andy does it for his first time all right so does it for his first time all right so does it for his first time all right so I I I guess yeah so we're we're all going to guess yeah so we're we're all going to guess yeah so we're we're all going to try the the C punch so I guess I'm going try the the C punch so I guess I'm going try the the C punch so I guess I'm going to be the first to be the first to be the first one but you guys keep your focus one but you guys keep your focus one but you guys keep your focus on Andy tell them what you said uh on Andy tell them what you said uh on Andy tell them what you said uh before we started that like you do MMA before we started that like you do MMA before we started that like you do MMA you oh right so by the way this is my you oh right so by the way this is my you oh right so by the way this is my first time ever doing a CO punch I've first time ever doing a CO punch I've first time ever doing a CO punch I've never done this before but I was telling never done this before but I was telling never done this before but I was telling them that so I've done a lot of things them that so I've done a lot of things them that so I've done a lot of things that a lot of people would consider you that a lot of people would consider you that a lot of people would consider you know that that's definitely you know know that that's definitely you know know that that's definitely you know something that would be completely out something that would be completely out something that would be completely out of my comfort zone right you know my of my comfort zone right you know my of my comfort zone right you know my eyeballs are T too it's a very dangerous eyeballs are T too it's a very dangerous eyeballs are T too it's a very dangerous procedure to do um I practice MMA you procedure to do um I practice MMA you procedure to do um I practice MMA you know um with with Roland as well we we know um with with Roland as well we we know um with with Roland as well we we we go to sparring sessions and that's we go to sparring sessions and that's we go to sparring sessions and that's that's usually you know like what people that's usually you know like what people that's usually you know like what people really find completely out of the zone really find completely out of the zone really find completely out of the zone right and um I do all that I mean I've

16:00right and um I do all that I mean I've right and um I do all that I mean I've done extreme sports snowboarding a BMX done extreme sports snowboarding a BMX done extreme sports snowboarding a BMX bike and none of that bike and none of that bike and none of that has is making me none of that has made has is making me none of that has made has is making me none of that has made me feel the way I feel right now by me feel the way I feel right now by me feel the way I feel right now by getting in that for some reason that getting in that for some reason that getting in that for some reason that this is really out of my comfort zone this is really out of my comfort zone this is really out of my comfort zone but but I'm going to do it right because but but I'm going to do it right because but but I'm going to do it right because it's it's good to get out of your it's it's good to get out of your it's it's good to get out of your comfort zone so well you guys you know comfort zone so well you guys you know comfort zone so well you guys you know continue all right talking so we'll have continue all right talking so we'll have continue all right talking so we'll have the other camera set up in the back so the other camera set up in the back so the other camera set up in the back so you can you can see Andy's reaction I you can you can see Andy's reaction I you can you can see Andy's reaction I need to need to turn on the shower first need to need to turn on the shower first need to need to turn on the shower first right I need to rinse you need to yeah right I need to rinse you need to yeah right I need to rinse you need to yeah yeah so get a quick rinse and then um yeah so get a quick rinse and then um yeah so get a quick rinse and then um you'll be ready to go okay Co cool so so you'll be ready to go okay Co cool so so you'll be ready to go okay Co cool so so Rafa let's let's keep the talk going Rafa let's let's keep the talk going Rafa let's let's keep the talk going while we uh enjoy the show in the back while we uh enjoy the show in the back while we uh enjoy the show in the back with Andy uh but uh so yeah so we're up with Andy uh but uh so yeah so we're up with Andy uh but uh so yeah so we're up to um 2013 right you get commission um to um 2013 right you get commission um to um 2013 right you get commission um so you're you've been working at the so you're you've been working at the so you're you've been working at the same uh same place right um going back same uh same place right um going back same uh same place right um going back to your you know like your high school to your you know like your high school to your you know like your high school years going back to middle school or years going back to middle school or years going back to middle school or whatever when was there any point in whatever when was there any point in whatever when was there any point in time uh where you where you felt like

17:00time uh where you where you felt like time uh where you where you felt like hey you know what like I'm going to be a hey you know what like I'm going to be a hey you know what like I'm going to be a business owner uh was there like when if business owner uh was there like when if business owner uh was there like when if you had to go back and and recall like you had to go back and and recall like you had to go back and and recall like when was that like you moment that you when was that like you moment that you when was that like you moment that you were like you know what eventually I were like you know what eventually I were like you know what eventually I will be a business owner like uh I think will be a business owner like uh I think will be a business owner like uh I think from all of our guests we always have from all of our guests we always have from all of our guests we always have that uh we know that everyone had that that uh we know that everyone had that that uh we know that everyone had that spark you know like little itch you know spark you know like little itch you know spark you know like little itch you know where like they sold chocolates at where like they sold chocolates at where like they sold chocolates at school or like you know they flip phones school or like you know they flip phones school or like you know they flip phones or like you know some something of that or like you know some something of that or like you know some something of that sort yeah um if you had to go back and sort yeah um if you had to go back and sort yeah um if you had to go back and and you remen on that like when do you and you remen on that like when do you and you remen on that like when do you think is like a a point in time where think is like a a point in time where think is like a a point in time where you were like hey you know what I I was you were like hey you know what I I was you were like hey you know what I I was doing doing doing this so that's cold as that's already this so that's cold as that's already this so that's cold as that's already cold this is going to be way colder cold this is going to be way colder cold this is going to be way colder right yeah sure absolutely so how do I right yeah sure absolutely so how do I right yeah sure absolutely so how do I get in I get in through you can get in get in I get in through you can get in get in I get in through you can get in over here in the front yeah and then over here in the front yeah and then over here in the front yeah and then just step in and then lower yourself just step in and then lower yourself just step in and then lower yourself rest your head on that little cushion um rest your head on that little cushion um rest your head on that little cushion um yeah like I said try to get CL AAL deep

18:00yeah like I said try to get CL AAL deep yeah like I said try to get CL AAL deep um and your breathing is going to be the um and your breathing is going to be the um and your breathing is going to be the biggest thing you're going to feel like biggest thing you're going to feel like biggest thing you're going to feel like you want to hyperventilate but if you you want to hyperventilate but if you you want to hyperventilate but if you can control that breathing it'll make it can control that breathing it'll make it can control that breathing it'll make it uh that much easier yeah so yeah when like looking back uh yeah so yeah when like looking back uh is there anything that you can say um is there anything that you can say um is there anything that you can say um you know like I there you go nice you know like I there you go nice you know like I there you go nice control your breathing nice deep breaths control your breathing nice deep breaths control your breathing nice deep breaths that is tough yeah for sure he's doing good though yeah yeah sure he's doing good though yeah yeah cuz I wasn't able to control my cuz I wasn't able to control my cuz I wasn't able to control my breathing like right away like he did so breathing like right away like he did so breathing like right away like he did so like the first time so that's he's doing like the first time so that's he's doing like the first time so that's he's doing good yeah some people start to panic and good yeah some people start to panic and good yeah some people start to panic and they just jump out yeah first 30 seconds they just jump out yeah first 30 seconds they just jump out yeah first 30 seconds are the hardest if you can last those are the hardest if you can last those are the hardest if you can last those first 30 it's not so first 30 it's not so first 30 it's not so bad um so yeah to answer your question bad um so yeah to answer your question bad um so yeah to answer your question uh to be honest I never really thought uh to be honest I never really thought uh to be honest I never really thought about it as a kid um I would say it was about it as a kid um I would say it was about it as a kid um I would say it was after after some time in the mil milary after after some time in the mil milary after after some time in the mil milary cuz you know how you you prior you had

19:00cuz you know how you you prior you had cuz you know how you you prior you had told me before you're prior military told me before you're prior military told me before you're prior military yourself so you know that you everything yourself so you know that you everything yourself so you know that you everything is set for you your schedule everything is set for you your schedule everything is set for you your schedule everything all you have to do is show up and get to all you have to do is show up and get to all you have to do is show up and get to work yep so very little thought goes work yep so very little thought goes work yep so very little thought goes into it um and you start to to conform into it um and you start to to conform into it um and you start to to conform to it right um but after a while that to it right um but after a while that to it right um but after a while that gets you you start getting tired of that gets you you start getting tired of that gets you you start getting tired of that um you start feeling like you can do um you start feeling like you can do um you start feeling like you can do things better than the people your things better than the people your things better than the people your supervisors um so I would say was after supervisors um so I would say was after supervisors um so I would say was after some time you just get tired of working some time you just get tired of working some time you just get tired of working for for other people um and for for other people um and for for other people um and uh I had a I was part owner of a uh I had a I was part owner of a uh I had a I was part owner of a crossroad gym before um crossroad gym before um crossroad gym before um 2015 that was the first Venture into my 2015 that was the first Venture into my 2015 that was the first Venture into my own business yeah and yeah it was it was own business yeah and yeah it was it was own business yeah and yeah it was it was scary it was risky um but at the same scary it was risky um but at the same scary it was risky um but at the same time you felt accomplished seeing your time you felt accomplished seeing your time you felt accomplished seeing your business grow um all the connections you business grow um all the connections you business grow um all the connections you made um made um made um and that was I guess that was really the

20:00and that was I guess that was really the and that was I guess that was really the first like uh yeah the first contct was first like uh yeah the first contct was first like uh yeah the first contct was like entrepreneurship yeah being on your like entrepreneurship yeah being on your like entrepreneurship yeah being on your own so you so you say you started that own so you so you say you started that own so you so you say you started that uh that business in 2015 this is still uh that business in 2015 this is still uh that business in 2015 this is still going like did you ended up like closing going like did you ended up like closing going like did you ended up like closing selling yeah so Co hit um and we lost a selling yeah so Co hit um and we lost a selling yeah so Co hit um and we lost a lot of our members cuz they were a lot lot of our members cuz they were a lot lot of our members cuz they were a lot of our members were Army and when Co hit of our members were Army and when Co hit of our members were Army and when Co hit the Army didn't let them go to gyms off the Army didn't let them go to gyms off the Army didn't let them go to gyms off post so yeah we ended up closing in uh post so yeah we ended up closing in uh post so yeah we ended up closing in uh 202 M and just sold off the equipment um 202 M and just sold off the equipment um 202 M and just sold off the equipment um and then I would say a couple years and then I would say a couple years and then I would say a couple years later is when I started working out here later is when I started working out here later is when I started working out here right next door okay um at the gym here right next door okay um at the gym here right next door okay um at the gym here Kingpin Kingpin Kingpin Athletics uh so my friend Tito owns the Athletics uh so my friend Tito owns the Athletics uh so my friend Tito owns the gym um but this whole time I I never gym um but this whole time I I never gym um but this whole time I I never really focused or thought about recovery really focused or thought about recovery really focused or thought about recovery mhm not at all maybe just protein for mhm not at all maybe just protein for mhm not at all maybe just protein for sure right after um but as far as other sure right after um but as far as other sure right after um but as far as other treatment modalities such as this never treatment modalities such as this never treatment modalities such as this never crossed my mind um until I started crossed my mind um until I started crossed my mind um until I started listening to podcast mhm Rogan huberman

21:00listening to podcast mhm Rogan huberman listening to podcast mhm Rogan huberman uh Joo uh Joo uh Joo willink um they would talk about it willink um they would talk about it willink um they would talk about it religiously C plunge and sauna yep religiously C plunge and sauna yep religiously C plunge and sauna yep so uh this space here used to be a so uh this space here used to be a so uh this space here used to be a Jiu-Jitsu gym and then it was uh batting Jiu-Jitsu gym and then it was uh batting Jiu-Jitsu gym and then it was uh batting cages and then it emptied out and since cages and then it emptied out and since cages and then it emptied out and since I was working on right next door I was working on right next door I was working on right next door listening to the podcast at the same listening to the podcast at the same listening to the podcast at the same time um I started getting an idea time um I started getting an idea time um I started getting an idea there's nothing like this in El Paso so there's nothing like this in El Paso so there's nothing like this in El Paso so why don't I use this Bas buy a couple why don't I use this Bas buy a couple why don't I use this Bas buy a couple saunas some co- plunges and set up a saunas some co- plunges and set up a saunas some co- plunges and set up a Recovery Place um and that's how it all Recovery Place um and that's how it all Recovery Place um and that's how it all started that's awesome and kind of like started that's awesome and kind of like started that's awesome and kind of like I was telling you before you know like I was telling you before you know like I was telling you before you know like when we first met um I'm a numbers guy when we first met um I'm a numbers guy when we first met um I'm a numbers guy you know and and and it totally makes you know and and and it totally makes you know and and and it totally makes sense cuz I was looking into getting one sense cuz I was looking into getting one sense cuz I was looking into getting one of those myself right but I mean then of those myself right but I mean then of those myself right but I mean then you have to worry about you know like you have to worry about you know like you have to worry about you know like the keeping it like you know on the the keeping it like you know on the the keeping it like you know on the electricity so getting on a subscription electricity so getting on a subscription electricity so getting on a subscription with you guys it's ideal cuz you end up with you guys it's ideal cuz you end up with you guys it's ideal cuz you end up spending way less money you don't have spending way less money you don't have spending way less money you don't have to spend all the whole money up front to spend all the whole money up front to spend all the whole money up front you don't have to worry about it take you don't have to worry about it take you don't have to worry about it take enough space in your in your uh in your

22:00enough space in your in your uh in your enough space in your in your uh in your house right there's like I said I I I it house right there's like I said I I I it house right there's like I said I I I it makes total sense right so like I highly makes total sense right so like I highly makes total sense right so like I highly recommend it you know like for everybody recommend it you know like for everybody recommend it you know like for everybody like that's looking into it I know a lot like that's looking into it I know a lot like that's looking into it I know a lot of people try to go with the cheap you of people try to go with the cheap you of people try to go with the cheap you know like TS like you got a dumb eyes know like TS like you got a dumb eyes know like TS like you got a dumb eyes you end up spending more money right and you end up spending more money right and you end up spending more money right and then and then time and time is money you then and then time and time is money you then and then time and time is money you know like so I think it's ideal like know like so I think it's ideal like know like so I think it's ideal like anyone that uh wants to do it or think anyone that uh wants to do it or think anyone that uh wants to do it or think is thinking about it like they're like is thinking about it like they're like is thinking about it like they're like looking into like you know those cheaper looking into like you know those cheaper looking into like you know those cheaper like you know like uh inflatable ones like you know like uh inflatable ones like you know like uh inflatable ones and uh it just doesn't make sense I and uh it just doesn't make sense I and uh it just doesn't make sense I rather you know like be able to come in rather you know like be able to come in rather you know like be able to come in get it done and uh and you get the the get it done and uh and you get the the get it done and uh and you get the the top quality stuff you know like you get top quality stuff you know like you get top quality stuff you know like you get the you get the best experience out of the you get the best experience out of the you get the best experience out of it yeah show up and go it's ready for it yeah show up and go it's ready for it yeah show up and go it's ready for it's ready to go for you guys and it's it's ready to go for you guys and it's it's ready to go for you guys and it's really coste efficient you know like you really coste efficient you know like you really coste efficient you know like you know being able to do it for like you know being able to do it for like you know being able to do it for like you know a volume based you know like for know a volume based you know like for know a volume based you know like for all the people that come through it it all the people that come through it it all the people that come through it it really makes sense for the user so I I really makes sense for the user so I I really makes sense for the user so I I love the idea you know like like you love the idea you know like like you love the idea you know like like you said like sometimes we we go and spend said like sometimes we we go and spend said like sometimes we we go and spend time you know putting in the work uh but time you know putting in the work uh but time you know putting in the work uh but recovery is a big part of it so you can recovery is a big part of it so you can recovery is a big part of it so you can keep on going so that that's amazing um keep on going so that that's amazing um keep on going so that that's amazing um so when when did you first open uh uh

23:00so when when did you first open uh uh so when when did you first open uh uh cocon uh so we opened April 1st of last cocon uh so we opened April 1st of last cocon uh so we opened April 1st of last year Okay so we've been open almost a year Okay so we've been open almost a year Okay so we've been open almost a year yeah it was on a year huh yeah we year yeah it was on a year huh yeah we year yeah it was on a year huh yeah we had a soft opening in um February or had a soft opening in um February or had a soft opening in um February or March March of last year but officially March March of last year but officially March March of last year but officially uh April 1st was was when we opened uh April 1st was was when we opened uh April 1st was was when we opened that's awesome okay um what are some that's awesome okay um what are some that's awesome okay um what are some Andy's doing good I know he's doing been Andy's doing good I know he's doing been Andy's doing good I know he's doing been like 10 minutes I think so it's been while I minutes I think so it's been while I don't know over five but it's been it's don't know over five but it's been it's don't know over five but it's been it's probably been more than what I did my my probably been more than what I did my my probably been more than what I did my my personal record so it's about to be F personal record so it's about to be F personal record so it's about to be F nice holy cow that's really good dude nice holy cow that's really good dude nice holy cow that's really good dude your survival instincts T in your survival instincts T in your survival instincts T in yeah freak out so to keep it to keep it yeah freak out so to keep it to keep it yeah freak out so to keep it to keep it you know kind of interesting what I'm you know kind of interesting what I'm you know kind of interesting what I'm doing today is I I've never done the doing today is I I've never done the doing today is I I've never done the what do what do you call it when you go what do what do you call it when you go what do what do you call it when you go hot it's called the contrast therapy you hot it's called the contrast therapy you hot it's called the contrast therapy you go from hot to cold okay um yeah go from hot to cold okay um yeah go from hot to cold okay um yeah contrast therapy here we call it the contrast therapy here we call it the contrast therapy here we call it the Fire and Ice okay so going from the

24:00Fire and Ice okay so going from the Fire and Ice okay so going from the sauna into the plunge and that's kind of sauna into the plunge and that's kind of sauna into the plunge and that's kind of like in the in the in the logo huh yeah like in the in the in the logo huh yeah like in the in the in the logo huh yeah so that's where we got the colors from so that's where we got the colors from so that's where we got the colors from yeah that's awesome to symbolize the ice yeah that's awesome to symbolize the ice yeah that's awesome to symbolize the ice the fire orange is symbolizes Wellness the fire orange is symbolizes Wellness the fire orange is symbolizes Wellness uh so that's where we got the idea for uh so that's where we got the idea for uh so that's where we got the idea for the colors uh what about the name cocoon the colors uh what about the name cocoon the colors uh what about the name cocoon like that's an interesting one that's like that's an interesting one that's like that's an interesting one that's funny um I don't know if you remember a funny um I don't know if you remember a funny um I don't know if you remember a movie I think it was back in the ' 80s movie I think it was back in the ' 80s movie I think it was back in the ' 80s called cocoon okay I was born in 93 so called cocoon okay I was born in 93 so called cocoon okay I was born in 93 so yeah yeah yeah so you're you guys are yeah yeah yeah so you're you guys are yeah yeah yeah so you're you guys are younger than me but uh it was a movie in younger than me but uh it was a movie in younger than me but uh it was a movie in the 80s where a group of old people I if the 80s where a group of old people I if the 80s where a group of old people I if I remember correctly like uh some aliens I remember correctly like uh some aliens I remember correctly like uh some aliens crashed landed on Earth and they brought crashed landed on Earth and they brought crashed landed on Earth and they brought like some cocoons looking things and the like some cocoons looking things and the like some cocoons looking things and the old people discovered them and they old people discovered them and they old people discovered them and they would go in there and they would come would go in there and they would come would go in there and they would come out rejuvenated oh wow so how long did out rejuvenated oh wow so how long did out rejuvenated oh wow so how long did you say wait before you can you can you you say wait before you can you can you you say wait before you can you can you can rinse now with cold water and then can rinse now with cold water and then can rinse now with cold water and then just dab let your body warm itself up y

25:00just dab let your body warm itself up y just dab let your body warm itself up y Cold Water Rinse if you want to just Cold Water Rinse if you want to just Cold Water Rinse if you want to just then that's just to get the plung of then that's just to get the plung of then that's just to get the plung of water off of you so I was saying that uh water off of you so I was saying that uh water off of you so I was saying that uh I'm going to do to keep it interesting I'm going to do to keep it interesting I'm going to do to keep it interesting since it's not my first time what I'm since it's not my first time what I'm since it's not my first time what I'm going to do my first is going to be the going to do my first is going to be the going to do my first is going to be the Fire and Ice uh experience which is I'm Fire and Ice uh experience which is I'm Fire and Ice uh experience which is I'm going to get in the sauna I'm going to going to get in the sauna I'm going to going to get in the sauna I'm going to be there for like 15 minutes to get be there for like 15 minutes to get be there for like 15 minutes to get pretty warm and then I'm going to jump pretty warm and then I'm going to jump pretty warm and then I'm going to jump into the um into the cold plch I think into the um into the cold plch I think into the um into the cold plch I think I've seen it uh I saw this uh this one I've seen it uh I saw this uh this one I've seen it uh I saw this uh this one show from sack Efron like down to Earth show from sack Efron like down to Earth show from sack Efron like down to Earth where they they did something similar oh where they they did something similar oh where they they did something similar oh yeah yeah so I'm going to do that myself yeah yeah so I'm going to do that myself yeah yeah so I'm going to do that myself and then I'll leave you guys to it uh and then I'll leave you guys to it uh and then I'll leave you guys to it uh Andy did great uh Andy did great uh Andy did great uh for for his first time like my first for for his first time like my first for for his first time like my first time I only did like not even a minute time I only did like not even a minute time I only did like not even a minute my personal record is 2 and A2 and then my personal record is 2 and A2 and then my personal record is 2 and A2 and then he just crushed that by double uh he was he just crushed that by double uh he was he just crushed that by double uh he was there like over 5 minutes so um let me there like over 5 minutes so um let me there like over 5 minutes so um let me let me go ahead and uh get ready so I let me go ahead and uh get ready so I let me go ahead and uh get ready so I can get in the SAA so initial 30 seconds can get in the SAA so initial 30 seconds can get in the SAA so initial 30 seconds like you said those are the absolute like you said those are the absolute like you said those are the absolute worst after that you control your worst after that you control your worst after that you control your breathing it get it gets better but breathing it get it gets better but breathing it get it gets better but those first 30 seconds man you

26:00those first 30 seconds man you those first 30 seconds man you feel I think your body senses danger feel I think your body senses danger feel I think your body senses danger yeah yeah it's like you freak out yeah yeah yeah it's like you freak out yeah yeah yeah it's like you freak out yeah that's exactly what it does it's your that's exactly what it does it's your that's exactly what it does it's your your your sympathetic uh nervous system your your sympathetic uh nervous system your your sympathetic uh nervous system kicks in cuz it's it's a your body kicks in cuz it's it's a your body kicks in cuz it's it's a your body thinks it's dying so it's going to react thinks it's dying so it's going to react thinks it's dying so it's going to react by kicking in your sympathetic nervous by kicking in your sympathetic nervous by kicking in your sympathetic nervous system that's why you start feeling that system that's why you start feeling that system that's why you start feeling that that Rush that initial Rush that Rush that initial Rush that Rush that initial Rush man it's um it was good though I I liked man it's um it was good though I I liked man it's um it was good though I I liked it a lot I mean right now I uh I'm still it a lot I mean right now I uh I'm still it a lot I mean right now I uh I'm still shivering but I I feel good though you shivering but I I feel good though you shivering but I I feel good though you can definitely feel the dopamine rice um can definitely feel the dopamine rice um can definitely feel the dopamine rice um the uh the secretion of dopamine the the uh the secretion of dopamine the the uh the secretion of dopamine the good feel hormones you so you feel awake good feel hormones you so you feel awake good feel hormones you so you feel awake mhm mhm mhm too um where where did your guys leave too um where where did your guys leave too um where where did your guys leave off before off before off before um when we first opened um when we first opened um when we first opened okay yeah so when when was that um April

27:00okay yeah so when when was that um April okay yeah so when when was that um April 1st of last year so yeah so we've almost 1st of last year so yeah so we've almost 1st of last year so yeah so we've almost been open a year um yeah and it's it's a been open a year um yeah and it's it's a been open a year um yeah and it's it's a n Market especially in El Paso something n Market especially in El Paso something n Market especially in El Paso something new to El Paso um the first time I tried new to El Paso um the first time I tried new to El Paso um the first time I tried it was actually in Tempe uh when I was it was actually in Tempe uh when I was it was actually in Tempe uh when I was trying to get ideas for the business I trying to get ideas for the business I trying to get ideas for the business I went to tene uh because they have a went to tene uh because they have a went to tene uh because they have a place there uh with saa's cold plunge place there uh with saa's cold plunge place there uh with saa's cold plunge and that's the first time I had tried it and that's the first time I had tried it and that's the first time I had tried it um I only lasted two minutes though yeah um I only lasted two minutes though yeah um I only lasted two minutes though yeah yeah 5 minutes you you did really good I yeah 5 minutes you you did really good I yeah 5 minutes you you did really good I think I just told myself you know Rafa think I just told myself you know Rafa think I just told myself you know Rafa said you know uh 30 seconds to 5 minutes said you know uh 30 seconds to 5 minutes said you know uh 30 seconds to 5 minutes I was like I'm going to go for the five I was like I'm going to go for the five I was like I'm going to go for the five minutes for the five right yeah and at minutes for the five right yeah and at minutes for the five right yeah and at the minute Mark your endorphin start to the minute Mark your endorphin start to the minute Mark your endorphin start to kick in so it doesn't get so bad so is kick in so it doesn't get so bad so is kick in so it doesn't get so bad so is the fact that I have never done this the fact that I have never done this the fact that I have never done this before the reason why I'm still before the reason why I'm still before the reason why I'm still shivering or is this normal for um shivering or is this normal for um shivering or is this normal for um anyone so the more you do it you do anyone so the more you do it you do anyone so the more you do it you do become a little cold adapted so you become a little cold adapted so you become a little cold adapted so you might not shiver as much um but as far

28:00might not shiver as much um but as far might not shiver as much um but as far as the the mental um aspect it's always as the the mental um aspect it's always as the the mental um aspect it's always going to suck you never look forward to going to suck you never look forward to going to suck you never look forward to it no matter how how often you do it you it no matter how how often you do it you it no matter how how often you do it you always try to find something to to get always try to find something to to get always try to find something to to get your mind away from thinking about doing your mind away from thinking about doing your mind away from thinking about doing the plunge um yeah but the just so be the plunge um yeah but the just so be the plunge um yeah but the just so be getting the benefits um and we actually getting the benefits um and we actually getting the benefits um and we actually want the shiver cuz you're shivering now want the shiver cuz you're shivering now want the shiver cuz you're shivering now that's your body warming up naturally um that's your body warming up naturally um that's your body warming up naturally um so that's you're burning calories as you so that's you're burning calories as you so that's you're burning calories as you sit there shivering so that's what we sit there shivering so that's what we sit there shivering so that's what we that's what we want yeah yeah like I that's what we want yeah yeah like I that's what we want yeah yeah like I like I mentioned um you know I feel like like I mentioned um you know I feel like like I mentioned um you know I feel like when I already suffered you know the when I already suffered you know the when I already suffered you know the worst part I might as well get all the worst part I might as well get all the worst part I might as well get all the benefits but you said after 1 minute benefits but you said after 1 minute benefits but you said after 1 minute it's enough to get the majority of the it's enough to get the majority of the it's enough to get the majority of the benefits uh so about 2 minutes two benefits uh so about 2 minutes two benefits uh so about 2 minutes two minutes yeah at the one minute Mark your minutes yeah at the one minute Mark your minutes yeah at the one minute Mark your endorphins kick in and it doesn't hurt endorphins kick in and it doesn't hurt endorphins kick in and it doesn't hurt as much yeah that's when you kind of as much yeah that's when you kind of as much yeah that's when you kind of settle down and you're like okay this settle down and you're like okay this settle down and you're like okay this isn't too bad your hands and your feet isn't too bad your hands and your feet isn't too bad your hands and your feet keep hurting throughout the the entire keep hurting throughout the the entire keep hurting throughout the the entire process yeah um because that's just all process yeah um because that's just all process yeah um because that's just all the all the blood leaves your

29:00the all the blood leaves your the all the blood leaves your extremities and goes to your core um so extremities and goes to your core um so extremities and goes to your core um so that's what's the um what's the most that's what's the um what's the most that's what's the um what's the most that you've lasted um the most I've done that you've lasted um the most I've done that you've lasted um the most I've done is 5 minutes 6 minutes 6 minutes is the is 5 minutes 6 minutes 6 minutes is the is 5 minutes 6 minutes 6 minutes is the most I've done yeah 6 minutes mhm so how most I've done yeah 6 minutes mhm so how most I've done yeah 6 minutes mhm so how long did I doing in uh like 5 like 530 long did I doing in uh like 5 like 530 long did I doing in uh like 5 like 530 540 and um at what point is it like not 540 and um at what point is it like not 540 and um at what point is it like not good to stay there like longer than what good to stay there like longer than what good to stay there like longer than what um so a lot of it depends on the um so a lot of it depends on the um so a lot of it depends on the temperature of the water if the water is temperature of the water if the water is temperature of the water if the water is 50° you can stay in there longer 10 15 50° you can stay in there longer 10 15 50° you can stay in there longer 10 15 minutes okay um but at this temperature minutes okay um but at this temperature minutes okay um but at this temperature you stay under 15 minutes you might you stay under 15 minutes you might you stay under 15 minutes you might start getting a little hypothermia so start getting a little hypothermia so start getting a little hypothermia so okay I would say 5 minutes is 5 6 okay I would say 5 minutes is 5 6 okay I would say 5 minutes is 5 6 minutes is about good okay at this minutes is about good okay at this minutes is about good okay at this temperature especially the way you did temperature especially the way you did temperature especially the way you did it up to your clavicles uh some people it up to your clavicles uh some people it up to your clavicles uh some people will sit in there but just their legs will sit in there but just their legs will sit in there but just their legs yeah so they're sitting straight up none yeah so they're sitting straight up none yeah so they're sitting straight up none other upper body's in there so they can other upper body's in there so they can other upper body's in there so they can last a little longer um but the way you

30:00last a little longer um but the way you last a little longer um but the way you did it 5 6 minutes um in a single did it 5 6 minutes um in a single did it 5 6 minutes um in a single session because the recommend it is 11 session because the recommend it is 11 session because the recommend it is 11 minutes minimum per week so you can minutes minimum per week so you can minutes minimum per week so you can break that up into several sessions and break that up into several sessions and break that up into several sessions and so right now Roland's doing the uh mhm so right now Roland's doing the uh mhm so right now Roland's doing the uh mhm the sauna the infrared sauna and then the sauna the infrared sauna and then the sauna the infrared sauna and then he's going to jump in there yep does it he's going to jump in there yep does it he's going to jump in there yep does it suck a lot more out there like it it's suck a lot more out there like it it's suck a lot more out there like it it's way worse or well yes and no um because way worse or well yes and no um because way worse or well yes and no um because you you get so hot in there that you you you get so hot in there that you you you get so hot in there that you actually look forward to getting in the actually look forward to getting in the actually look forward to getting in the cold okay but once you get in the cold cold okay but once you get in the cold cold okay but once you get in the cold the contrast is so much that I think it the contrast is so much that I think it the contrast is so much that I think it hurts a lot more really yeah instead of hurts a lot more really yeah instead of hurts a lot more really yeah instead of just going straight to the cold um you just going straight to the cold um you just going straight to the cold um you some people might get a little dizzy um some people might get a little dizzy um some people might get a little dizzy um going from hot to cold but the benefits going from hot to cold but the benefits going from hot to cold but the benefits are great of contrast therapy you get are great of contrast therapy you get are great of contrast therapy you get the best of both worlds uh that's good the best of both worlds uh that's good the best of both worlds uh that's good yeah um you you mentioned that it that yeah um you you mentioned that it that yeah um you you mentioned that it that it's a n niche market

31:00it's a n niche market it's a n niche market so what kind of people need do you so what kind of people need do you so what kind of people need do you usually get you get a lot I know you get usually get you get a lot I know you get usually get you get a lot I know you get a lot of athletes I know a lot of the a lot of athletes I know a lot of the a lot of athletes I know a lot of the the people that that train MMA with us the people that that train MMA with us the people that that train MMA with us they they come here right right so um they they come here right right so um they they come here right right so um what what is the what is the what what is the what is the what what is the what is the demographics look like so I think for demographics look like so I think for demographics look like so I think for now that's the majority um people who now that's the majority um people who now that's the majority um people who train um on a regular basis um but but train um on a regular basis um but but train um on a regular basis um but but in reality this is for for everybody it in reality this is for for everybody it in reality this is for for everybody it can be your your your regular can be your your your regular can be your your your regular uh gym rat or your stay-at-home mom uh gym rat or your stay-at-home mom uh gym rat or your stay-at-home mom right we have a few of those as well um right we have a few of those as well um right we have a few of those as well um cuz the the SAA is meant for everybody cuz the the SAA is meant for everybody cuz the the SAA is meant for everybody right and and that's the reason why I right and and that's the reason why I right and and that's the reason why I asked because you know I feel like I asked because you know I feel like I asked because you know I feel like I feel like yeah there is an an inch feel like yeah there is an an inch feel like yeah there is an an inch Market but Market but Market but um what um what do you think is um um what um what do you think is um um what um what do you think is um keeping you know people from um so keeping you know people from um so keeping you know people from um so people who is it just lack of awareness people who is it just lack of awareness people who is it just lack of awareness that this this is around because I know that this this is around because I know that this this is around because I know you know there's a lot of people that you know there's a lot of people that

32:00you know there's a lot of people that you know could benefit from this and you know could benefit from this and you know could benefit from this and they um I don't think they hear about they um I don't think they hear about they um I don't think they hear about this stuff enough you know you you hear this stuff enough you know you you hear this stuff enough you know you you hear cold punch and they just think well I cold punch and they just think well I cold punch and they just think well I need to either live where it's extremely need to either live where it's extremely need to either live where it's extremely cold and set it up outside or you know cold and set it up outside or you know cold and set it up outside or you know but they I I think that um it had never but they I I think that um it had never but they I I think that um it had never occurred to me at least to look up a occurred to me at least to look up a occurred to me at least to look up a place you know that I didn't know that place you know that I didn't know that place you know that I didn't know that places like this existed right you know places like this existed right you know places like this existed right you know so do do you think that's part of the so do do you think that's part of the so do do you think that's part of the reason why yeah I I think that's reason why yeah I I think that's reason why yeah I I think that's probably the major part is the awareness probably the major part is the awareness probably the major part is the awareness like you said yeah getting getting the like you said yeah getting getting the like you said yeah getting getting the the information out there uh getting the information out there uh getting the information out there uh getting people exposed to to the benefits of the people exposed to to the benefits of the people exposed to to the benefits of the individual individual individual therapies um and yeah along with therapies um and yeah along with therapies um and yeah along with awareness the knowledge of the benefits awareness the knowledge of the benefits awareness the knowledge of the benefits so people hear about it they're like so people hear about it they're like so people hear about it they're like yeah but they hesitate there's some yeah but they hesitate there's some yeah but they hesitate there's some hesitancy there because they don't they hesitancy there because they don't they hesitancy there because they don't they don't know of the the potential benefits don't know of the the potential benefits don't know of the the potential benefits they could they can uh they can get they could they can uh they can get they could they can uh they can get trying this out but on a I mean once trying this out but on a I mean once trying this out but on a I mean once they do it they I mean they they get

33:00they do it they I mean they they get they do it they I mean they they get hooked right because I mean they and hooked right because I mean they and hooked right because I mean they and they they start coming back because they they they start coming back because they they they start coming back because they obviously I know I'm going to be back obviously I know I'm going to be back obviously I know I'm going to be back I'm sure I'm pretty sure you're going to I'm sure I'm pretty sure you're going to I'm sure I'm pretty sure you're going to see me here see me here see me here tomorrow for sure yeah once they try it tomorrow for sure yeah once they try it tomorrow for sure yeah once they try it like you said they get hooked uh that like you said they get hooked uh that like you said they get hooked uh that feeling you're going to get um is going feeling you're going to get um is going feeling you're going to get um is going to be it's to be it's to be it's addicting so um when you open um you addicting so um when you open um you addicting so um when you open um you said April of last year uhhuh so what said April of last year uhhuh so what said April of last year uhhuh so what what did you start with did you start what did you start with did you start what did you start with did you start with everything or that you uh only with everything or that you uh only with everything or that you uh only start with the cold plunge uh no so we start with the cold plunge uh no so we start with the cold plunge uh no so we had we had the saunas the cold plunge had we had the saunas the cold plunge had we had the saunas the cold plunge and the boots set up uh from the get-go and the boots set up uh from the get-go and the boots set up uh from the get-go the IV came came on a little later um the IV came came on a little later um the IV came came on a little later um after we got all the insurance and all after we got all the insurance and all after we got all the insurance and all that squared away um so that came on that squared away um so that came on that squared away um so that came on maybe 6 months after after opening okay maybe 6 months after after opening okay maybe 6 months after after opening okay yeah and um what are some of the the yeah and um what are some of the the yeah and um what are some of the the challenges that you face you know to to challenges that you face you know to to challenges that you face you know to to people watching out there that want to people watching out there that want to people watching out there that want to start their own thing and and you know start their own thing and and you know start their own thing and and you know what are some some uh obstacles that you

34:00what are some some uh obstacles that you what are some some uh obstacles that you came across that you you um if you were came across that you you um if you were came across that you you um if you were to talk to your younger self or well not to talk to your younger self or well not to talk to your younger self or well not to your younger self but you know a a to your younger self but you know a a to your younger self but you know a a year ago or you know when you started year ago or you know when you started year ago or you know when you started this project which might have been way this project which might have been way this project which might have been way before you know how how long did it take before you know how how long did it take before you know how how long did it take you that you when you actually started you that you when you actually started you that you when you actually started you know thinking about this project was you know thinking about this project was you know thinking about this project was that like a year prior to April no I that like a year prior to April no I that like a year prior to April no I would would would say I I would say I started thinking say I I would say I started thinking say I I would say I started thinking about it in November was when the about it in November was when the about it in November was when the concept came about okay November uh concept came about okay November uh concept came about okay November uh December we started purchasing equipment December we started purchasing equipment December we started purchasing equipment and then um everything from there April and then um everything from there April and then um everything from there April is when yeah so from that very start is when yeah so from that very start is when yeah so from that very start what what are some um obstacles that you what what are some um obstacles that you what what are some um obstacles that you face that you know you today would tell face that you know you today would tell face that you know you today would tell you know you back then like hey you you know you back then like hey you you know you back then like hey you might want to avoid this or do this this might want to avoid this or do this this might want to avoid this or do this this way instead of this way right um yeah way instead of this way right um yeah way instead of this way right um yeah there was a lot of uh learning there was a lot of uh learning there was a lot of uh learning along the way right a lot of painful

35:00along the way right a lot of painful along the way right a lot of painful lessons cuz my my background is not in lessons cuz my my background is not in lessons cuz my my background is not in business um so I knew very little about business um so I knew very little about business um so I knew very little about business um I would just business um I would just business um I would just say do your say do your say do your research um and but after that just take research um and but after that just take research um and but after that just take the plunge literally there you go yeah the plunge literally there you go yeah the plunge literally there you go yeah and jump in with both feet um and just and jump in with both feet um and just and jump in with both feet um and just go but you know what I think that's a go but you know what I think that's a go but you know what I think that's a really really good point that you really really good point that you really really good point that you brought up you know do your research I brought up you know do your research I brought up you know do your research I think that a lot of people they have think that a lot of people they have think that a lot of people they have this this this um this mentality and and this um it's um this mentality and and this um it's um this mentality and and this um it's not wrong but they have this idea of you not wrong but they have this idea of you not wrong but they have this idea of you know oh well the best way to learn is by know oh well the best way to learn is by know oh well the best way to learn is by you know trial and error right but you know trial and error right but you know trial and error right but that's that's actually the most that's that's actually the most that's that's actually the most expensive school there is because well expensive school there is because well expensive school there is because well you know trial takes time and error you you know trial takes time and error you you know trial takes time and error you know it's it can it can ruin you right know it's it can it can ruin you right know it's it can it can ruin you right and most of the time people the the and most of the time people the the and most of the time people the the goals that people are pursuing there's goals that people are pursuing there's goals that people are pursuing there's us usually someone out there who's us usually someone out there who's us usually someone out there who's already done something similar right so

36:00already done something similar right so already done something similar right so yes you do learn from your mistakes but yes you do learn from your mistakes but yes you do learn from your mistakes but they don't need to be your mistakes they don't need to be your mistakes they don't need to be your mistakes right you can literally shave off a lot right you can literally shave off a lot right you can literally shave off a lot of years just by you know reading a book of years just by you know reading a book of years just by you know reading a book or looking at you know what someone did or looking at you know what someone did or looking at you know what someone did to do their what you want to do right to do their what you want to do right to do their what you want to do right right right and it it and it really um right right and it it and it really um right right and it it and it really um it can really put you up to speed you it can really put you up to speed you it can really put you up to speed you know on on your own business right so I know on on your own business right so I know on on your own business right so I think I think that's a really good point think I think that's a really good point think I think that's a really good point you know to do your research and that's you know to do your research and that's you know to do your research and that's something that I I tell people a lot too something that I I tell people a lot too something that I I tell people a lot too um I um so I don't know if um you you um I um so I don't know if um you you um I um so I don't know if um you you mentioned that you watch a few of the mentioned that you watch a few of the mentioned that you watch a few of the podcasts right so one of the first um podcasts right so one of the first um podcasts right so one of the first um businesses that I that I started on my businesses that I that I started on my businesses that I that I started on my own was a clothing brand and um you know own was a clothing brand and um you know own was a clothing brand and um you know I I do have you know a few people ask me I I do have you know a few people ask me I I do have you know a few people ask me a lot about that like how how do I how a lot about that like how how do I how a lot about that like how how do I how do I start a clothing business you know do I start a clothing business you know do I start a clothing business you know and I tell him look for more than and I tell him look for more than and I tell him look for more than anything um don't just start like you anything um don't just start like you anything um don't just start like you know but don't don't wait too long

37:00know but don't don't wait too long know but don't don't wait too long either right you want to get things either right you want to get things either right you want to get things moving but um not a lot of people go moving but um not a lot of people go moving but um not a lot of people go into something you know with that into something you know with that into something you know with that mindset of I'll just you know as I make mindset of I'll just you know as I make mindset of I'll just you know as I make mistakes I'll learn MH and I think mistakes I'll learn MH and I think mistakes I'll learn MH and I think that's that's not the way to do that's that's not the way to do that's that's not the way to do things but um so after you um after you things but um so after you um after you things but um so after you um after you open on um April that you still face open on um April that you still face open on um April that you still face other other challenges up on you know other other challenges up on you know other other challenges up on you know opening your business um I think the opening your business um I think the opening your business um I think the biggest is just getting getting the word biggest is just getting getting the word biggest is just getting getting the word out that's probably been the biggest the out that's probably been the biggest the out that's probably been the biggest the ongoing the biggest ongoing challenge ongoing the biggest ongoing challenge ongoing the biggest ongoing challenge just making people aware right and we're just making people aware right and we're just making people aware right and we're starting to more and more trying to get starting to more and more trying to get starting to more and more trying to get um athletes in here like you mentioned um athletes in here like you mentioned um athletes in here like you mentioned we have a we sponsor a few Fighters um we have a we sponsor a few Fighters um we have a we sponsor a few Fighters um just last week last Sunday we had some just last week last Sunday we had some just last week last Sunday we had some uh some Olympian sprinters in here from uh some Olympian sprinters in here from uh some Olympian sprinters in here from uh oh nice from France yeah we had a uh oh nice from France yeah we had a uh oh nice from France yeah we had a group of uh eight eight of them that group of uh eight eight of them that group of uh eight eight of them that came in came in came in um just to try out the services so it's

38:00um just to try out the services so it's um just to try out the services so it's just getting that getting the word out just getting that getting the word out just getting that getting the word out cuz right once people try it they're cuz right once people try it they're cuz right once people try it they're going to like it yeah um so that's been going to like it yeah um so that's been going to like it yeah um so that's been the biggest challenge for sure and have the biggest challenge for sure and have the biggest challenge for sure and have you um have you had any uh what are you you um have you had any uh what are you you um have you had any uh what are you doing as far as marketing other than you doing as far as marketing other than you doing as far as marketing other than you know the social media um that's about it know the social media um that's about it know the social media um that's about it it's pretty it's pretty it's pretty Grassroots okay yeah um yeah I mean well Grassroots okay yeah um yeah I mean well Grassroots okay yeah um yeah I mean well we we're obviously you know definitely we we're obviously you know definitely we we're obviously you know definitely going to you know get your name out going to you know get your name out going to you know get your name out there a lot of Word of Mouth but uh you there a lot of Word of Mouth but uh you there a lot of Word of Mouth but uh you know um these guys that we work with to know um these guys that we work with to know um these guys that we work with to um you know the marketing Hunters are um you know the marketing Hunters are um you know the marketing Hunters are great they they've done a a lot of um great they they've done a a lot of um great they they've done a a lot of um they're also working with the aquarium they're also working with the aquarium they're also working with the aquarium here in at El Paso too oh okay yeah the here in at El Paso too oh okay yeah the here in at El Paso too oh okay yeah the new one at right Solana the shops at new one at right Solana the shops at new one at right Solana the shops at Solana right yeah and they they Solana right yeah and they they Solana right yeah and they they definitely know know their stuff and you definitely know know their stuff and you definitely know know their stuff and you know completely unbiased opinion I'm not know completely unbiased opinion I'm not know completely unbiased opinion I'm not I'm not you know a current um uh client I'm not you know a current um uh client I'm not you know a current um uh client of them but I I've seen other marketing of them but I I've seen other marketing of them but I I've seen other marketing companies here in no Pas and I'm not you

39:00companies here in no Pas and I'm not you companies here in no Pas and I'm not you know going to mention names but there's know going to mention names but there's know going to mention names but there's um you know um one that for one of the um you know um one that for one of the um you know um one that for one of the um businesses that that I am am involved um businesses that that I am am involved um businesses that that I am am involved with that you know I I compare and it's with that you know I I compare and it's with that you know I I compare and it's like man like these guys know what like man like these guys know what like man like these guys know what they're doing definitely you know that's they're doing definitely you know that's they're doing definitely you know that's something that but dude this is something that but dude this is something that but dude this is something that like you said it's not something that like you said it's not something that like you said it's not around in um a lot of places well around in um a lot of places well around in um a lot of places well definitely not not in in El Paso you definitely not not in in El Paso you definitely not not in in El Paso you know and I think a lot of people don't know and I think a lot of people don't know and I think a lot of people don't know enough about it and know enough about it and know enough about it and um I've I've seen Victor you know on his um I've I've seen Victor you know on his um I've I've seen Victor you know on his videos that he posts and then he gets in videos that he posts and then he gets in videos that he posts and then he gets in and I keep telling myself you know I and I keep telling myself you know I and I keep telling myself you know I wanted to come but like I told you dude wanted to come but like I told you dude wanted to come but like I told you dude it was something that was really out of it was something that was really out of it was something that was really out of my comfort zone and yeah um but it was my comfort zone and yeah um but it was my comfort zone and yeah um but it was it was good I really liked it what is um it was good I really liked it what is um it was good I really liked it what is um something that you would want to tell

40:00something that you would want to tell something that you would want to tell young entrepreneurs that want to start young entrepreneurs that want to start young entrepreneurs that want to start like if there if there's something that like if there if there's something that like if there if there's something that you would want to sum up in like a you would want to sum up in like a you would want to sum up in like a couple sentences or you know something couple sentences or you know something couple sentences or you know something that you would actually tell your young that you would actually tell your young that you would actually tell your young yourself um not to hesitate you once you yourself um not to hesitate you once you yourself um not to hesitate you once you once you get an idea that little spark once you get an idea that little spark once you get an idea that little spark um like we mentioned before research um like we mentioned before research um like we mentioned before research make a plan and then just go for for it make a plan and then just go for for it make a plan and then just go for for it don't hesitate don't hesitate too much don't hesitate don't hesitate too much don't hesitate don't hesitate too much um cuz then you know time goes on you um cuz then you know time goes on you um cuz then you know time goes on you start losing interest maybe um so once start losing interest maybe um so once start losing interest maybe um so once that spark uh once you get that spark that spark uh once you get that spark that spark uh once you get that spark just right go with it grow grow grow just right go with it grow grow grow just right go with it grow grow grow with it from there definitely M I think with it from there definitely M I think with it from there definitely M I think how long is is he supposed to be in how long is is he supposed to be in how long is is he supposed to be in there um he's been there okay yeah just there um he's been there okay yeah just there um he's been there okay yeah just enough to to where he'll feel the enough to to where he'll feel the enough to to where he'll feel the contrast yeah he looks nice and sweaty contrast yeah he looks nice and sweaty contrast yeah he looks nice and sweaty now so yeah just a quick rinse over

41:00now so yeah just a quick rinse over now so yeah just a quick rinse over there in the sh there in the sh there in the sh uh-huh and a lot of what they recommend uh-huh and a lot of what they recommend uh-huh and a lot of what they recommend is as soon as you get in is to dunk your is as soon as you get in is to dunk your is as soon as you get in is to dunk your head in oh really yeah as soon as you head in oh really yeah as soon as you head in oh really yeah as soon as you get in dunk your head and what that does get in dunk your head and what that does get in dunk your head and what that does is it gets that that dive reflex um is it gets that that dive reflex um is it gets that that dive reflex um that's what it's called when you hit that's what it's called when you hit that's what it's called when you hit cold water you you gas for air so cold water you you gas for air so cold water you you gas for air so dunking your head in as soon as you get dunking your head in as soon as you get dunking your head in as soon as you get in gets rid of that dive reflex and it in gets rid of that dive reflex and it in gets rid of that dive reflex and it lets you settle in a lot faster than lets you settle in a lot faster than lets you settle in a lot faster than going in slow it's not easy though it took me it took it's not easy though it took me it took me a while before I could start dunking me a while before I could start dunking me a while before I could start dunking my head as soon as I get in man you know my head as soon as I get in man you know my head as soon as I get in man you know and I I don't think I got up like to my and I I don't think I got up like to my and I I don't think I got up like to my neck I I got a I I was trying to get my neck I I got a I I was trying to get my neck I I got a I I was trying to get my my clavicle but I did that a little bit my clavicle but I did that a little bit my clavicle but I did that a little bit late and I was already like controlling late and I was already like controlling late and I was already like controlling my breathing it was like starting over my breathing it was like starting over my breathing it was like starting over right and I was like man like there's a right and I was like man like there's a right and I was like man like there's a little bit here that I forgot uh and and little bit here that I forgot uh and and little bit here that I forgot uh and and I would try to get in and I would and it I would try to get in and I would and it I would try to get in and I would and it would feel crazy cold again yeah it's would feel crazy cold again yeah it's would feel crazy cold again yeah it's like you start over and one of the

42:00like you start over and one of the like you start over and one of the benefits of these is it it circulates benefits of these is it it circulates benefits of these is it it circulates the water so even if you're in there the water so even if you're in there the water so even if you're in there sitting still the water keeps sitting still the water keeps sitting still the water keeps circulating so you don't get to build circulating so you don't get to build circulating so you don't get to build the little barrier a little thermal the little barrier a little thermal the little barrier a little thermal barrier okay so if you're in a regular I barrier okay so if you're in a regular I barrier okay so if you're in a regular I in the regular bathtub with ice you sit in the regular bathtub with ice you sit in the regular bathtub with ice you sit in there and you don't move you actually in there and you don't move you actually in there and you don't move you actually build a little barrier so it doesn't build a little barrier so it doesn't build a little barrier so it doesn't feel asold right these won't let you it feel asold right these won't let you it feel asold right these won't let you it keeps circulating that water so you feel keeps circulating that water so you feel keeps circulating that water so you feel cold throughout the entire basically cold throughout the entire basically cold throughout the entire basically yeah so that the uh the heat transfer yeah so that the uh the heat transfer yeah so that the uh the heat transfer right it doesn't it it you get the water right it doesn't it it you get the water right it doesn't it it you get the water it keeps going around your body right it keeps going around your body right it keeps going around your body right you don't get a chance to warm you don't get a chance to warm you don't get a chance to warm up oh he actually dunked his up oh he actually dunked his up oh he actually dunked his head you guys uh know we normally have head you guys uh know we normally have head you guys uh know we normally have the shocks or some sort of challenge so the shocks or some sort of challenge so the shocks or some sort of challenge so today's challenge uh Rafa is going to be today's challenge uh Rafa is going to be today's challenge uh Rafa is going to be answering some questions while in the C answering some questions while in the C answering some questions while in the C Lunch try man let's see let's see if he Lunch try man let's see let's see if he Lunch try man let's see let's see if he can actually hold his breath well is it can actually hold his breath well is it can actually hold his breath well is it supposed to be the veteran at this supposed to be the veteran at this supposed to be the veteran at this um this level 11 truck level 11 yeah cuz

43:00um this level 11 truck level 11 yeah cuz um this level 11 truck level 11 yeah cuz we only have to nine on the other one so we only have to nine on the other one so we only have to nine on the other one so this is this is definitely a shock so um this is this is definitely a shock so um this is this is definitely a shock so um how how often do you do it how how often do you do it how how often do you do it though though though uh not as often as I should as a Blake uh not as often as I should as a Blake uh not as often as I should as a Blake uh used to do it every day every day uh used to do it every day every day uh used to do it every day every day yeah um it's probably been about a week yeah um it's probably been about a week yeah um it's probably been about a week since I've got it okay that's not not since I've got it okay that's not not since I've got it okay that's not not bad it's going to hurt all right all bad it's going to hurt all right all bad it's going to hurt all right all right so I'll try to duck my head as right so I'll try to duck my head as right so I'll try to duck my head as soon as I get in get that dive reflex soon as I get in get that dive reflex soon as I get in get that dive reflex out of the way holy [ __ ] dang let us know when you're ready cuz I dang let us know when you're ready cuz I know first couple seconds like to catch know first couple seconds like to catch know first couple seconds like to catch your your your breath all right I think I'm good all breath all right I think I'm good all breath all right I think I'm good all righty perfect so obviously right now righty perfect so obviously right now righty perfect so obviously right now you're self-inducing stress right um and you're self-inducing stress right um and you're self-inducing stress right um and uh but in life we have certain stressors

44:00uh but in life we have certain stressors uh but in life we have certain stressors that I feel like uh kind of defines us that I feel like uh kind of defines us that I feel like uh kind of defines us as entrepreneurs and successful people as entrepreneurs and successful people as entrepreneurs and successful people in general um what would you say have in general um what would you say have in general um what would you say have been uh what is your take on that like I been uh what is your take on that like I been uh what is your take on that like I guess like you know like a hardship or guess like you know like a hardship or guess like you know like a hardship or you know like uh certain situations like you know like uh certain situations like you know like uh certain situations like shaping you into the person that you're shaping you into the person that you're shaping you into the person that you're today and particularly as a business today and particularly as a business today and particularly as a business owner that has made you so owner that has made you so owner that has made you so successful successful successful um just getting over that self-doubt um just getting over that self-doubt um just getting over that self-doubt military was a big part of it yep um cuz military was a big part of it yep um cuz military was a big part of it yep um cuz you do face a lot of challenges there so you do face a lot of challenges there so you do face a lot of challenges there so learning to overcome those those learning to overcome those those learning to overcome those those challenges uh you just start to get challenges uh you just start to get challenges uh you just start to get accustomed accustomed accustomed to uh getting in that mindset where you to uh getting in that mindset where you to uh getting in that mindset where you can can can overcome um I would say that's the overcome um I would say that's the overcome um I would say that's the biggest thing just getting over that biggest thing just getting over that biggest thing just getting over that self-d uh confidence have confidence in self-d uh confidence have confidence in self-d uh confidence have confidence in yourself and just uh just do it don't be yourself and just uh just do it don't be yourself and just uh just do it don't be afraid to Ty you afraid to Ty you afraid to Ty you things uh like this plune things uh like this plune things uh like this plune I think I think like more than you know

45:00I think I think like more than you know I think I think like more than you know like the like the like the actual physical benefits of it I think actual physical benefits of it I think actual physical benefits of it I think it it uh it takes a lot of guts you know it it uh it takes a lot of guts you know it it uh it takes a lot of guts you know like even like Andy said uh you know I I like even like Andy said uh you know I I like even like Andy said uh you know I I think that's the biggest benefit that think that's the biggest benefit that think that's the biggest benefit that you get you know the fact that you're you get you know the fact that you're you get you know the fact that you're doing something that you really don't doing something that you really don't doing something that you really don't want to do and I that's something that want to do and I that's something that want to do and I that's something that we were talking about before before we were talking about before before we were talking about before before starting the the podcast today but um starting the the podcast today but um starting the the podcast today but um about that that um that other podcast about that that um that other podcast about that that um that other podcast who did you say it was um uh cuber have who did you say it was um uh cuber have who did you say it was um uh cuber have hum right and they talk about a part of hum right and they talk about a part of hum right and they talk about a part of the brain that um grows when you when the brain that um grows when you when the brain that um grows when you when you do things that you really don't want you do things that you really don't want you do things that you really don't want to do right and I think to do right and I think to do right and I think um at the end of the day that's the name um at the end of the day that's the name um at the end of the day that's the name of the game of the game of the game because you know it's like that saying because you know it's like that saying because you know it's like that saying goes you know easy choices hard life goes you know easy choices hard life goes you know easy choices hard life hard choices easy life right so you're hard choices easy life right so you're hard choices easy life right so you're either going to pay for the bill now or either going to pay for the bill now or either going to pay for the bill now or you're going to pay for it later yeah I you're going to pay for it later yeah I you're going to pay for it later yeah I see like a couple common denominators we see like a couple common denominators we see like a couple common denominators we all like martial artists you know like

46:00all like martial artists you know like all like martial artists you know like uh um you and I were in the military you uh um you and I were in the military you uh um you and I were in the military you know like those are the type of uh know like those are the type of uh know like those are the type of uh things that set you up as a you know things that set you up as a you know things that set you up as a you know like a minority you know like Define you like a minority you know like Define you like a minority you know like Define you like you know like things that very few like you know like things that very few like you know like things that very few people do and then you tend to see you people do and then you tend to see you people do and then you tend to see you know like uh you know like uh also the know like uh you know like uh also the know like uh you know like uh also the the benefits of it you know like being the benefits of it you know like being the benefits of it you know like being able to start a bu a business you know able to start a bu a business you know able to start a bu a business you know successfully you know like going uh you successfully you know like going uh you successfully you know like going uh you know like into the military then know like into the military then know like into the military then transferring to the you know like the uh transferring to the you know like the uh transferring to the you know like the uh Health uh aspect of things and I mean Health uh aspect of things and I mean Health uh aspect of things and I mean close to retirement and you know like close to retirement and you know like close to retirement and you know like you're going to retire and already own a you're going to retire and already own a you're going to retire and already own a business so Andy you know like starting business so Andy you know like starting business so Andy you know like starting a clothing brand you know so you see a clothing brand you know so you see a clothing brand you know so you see those little things um within your crowd those little things um within your crowd those little things um within your crowd uh do you see a lot of people that do uh do you see a lot of people that do uh do you see a lot of people that do this do you have a tendency of seeing this do you have a tendency of seeing this do you have a tendency of seeing like successful people uh is there a like successful people uh is there a like successful people uh is there a correlation you know between like you correlation you know between like you correlation you know between like you know people that do this kind of stuff know people that do this kind of stuff know people that do this kind of stuff and and their success uh you prob about and and their success uh you prob about and and their success uh you prob about like the c plun or yeah the C plun yeah like the c plun or yeah the C plun yeah like the c plun or yeah the C plun yeah um it's a mixed bag actually and you um it's a mixed bag actually and you um it's a mixed bag actually and you would think we had some Fighters here would think we had some Fighters here would think we had some Fighters here before that you would think mental

47:00before that you would think mental before that you would think mental toughness is a bain part of it right um toughness is a bain part of it right um toughness is a bain part of it right um but they've bled every 20 30 seconds um but they've bled every 20 30 seconds um but they've bled every 20 30 seconds um and on the other hand um we have a and on the other hand um we have a and on the other hand um we have a member uh she's a mother of to me she member uh she's a mother of to me she member uh she's a mother of to me she comes in here and Ms out three minutes comes in here and Ms out three minutes comes in here and Ms out three minutes like meic so it's kind of makes like meic so it's kind of makes like meic so it's kind of makes bad but but I mean but at the end of the bad but but I mean but at the end of the bad but but I mean but at the end of the day the people that come here like they day the people that come here like they day the people that come here like they usually they're they're already kind of usually they're they're already kind of usually they're they're already kind of used to doing things that are out of used to doing things that are out of used to doing things that are out of their comfor zone right [ __ ] yeah that their comfor zone right [ __ ] yeah that their comfor zone right [ __ ] yeah that and they're not afraid to try to try new and they're not afraid to try to try new and they're not afraid to try to try new things they got that reaker mentality things they got that reaker mentality things they got that reaker mentality right like that's a big factor in uh in right like that's a big factor in uh in right like that's a big factor in uh in entrepreneurship yeah sure cool yeah entrepreneurship yeah sure cool yeah entrepreneurship yeah sure cool yeah anything that you like to share while in anything that you like to share while in anything that you like to share while in the in the Shivering cold uh with uh the in the Shivering cold uh with uh the in the Shivering cold uh with uh with our audience uh you know like uh with our audience uh you know like uh with our audience uh you know like uh you know like tell us more about the you know like tell us more about the you know like tell us more about the Cocoon like the space any anything that Cocoon like the space any anything that Cocoon like the space any anything that you would like to share with the you would like to share with the you would like to share with the audience um so I just just to highlight audience um so I just just to highlight audience um so I just just to highlight some of our our offerings or Services um

48:00some of our our offerings or Services um some of our our offerings or Services um we do offer memberships um to get that we do offer memberships um to get that we do offer memberships um to get that consistency uh to keep people coming uh consistency uh to keep people coming uh consistency uh to keep people coming uh if there's has a tendency to to commit if there's has a tendency to to commit if there's has a tendency to to commit to a membership we do offer uh Walkins to a membership we do offer uh Walkins to a membership we do offer uh Walkins as well I'll just drop in and try it as well I'll just drop in and try it as well I'll just drop in and try it once see what you think um or we do once see what you think um or we do once see what you think um or we do offer kind of an in between a punch card offer kind of an in between a punch card offer kind of an in between a punch card um so you pay for for a certain number um so you pay for for a certain number um so you pay for for a certain number of services the man tried to serice of services the man tried to serice of services the man tried to serice without having to commit to na without having to commit to na without having to commit to na membership membership membership um Sundays is our big day a rehab Sunday um Sundays is our big day a rehab Sunday um Sundays is our big day a rehab Sunday we offer a free yoga class at we offer a free yoga class at we offer a free yoga class at 12:30 um and the yoga instructor 12:30 um and the yoga instructor 12:30 um and the yoga instructor actually she trads that Elite and actually she trads that Elite and actually she trads that Elite and at I know oh she's she's she's to she's at I know oh she's she's she's to she's at I know oh she's she's she's to she's a really good uh Striker from what I've a really good uh Striker from what I've a really good uh Striker from what I've seen on her video yes she is um she's seen on her video yes she is um she's seen on her video yes she is um she's our yoga instructor um and that passes our yoga instructor um and that passes our yoga instructor um and that passes at 12:30 on Sundays and that's just to at 12:30 on Sundays and that's just to at 12:30 on Sundays and that's just to offer different uh different aspect to

49:00offer different uh different aspect to offer different uh different aspect to recovery yeah the mental mental aspect recovery yeah the mental mental aspect recovery yeah the mental mental aspect as well mental and uh your Mobility your as well mental and uh your Mobility your as well mental and uh your Mobility your Mobility yeah yeah stretching out Mobility yeah yeah stretching out Mobility yeah yeah stretching out Mobility um so just trying to get a good Mobility um so just trying to get a good Mobility um so just trying to get a good mix of uh Recovery Services and like I mix of uh Recovery Services and like I mix of uh Recovery Services and like I was saying like you know like uh earlier was saying like you know like uh earlier was saying like you know like uh earlier too like uh I mean I'm a numbers guy and too like uh I mean I'm a numbers guy and too like uh I mean I'm a numbers guy and it make total it makes total sense you it make total it makes total sense you it make total it makes total sense you definitely get a a discount um you know definitely get a a discount um you know definitely get a a discount um you know when when you go on the membership basis when when you go on the membership basis when when you go on the membership basis uh and you can really use uh use it a uh and you can really use uh use it a uh and you can really use uh use it a lot and uh and know make total sense and lot and uh and know make total sense and lot and uh and know make total sense and kind of like what Andy does you know kind of like what Andy does you know kind of like what Andy does you know with his clients as well you know like with his clients as well you know like with his clients as well you know like it kind of holds you to actually using it kind of holds you to actually using it kind of holds you to actually using it or holds you to actually you know it or holds you to actually you know it or holds you to actually you know like doing it cuz then you you'll see like doing it cuz then you you'll see like doing it cuz then you you'll see the results and you'll stick to it a lot the results and you'll stick to it a lot the results and you'll stick to it a lot more you a Comal for sure yeah so talk more you a Comal for sure yeah so talk more you a Comal for sure yeah so talk about commitment from uh from the owner about commitment from uh from the owner about commitment from uh from the owner of the company giving out the promotions of the company giving out the promotions of the company giving out the promotions uh I don't know that I would have been uh I don't know that I would have been uh I don't know that I would have been able to answer questions like that while able to answer questions like that while able to answer questions like that while in there talk yeah just talk in there talk yeah just talk in there talk yeah just talk it's crazy well well like

50:00it's crazy well well like it's crazy well well like five yeah I think you I think you did five yeah I think you I think you did five yeah I think you I think you did five Rafa thank you thank you tell us five Rafa thank you thank you tell us five Rafa thank you thank you tell us again so what's your handle on Instagram again so what's your handle on Instagram again so what's your handle on Instagram uh for for it's epon or ep cocon the uh for for it's epon or ep cocon the uh for for it's epon or ep cocon the business for sure and then um are you uh business for sure and then um are you uh business for sure and then um are you uh are you guys on Tik Tok yet uh no not are you guys on Tik Tok yet uh no not are you guys on Tik Tok yet uh no not Tik Tok So currently just Instagram okay Tik Tok So currently just Instagram okay Tik Tok So currently just Instagram okay and um the um again it's at 4 4046 right and um the um again it's at 4 4046 right and um the um again it's at 4 4046 right uh 4640 4640 nonan drive from Paso Texas uh 4640 4640 nonan drive from Paso Texas uh 4640 4640 nonan drive from Paso Texas um you guys need to come check it out um you guys need to come check it out um you guys need to come check it out and um is there anything else that you and um is there anything else that you and um is there anything else that you wanted to um say before we we end the wanted to um say before we we end the wanted to um say before we we end the podcast here uh no just thank you to you podcast here uh no just thank you to you podcast here uh no just thank you to you guys for sure I know thank you for guys for sure I know thank you for guys for sure I know thank you for having for having us it was an amazing having for having us it was an amazing having for having us it was an amazing experience I had done before never done experience I had done before never done experience I had done before never done that part and just like you know like that part and just like you know like that part and just like you know like the conversation was amazing uh I look the conversation was amazing uh I look the conversation was amazing uh I look forward to like uh you know continue to forward to like uh you know continue to forward to like uh you know continue to like show up here and like hopefully you

From Cold Plunge to IV Therapy Revolutionizing Health Wellness in El Paso